[Lacoste Japan Co., Ltd.] Lacoste Harajuku store only My Lacoste Artist Program Vol.7 ESOW limited items now available
Lacoste Japan Co., Ltd. Press release: May 8, 2025 Lacoste Harajuku store limited My Lacoste Artist Program Vol.7 ESOW limited items now available
https://prcdn.freetls.fastly.net/release_image/7377/203/7377-203-fe44f2226c87efbeaa2e5d3da11b9442-2000×2000.jpg My Lacoste Artist Program is offered exclusively at the Harajuku store by French premium fashion sports brand LACOSTE. This time, the 7th time, we will welcome Mr. ESOW and release original goods from May 15, 2025. At the Lacoste Harajuku store, we add a new interpretation to the brand’s DNA, which includes Harajuku’s DNA, street style, French craftsmanship, Japanese aesthetics, sports, fashion, art, creativity, music, cafes, etc., and collaborate with various brands and people to communicate the theme of “chemical reactions born of connections through crocodiles.” My Lacoste Artist, one of these initiatives. Program has teamed up with artists active in various fields to present limited collections featuring crocodile motifs that incorporate the creativity of each artist. We have teamed up with MHAK/Masahiro Akutagawa for Vol.1, Ken Kagami for Vol.2, Nana Soeda for Vol.3, MACCIU for Vol.4, Manabu Ogawa of HAyU for Vol.5, and imase for Vol.6 to release a unique collection unique to this program. This time, the old man, who is also an icon of Mr. ESOW’s work, has a unique design wearing a Lacoste crocodile costume and a graphic that looks like the text “LACOSTE HARAJUKU” drawn with a spray can. The cap has special embroidery on the areas where the paint drips to give it a spray paint look. Furthermore, a special skateboard deck depicting the same motif has been added, creating a special collection unique to ESOW. Mr. ESOW Born in Tokyo in 1972. He started skateboarding at the age of 13, moved to the United States at the age of 17, encountered graffiti, and created a unique style influenced by his roots in the Edo period. Based in Asakusa, he has exhibited his works not only in Japan but also in the United States, Europe, and Asia, and has continued to attract attention for many years. The medium of expression is wide and flexible, including paper, walls, timber, and three-dimensional objects. In addition, his activities are wide-ranging, including providing works to various brands and companies. He has been a member of the pioneer group “T19” in Japanese skate culture since its founding, and is also a member of the “Daizu Experiment” which left its mark on the history of Japanese graffiti. IG : @ esowom [Item Details] *All prices include tax.
https://prcdn.freetls.fastly.net/release_image/7377/203/7377-203-ff2eaac0c4d0fcb9414e116708a947f2-2000×2000.jpg T-shirt (12,100 yen) Available in 2 colors (white/black)
https://prcdn.freetls.fastly.net/release_image/7377/203/7377-203-a24039496c84599f1dbd5afd6b0e5167-2000×2000.jpg T-shirt (12,100 yen) Available in 2 colors (white/black)
https://prcdn.freetls.fastly.net/release_image/7377/203/7377-203-fe2e76635057837166fbc29e2e37e4fc-2000×2000.jpg Sweatshirt (25,300 yen) Black
https://prcdn.freetls.fastly.net/release_image/7377/203/7377-203-b527960426ea1b5326b292d6fe236aa3-2000×2000.jpg Cap (12,100 yen) Black
https://prcdn.freetls.fastly.net/release_image/7377/203/7377-203-ef54ea6b46285d3b39ef9aaef1733ff0-2000×2000.jpg Skateboard deck (16,500 yen) My Lacoste Artist Program Vol.7 will be available exclusively at Lacoste Harajuku store from May 15th (Thursday). ■Product inquiries Lacoste Customer Center 0120-37-0202 ■Lacoste official online store ■Lacoste official SNS IG @lacoste_tokyo X @LACOSTE_JAPAN LINE @lacoste_japan

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