Contributing to the forest conservation of Mt. Fuji. Fuji Hinoki Sunglasses will be exhibited at the Shizuoka Mt. Fuji PR Exhibition in Tokyo, which conveys the current state of Mt. Fuji. The exhibition will be held at KITTE in front of Tokyo Station

Contribute to the forest conservation of Mt. Fuji. Fuji Hinoki Sunglasses will be exhibited at the Shizuoka Mt. Fuji PR Exhibition in Tokyo, which will showcase the current state of Mt. Fuji. The exhibition will be held at KITTE in front of Tokyo Station on June 18th and 19th. ​
Optic Imamura Press release: June 11, 2025 To media representatives Contributing to the forest conservation of Mt. Fuji. Fuji Hinoki Sunglasses will be exhibited at the “Shizuoka Mt. Fuji PR Exhibition in Tokyo,” which conveys the “now” of Mt. Fuji. It will be held at KITTE in front of Tokyo Station on June 18th and 19th. From the latest information on climbing Mt. Fuji to the issues of overtourism. Over the two days, each visitor will be able to find a safe and sustainable way to enjoy Mt. Fuji. Organized by the Shizuoka Mt. Fuji Utilization Promotion Council.
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-2a5d49f8205de12bab3a3f9b5f765579-1895×2700.png Optic Imamura Co., Ltd. (Headquarters: Fujinomiya City, Shizuoka Prefecture, CEO: Ittoku Imamura), founded in 1932, will participate in the “Shizuoka Mt. Fuji PR Exhibition in Tokyo” to be held at KITTE in front of Tokyo Station on June 18th and 19th, 2025, and will exhibit “Fuji Hinoki Sunglasses” made from upcycled rare cypress wood born from forest conservation on Mt. Fuji. This event is intended to convey safe climbing methods and the charm of the surrounding area ahead of the opening of Mt. Fuji. Regardless of whether or not you have experience in mountain climbing, we hope that the event will help people feel closer to the World Heritage Site, Mount Fuji, and serve as an opportunity to raise interest in environmental conservation, as well as to promote the formation of new communities and interaction through the event. Background of the event
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-69550cf859755af5d3a3bc7e46bbfe23-1477×1108.jpg 2024 venue
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-f89916726767cfba5f1c3073cb264fdd-3900×2925.jpg 2024 venue In recent years, while many tourists from both within Japan and overseas have visited the mountain, problems of overtourism, such as littering and accidents caused by “bullet climbing” and “lightly dressed climbing,” have also been pointed out. At this event, ahead of the opening of the mountain, we will provide the latest information on climbing Mt. Fuji, introduce Mt. Fuji through photos and videos, and hold an exhibition and sale of tourist information and specialty products from local cities and towns. We hope that many people will feel closer to Mount Fuji, a symbol of Japan and a World Heritage Site, and see and experience the products that are working to protect the environment of Mount Fuji. Event details Event name Shizuoka Mt. Fuji PR Exhibition in Tokyo Date and time of event June 18th (Wed) and 19th (Thu), 2025 11:00-18:30 Location Tokyo City i Performance Zone (KITTE basement floor 1, 2-7-2 Marunouchi, Chiyoda-ku, Tokyo) Access 1 minute walk from JR Tokyo Station Marunouchi South Exit Participation Fee Free How to participate No prior registration required. Please feel free to come during the event hours. Organizer Shizuoka Mt. Fuji Utilization Promotion Council Cooperation Shizuoka Prefecture, Fuji City, Fujinomiya City, Gotemba City, Susono City, Oyama Town Inquiries Mt. Fuji Tourism Bureau TEL: 0545-64-3776 About exhibited products
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-ce0bc134c10520b0a8d6990d57d76341-3900×2925.jpg Sunglasses set including “FUJIHINOKI MADE eyewear” FUJIHINOKI MADE eyewear uses cypress wood from Mt. Fuji, and we can make original frames in designs and sizes according to your wishes, including basic designs. When making original frames, we have products that allow you to choose the lenses you want. Although it is a rare cypress product, it has been developed and designed to be used comfortably as a practical item suitable for everyday use. This makes it a product that can be used for a lifetime, so we recommend it to those who are looking for an item that they can use for a long time. Our company, which was founded 90 years ago, will provide full after-sales support even after purchase and meet the needs of our customers. On the day, you will be able to touch and feel the products for sale, such as sunglasses, glasses cases, and glasses stands made from Mt. Fuji cypress, and they will also be available for purchase.
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-f3e941598ddcf5e0920ad8cdabbaabe2-2488×1659.jpg Fuji Hinoki Glasses Case
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-130f192c0bfd08d1adebff3465957853-1711×1663.jpg Fuji Hinoki Glasses Stand Special website:
https://www.opt-imamura.co.jp/fujihinoki-made-eyewear/index.html Special site ​ Comment
https://prcdn.freetls.fastly.net/release_image/156593/6/156593-6-0ff524e6645d26a6f0a47c22d53c5e51-1800×2700.jpg Optic Imamura Co., Ltd. Representative Director / Imamura Ittoku We are very pleased to have our customers experience our rare Fuji Hinoki sunglasses first-hand. Optic Imamura puts customer satisfaction first and will continue to provide innovative services. Future prospects With this Pop-up as a starting point, we hope to spread the word to as many people as possible about the world’s first Mount Fuji Hinoki sunglasses, which are wonderfully comfortable to wear and made by Japanese artisans using rare Hinoki wood from Mount Fuji, a World Heritage Site. Company profile Management philosophy: We aim to be the best eye care store for our customers, based on the spirit of being “half doctor, half business.” Company name: Optic Imamura Co., Ltd. Location: 12-2 Chuo-cho, Fujinomiya City, Shizuoka Prefecture (Headquarters) 377-1 Miyahara, Fujinomiya City, Shizuoka Prefecture (Store) Established: April 1932 Representative Director: Kazunori Imamura Business: Eyeglasses and contact lens retail Website: https://www.opt-imamura.co.jp/index.html 【Contact for media inquiries regarding this matter】 Optic Imamura Co., Ltd. Kazunori Imamura Store phone number: 0544-24-6635 FAX: 0544-24-6634 Email:
info@opt-imamura.co.jp *This email was sent automatically, so please do not reply.