Forcemart Inc. launches new marketing support business specializing in second-hand clothing businesses

Forcemart Co., Ltd. launches full-scale new marketing support business specializing in secondhand clothing dealers ​ Forcemart Co., Ltd. Press Release: June 1, 2025 Attention Media Forcemart Co., Ltd. launches full-scale new marketing support business specializing in secondhand clothing businesses From “not selling” to “continuous sales” ── Full-scale launch of
accompanying marketing support specialized for the used clothing industry Forcemart Co., Ltd. (CEO: Takechi Taiga), headquartered in Setagaya Ward, Tokyo, has been working to transform the apparel industry through second-hand clothing export sales and EC marketing support since its establishment in 2024. We are now launching a new specialized marketing support business to help second-hand clothing dealers achieve sustainable sales growth. ■ What are the “structural challenges” facing the secondhand clothing industry? While the secondhand clothing business can be started with little investment in recent years, many businesses face the following challenges: Lower profit margins due to other companies’ brands and secondhand products Difficult to express originality, prone to falling into price wars The know-how for attracting customers and sales promotion is highly personal, so sales are not stable. Many stores are going out of business due to these issues, and the market is quietly shrinking. ■ The key to the solution is to build a system that allows the company to continue selling Forcemart’s goal is not simply to manage social media and provide PR support, but to provide support to help secondhand clothing dealers become “sellable brands.” ▼ Features of this business ・Strategic proposals from a global perspective utilizing import and export know-how ・Branding and sales flow design specialized for the used clothing industry ・Support for organizational reform and in-house development of systems that also involve on-site staff With a track record both offline and online, we can “implant” know-how that can be used at the field level and run alongside the entire
organization until it can run on its own. Forcemart’s unique strength is that we can provide comprehensive support from material selection, purchasing strategy, trend analysis, and overseas expansion. ■ We are looking for partners to change the future of used clothing together We aim to create a “reproducible growth model” together with second-hand clothing dealers across the country. “Sales are stagnating,” “You’re feeling the limits of your purchasing and sales promotion,” “You want to differentiate yourself from other stores.” If you’re a business owner with such concerns, please feel free to contact us. [Contact information] Forcemart Co., Ltd. Contact: CEO Hiroki Takechi E-mail: hiroki@alendand.co.jp TEL: 080-2881-1906 WEB:
https://forcemart.studio.site/ Location: 4F, ​​Mikan Shimokita A Block, Kitazawa 2-11-15, Setagaya-ku, Tokyo Business: Marketing support for secondhand clothing industry / Marketing consulting / Secondhand clothing export business ■ Company Overview Forcemart Inc. Founded in 2024. Based in Shimokitazawa, Tokyo, Forcemart is a marketing company that aims to reconstruct the apparel industry. With the vision of “using the power of used clothing to turn the apparel industry into a growth industry again,” the company continues to grow with the aim of becoming a “1 trillion yen market capitalization company.” ■ Greetings from the representative
https://prcdn.freetls.fastly.net/release_image/160128/1/160128-1-3e71a7901db2eb4bd85bb483b55057dc-1045×1567.jpg Made in Japan to the world We believe in delivering high-quality used clothing made in Japan to the world. “Clothing made in Japan” has careful sewing, meticulous design, and durability that allows you to use it for a long time. Clothes made in Japan that continue to have value beyond the ages are highly regarded overseas, and now “Made in Japan” is being established as a brand. At the same time, we use social media to help promote the appeal of these items not just as “items” but as “stories.” We believe that communicating the background of each unique item, the history of the brand, and the passion of both the maker and seller will move the hearts of the next owners who purchase used clothing. “Toward an era where individuality and value are valued” We will continue to promote Japanese second-hand clothing and its potential. We can also provide interviews for media and detailed materials upon request. Please feel free to contact us with any inquiries regarding this release. More information about this release *This email has been sent automatically, so please do not reply.