Mash Holdings Co., Ltd. SNIDEL HOME First collaboration with “My Melody” loved all over the world! Some stores and USAGI ONLINE exclusive products are also on sale!

[Mash Holdings Co., Ltd.] [SNIDEL HOME] First collaboration with “My Melody”, which is loved all over the world! Some stores and USAGI ONLINE exclusive products are also on sale! ​
Mash Holdings Co., Ltd. Press release: May 8, 2025 [SNIDEL HOME] First collaboration with “My Melody” loved all over the world! Some stores and USAGI ONLINE exclusive products are also on sale! A special collection of 15 models is now available, including My Melody, which has an apple green design and a red hood design with a retro feel, and My Melody’s friend My Sweet Piano! The room wear brand “SNIDEL HOME” developed by Mash Style Lab Co., Ltd. (Headquarters Chiyoda-ku, Tokyo / President Hiroyuki Kondo) will release collaboration items with Sanrio Co., Ltd.’s “My Melody” on the official online store and EC department store USAGI ONLINE from 12:00 on May 8th (Thursday), and will be released nationwide from May 15th (Thursday). (■SNIDEL official homepage: https://snidel.com / ■USAGI ONLINE:https://usagi-online.com/ )
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-f2a71cb94ccf387a09c27ffb4a2a79d9-750×489.jpg The first collaboration between Sanrio’s character “My Melody” and SNIDEL HOME, which celebrates its 50th anniversary this year! This heart-throbbing collection includes My Melody, which has a trendy apple green design and a red hood design with a retro feel, and My Melody’s friend My Sweet Piano, which has a lovely baby pink color. SNIDEL HOME’s original gingham check design updates the cuteness of your time at home, making it a special time spent at home with My Melody. Let’s have happy dreams with My Melody. Product lineup
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-03998709718ecd9852f89c4301eafefb-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-ea6dae56434515e0ba1e2c86cc34c329-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-37d6fdacf9f2ef25fefa828e3d8ad042-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-57a1f8efb79631bb291f9997f0b12118-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-deb35efddd15b4624ef6094ace5c45c5-3900×1526.jpg ■[MY MELODY] All-over pattern open collar shirt Price: 8,580 yen Color options: MNT/RED/LBLU
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-8f06626a8230a8881c3c9f40e2be1ee3-3900×1526.jpg ■[MY MELODY] All-over pattern shorts Price: 6,930 yen Color options: IVR/MNT/PNK
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-bf3761f8ca5ca86dad63498e778209ca-3900×2258.jpg This is tentative as we are currently arranging product images ■[MY MELODY] All-over pattern long pants Price: 8,580 yen Color options: IVR/MNT/PNK A colorful and cool all-over pajama series with a motif of My Melody and My Sweet Piano. This item has a soft rayon texture that is comfortable to the touch. Both the open collar shirt and pants have piping and frills on the cuffs for a cute yet classy design. Image
URL: https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-852c138c4d084a163554aa4fcf83a230-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-e12c8291d1fecbe3b5c7ecc907a5b822-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-a0fd8587cd9987944ac86c215ce7829f-3900×1526.jpg ■[MY MELODY] Knit pullover Price: 9,900 yen Color options: MNT/RED/PNK A jacquard short-sleeve knit pullover with My Melody and My Sweet Piano depicted on the front. The cuffs are scalloped and the SNIDEL HOME logo is embroidered on the left sleeve. Available in three colors, ivory depicts a red hood holding a bouquet, and trendy mint depicts My Melody wearing a gingham check patterned hood. The pale baby pink has a My Sweet Piano pattern holding a bouquet and has the name of the logo jacquard character.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-27e1b871aeebcbc68ee6ebd8cc31ef60-3900×1526.jpg ■[MY MELODY] Knit short pants Price: 7,150 yen Color options: MNT/RED/PNK Gingham plaid jacquard knit shorts. The left hem of the front features the character’s name logo, the right hem features embroidery such as a ribbon, and the back pocket has the character’s face embroidered. We recommend coordinating it with a pullover or cardigan from the same series.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-ebfc50dd3d962b7853700185c6126653-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-aabcef209deb95756e6b6128d62a159e-3900×1526.jpg ■[MY MELODY] Knit cardigan Price: 9,900 yen Color options: IVR/MNT/PNK A basic V-neck cardigan with logo embroidery and ribbon embroidery on the chest. The buttons have motifs such as My Melody, the mouse Flat-kun, and strawberries, and have a gorgeous design with a glittery feel. The back is plain and the overall design is simple, making it easy to mix and match with other items you already have.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-120594fb95c59e03fd10c65a963df3d9-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-aa119aa7e02245fac92394c1bdda88f9-3900×2258.jpg ■【MY MELODY】SETUP Price: 11,550 yen Color options: IVR, PNK A thin set that feels soft and melts on your skin. This pullover incorporates the trendy henley neckline and has the character’s face and logo embroidered on the chest. The running shorts style shorts have a strawberry on the left hem and a logo embroidered on the hip pocket. The color scheme lines add contrast to create a design with a somewhat sporty impression.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-da1f79168350bf606e1c8157953d763b-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-e4d317822d34d38978a73e789ffed315-3900×1526.jpg ■[MY MELODY] T-shirt Price: 5,940 yen Color options: MNT/RED/PNK A colorful and cool rayon T-shirt that feels cool to the touch. The character’s face, motifs such as strawberries and butterflies, and a logo design are printed on the smooth body. This item has a mellow colored design on the cuffs and hem, giving it a slightly girly and cute silhouette.