POPUP at Shibuya/RAYARD MIYASHITA PARK ADDIXY new line “TUNING SERIES” launched ─ THE FLAVOR DESIGN(R) c ollaboration & 25AW new T-shirt pre-sale

[POPUP at Shibuya/RAYARD MIYASHITA PARK] ADDIXY new line “TUNING SERIES” launched ─ THE FLAVOR DESIGN(R) collaboration & 25AW new T-shirt pre-sale ​
ADDIXY Co., Ltd. Press release: May 13, 2025 [POPUP at Shibuya/RAYARD MIYASHITA PARK] ADDIXY new line “TUNING SERIES” launched ─ THE FLAVOR DESIGN(R) collaboration & 25AW new T-shirt pre-sale THE FLAVOR DESIGN(R) collaboration fragrance products and 3 types of 25AW new T-shirts are on sale at POPUP Fashion brand ADDIXY (Headquarters: Shibuya-ku, Tokyo, CEO: Saki Horiuchi) has announced a new line, “TUNING SERIES,” that “tunes” style and sense. As the first step, we will pre-sell the fabric mist “TUNING SCENT” jointly developed with THE FLAVOR DESIGN (R) and 3 new T-shirts in advance of the 25AW theme “RISE and FALL” at the POPUP STORE from May 22nd (Thursday) to May 28th (Wednesday), 2025.
https://prcdn.freetls.fastly.net/release_image/92481/14/92481-14-3cd01729f03beadf0a31c04398ffd353-1200×660.png About TUNING SERIES “TUNE YOUR STYLE, TUNE YOUR SOUL.”── A product line that embodies the “fashion that adjusts your senses” proposed by ADDIXY. The first fragrance product “TUNING SCENT” was created in collaboration with THE FLAVOR DESIGN(R). We have created a refreshing, urban scent that will be a comfortable companion to the scene of getting dressed in the morning. Wearing a scent leads to the feeling of adjusting one’s own “sound” – we propose a new daily life. Please enjoy this experience at the POPUP venue.
https://prcdn.freetls.fastly.net/release_image/92481/14/92481-14-6c9ac7b34b330d728ddcc2f1f4cec2b9-1080×1350.png ■TUNING SCENT – ver.1 RISE THE FLAVOR DESIGN(R) Collaboration bespoke model ¥4,500 tax POPUP store details We will be holding a POPUP STORE at THE [ ] STORE in the commercial facility “RAYARD MIYASHITA PARK” in Shibuya, Tokyo. At this POP UP, in addition to in-store sales of the 25 Spring/Summer collection, we will also pre-sell the fabric mist “TUNING SCENT” jointly developed with THE FLAVOR DESIGN (R) and 3 new T-shirts ahead of the 25 AW theme “RISE and FALL”.
(https://www.addixy.com/blogs/topics/popup-store-miyashita-park)
https://prcdn.freetls.fastly.net/release_image/92481/14/92481-14-4568658b6fd8af4e54bd890d62386e4b-1080×1350.png ■ Event period May 22nd (Thursday) – May 28th (Wednesday) 11:00 – 21:00 ■ Venue RAYARD MIYASHITA PARK North 2F THE [ ] STORE 6-20-10 Jingumae, Shibuya-ku, Tokyo ■ POPUP STORE Contents: ・25 Spring/Summer Collection Sales ・Limited sale of 3 types of 25 Autumn/Winter Collection “RISE and FALL” themed T-shirts ・THE FLAVOR DESIGN(R) collaboration fabric mist “TUNING SCENT” debut ■ Visitor benefits: ・Everyone who tries it on will receive a no-lose discount lottery ticket that can be used on the spot ・Those who purchase one or more products will receive the following: └ VIP invitation ticket to the 25AW exhibition scheduled to be held in August └ Portable mini atomizer of fabric mist “TUNING SCENT” ■ How to enter No reservation required/Anyone can come directly
https://prcdn.freetls.fastly.net/release_image/92481/14/92481-14-a831f8212a05cb0fb70c88a86f9e3d6f-1080×1350.png ▪️ASYMMETRY ZIP TEE (¥15,000 tax)
https://prcdn.freetls.fastly.net/release_image/92481/14/92481-14-b738e7a9cc0b1d930ce1cc4571abaf7e-1080×1350.png ▪️FRINGE MESSAGE TEE (¥18,000 tax)
https://prcdn.freetls.fastly.net/release_image/92481/14/92481-14-16f50d6cfedb25287b31cf7876ec14f0-512×150.png An apparel brand that fuses music culture and classical fashion with the concept of “bringing addictive stimulation into everyday life.” Since February, we have been developing the “Upcycle Denim PROJECT,” which upcycles denim that is on the verge of being discarded. ・Official Online Store: https://www.addixy.com ・Instagram:
https://www.instagram.com/addixy_official