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-517d1ad0c41df5e54bc55300f4b43d84-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-2908007c41ddf387acdb2ab0347e17e7-3900×1526.jpg ■【MY MELODY】Blanket Price: 7,920 yen Color options: IVR/MNT/PNK Jacquard blanket with different patterns for each color. It has a lovely design with frills on the top and bottom, and can be used for a variety of purposes, such as covering a bed or sofa, or as a lap blanket. The red color has a catchy design with a large depiction of My Melody wearing a red hood. The refreshing mint has a slightly mature pattern with a line drawing of My Melody and scattered flowers. In addition to My Melody and My Sweet Piano, Pink uses a cute group illustration that also features the mouse Flat-kun Yarisukun. Image
URL: https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-994b97fb20bd90b66b0169e92fd07367-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-18aa36ccb271b6c1d79be4c470896b79-2160×2700.jpg ■[MY MELODY] Hair clip Price: 3,960 yen Color options: MNT/RED/PNK A glitter hair clip designed with the cute faces of My Melody and My Sweet Piano. The key point is that the ribbons on My Melody’s ears are decorated with sparkling beading. Not only can you use it for hair arrangement, but you can also enjoy it in a wide variety of ways, such as attaching it to clothing or bags.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-1b69976f87c3fbbddd678ab1306af4c2-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-2ed1c5170f73eaea0b542537a1ca7f39-3900×1357.jpg ■[MY MELODY] Hair turban Price: 4,400 yen Color options: IVR/MNT/PNK A plump and voluminous ribbon-shaped hair turban made of knit fabric. A catchy design with small frills and contrasting colors. The
character’s face is embroidered on the left side, and the character’s name logo is embroidered on the right side.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-062d84b7b38e5d45d45f6fb80357e2a0-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-1f83d0143bef880a5293424bfe316338-3900×2258.jpg ■[MY MELODY] Stuffed toy charm Price: 5,500 yen Color options: MNT/RED/PNK A stuffed toy charm that expresses the loveliness of My Melody and My Sweet Piano with soft knit. Since it uses yarn mixed with glitter, the key point is that the surface has a slight sparkle. Each character’s nose is also decorated with sparkling beading. Not only can it be used as an interior decoration, but you can also use it as a bag charm using the included chain.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-6c2c03d51ac114140477ef691823b3d9-2160×2700.jpg ■[MY MELODY] Knit slippers Price: 5,940 yen Color options: MNT/RED/PNK Plump and voluminous knit slippers. The brand logo is embroidered on the heel and decorated with a refreshing gingham check. Since it uses yarn mixed with glitter, the key point is that the surface has a slight sparkle. The instep part has three-dimensional representations of each ear, ribbon, and fluffy fur.
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-6b35e679c6eb24b186e37d1aac9675d8-2160×2700.jpg ■【MY MELODY】Pouch Price: 4,950 yen Color options: MNT/RED/PNK A pouch made of fluffy and voluminous knit fabric. It has a zipper on the back and can hold small items such as candy, lip balm, hair pins, etc. Made with the same thread as stuffed animal charms and slippers, you can enjoy the sparkling glitter. LIMITED ITEM
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-f76b9ec19dd6ab75ed41180018a41780-2160×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3233/18505-3233-76a6c38eef707ecb0625732f5c1a7bad-2160×2700.jpg ■【MY MELODY】Knit SETUP Price: 15,840 yen Color options: LBLU A special setup limited to USAGI ONLINE and some directly managed stores, featuring My Melody and My Sweet Piano in catchy jacquard knit. The top is a cute short-sleeved pullover in refreshing light blue with a cute character pattern. The shorts have ribbon embroidery on the left hem. This combination is also recommended as a gift for summer. [About the release of limited setup] May 15th (Thursday) 12:00 (noon): USAGI ONLINE Also, sales will begin on the same day only at some directly managed stores. *Sales stores: Lumine Shinjuku 2 stores, JR Nagoya Takashimaya store, LUCUA Osaka store, Sapporo Daimaru store *All prices include tax About release date Product list page release date: May 8th (Thursday) 12:00 (noon) ・SNIDEL HOME OFFICIAL ONLINE STORE〈https://snidel.com/snidel_home/〉 ・USAGI ONLINE
〈https://usagi-online.com/brand/snidelhome/〉 Thursday, May 15, 2025 12:00 (noon) ・SNIDEL HOME OFFICIAL ONLINE
STORE〈https://snidel.com/snidel_home/〉 ・USAGI
ONLINE〈https://usagi-online.com/brand/snidelhome/〉
・ZOZOTOWN〈https://zozo.jp/shop/snidelhome/〉
・Rakuten〈https://brandavenue.rakuten.co.jp/ba/shop-snidelhome/〉 May 15, 2025 (Thursday) ・Nationwide store list About My Melody A bright and cheerful girl who cares about her younger brother. My treasure is a cute hood made by my grandmother. I like baking cookies with my mom. My favorite food is almond pound cake. About SNIDEL HOME From the women’s brand “SNIDEL”, which started in 2005, a brand that proposes fashion and lifestyle at home has been born. Pursuing beauty with the concept of BEAUTY HOME DRESS. Not only does it have a shape and design that makes it look beautiful, but the fabric is also enriched with beauty ingredients that make you look beautiful just by wearing it. ■SNIDEL HOME OFFICIAL ONLINE STORE https://snidel.com/snidel_home/ ■SNIDEL HOME INSTAGRAM https://www.instagram.com/snidel_home_official/ ■USAGI ONLINE https://usagi-online.com/ (C) ’25 SANRIO CO., LTD. APPR. NO. L660334