Adastria Co., Ltd. opens its first store in Iwate Prefecture! OMO store “and ST” AEON MALL Morioka Minami store opens on Friday, June 20, 2025!
Adastria Co., Ltd. Press release: June 13, 2025 To media
representatives First store in Iwate Prefecture! OMO type store “and ST” AEON MALL Morioka Minami store opens on Friday, June 20, 2025! Popular staff will be visiting the store and there will be lots of opening bonuses where you can get points just by visiting the store
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-a2ea567385d7251f2f5afc8c3a4ba649-1920×1005.jpg Adastria Co., Ltd. (Headquarters: 2-21-1 Shibuya, Shibuya-ku, Tokyo; President and CEO: Osamu Kimura) will open the first “and ST” in Iwate Prefecture at AEON Mall Morioka Minami on Friday, June 20, 2025. and ST is an OMO type store that brings together women’s, men’s, and children’s apparel items and miscellaneous items from over 30 brands, including “GLOBAL WORK” and “niko and …”, and is a real store where you can experience the charm of the Adastria Group’s EC mall “and ST”. To commemorate the opening of the store, in addition to implementing a campaign where you can earn points just by visiting the store, we will be holding an in-store event on Saturday, June 21, 2025, featuring popular staff members from “STAFF BOARD”. ■Store overview Location 7-1-1 Motomiya, Morioka City, Iwate Prefecture, AEON MALL Morioka Minami 1F Phone number 019-656-1361 Business hours 10:00～21:00 Sales floor area 175 tsubo ■In-store information ＜Feature 1＞ Apparel lineup with over 30 brands We offer a multi-brand lineup of women’s, men’s, and children’s apparel from over 30 Adastria Group brands. There are plenty of support features to make shopping more enjoyable, such as digital signage that displays the actual outfits of the approximately 4,000 staff members working on the “STAFF BOARD” nationwide, and a “trend ranking” that reflects the items that are “selling now” on the web store. You can discover new fashions “easily and enjoyably” in this one store.
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-fa2994f97e3e6cde7d5e6d124591e86c-3900×1669.jpg ＜Feature 2＞ The latest touch monitor lets you find products that suit you The touch monitor allows you to diagnose your bone structure and personal color, and search for products that suit you. You can also scan the product tag to view product details and staff coordination, and check stock status.
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-fe375758a918bcacfafc57f56abf70d8-3000×2000.jpg ＜Feature 3 A corner of lifestyle goods from the lifestyle brand “LAKOLE” is now fully stocked. A corner of lifestyle goods from the lifestyle brand “LAKOLE” is now stocked. Popular tableware and other interior goods, cosmetics, groceries, and other items that are only available in some stores are also available. ■About “LAKOLE” Image
URL: https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-ed4894a1c9ebc8026d2e6463f4baef36-288×192.jpg
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-3f68100af16647e724dcf13bfb1b1185-273×186.jpg “LAKOLE” is a lifestyle brand that develops household goods, women’s apparel, and men’s apparel with the concept of “Making the ordinary wonderful.” We want to make everyday items such as clothing and household goods, which have become commonplace, easier and more wonderful. 94 stores nationwide (as of the end of May 2025, including the WEB store). https://www.dot-st.com/lakole/
https://instagram.com/lakole_official/ ■Opening Bonus Details ＜Bonus 1＞ The popular staff at 『STAFF BOARD』 will be waiting to welcome you! On Saturday, June 21, 2025, from 11:00 to 17:00, three popular staff members from “STAFF BOARD,” where over 4,000 staff members nationwide share their daily lifestyles, will gather at and ST AEON MALL Morioka Minami store to help customers with their shopping face-to-face. In addition, “and ST LIVE” will be broadcast from and ST AEON MALL Morioka Minami store from 21:00 on Friday, June 20, 2025, the day before.
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-bd760043f192bf164d465ac3ea706f59-1080×1350.jpg (Left) Miwatara/LEPSIM LaLaport Shinmisato store staff
https://www.dot-st.com/cp/sb-staff-detail/?user_id=18760 (Middle) Hinechi/Headquarters Staff
https://www.dot-st.com/cp/sb-staff-detail/?user_id=13202 (Right) Shuri/GLOBALWORK LaLaport Narita store staff
https://www.dot-st.com/cp/sb-staff-detail/?user_id=29904 *This event may be changed or canceled without notice. *The event time may change. ＜Benefit 2＞ and ST members only! Get store visit points for a limited time!
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-55765c2acedf19d3418d42f49fe2c699-1080×1350.jpg At and ST, you can always receive points by simply holding your and ST membership barcode over the point terminal installed in the store. To celebrate the opening, we will be giving away 500 points every day for every visit for three days from Friday, June 20th to Sunday, June 22nd. * Visit points can only be earned once per day per ID. *This service is limited to and ST members. ■About EC mall “and ST” Image
URL: https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-bd4d6260276841113f80f3012f22c9b0-1519×450.jpg An EC mall with over 30 brands including “Global Work”, “Nico and” and “LOWRYS FARM”. =Can be used at approximately 1,500 brand stores nationwide and the EC mall! Earn points! and ST points =Staff board with the latest outfits updated daily by over 4,000 staff members =Abundant and real product reviews from customers that will help you make your purchase =Open platform with participation from companies in various categories Connecting with customers, businesses, local communities, and everyone else. We are a “Play fashion! Platformer.” We are currently operating 28 “and ST stores” nationwide and one store overseas, which are OMO-type stores that combine the benefits of EC malls and stores. (As of the end of May 2025) https://www.dot-st.com/ https://apps.apple.com/jp/app/collect-point/id404786725
https://play.google.com/store/apps/details?id=jp.point.android.dailystyling&hl=ja ■About Adastria Group
https://prcdn.freetls.fastly.net/release_image/1304/2665/1304-2665-7d059c3834fabb4146e96fd06a761380-850×213.jpg The Adastria Group is a multi-company that operates over 45 brands of apparel, miscellaneous goods, and food and beverages, including Adastria Co., Ltd., Element Rule Co., Ltd., BUZZWIT Co., Ltd., and Zetton Co., Ltd., as well as AndSty Co., Ltd., which operates mall and media businesses, Adastria Logistics Co., Ltd., which handles the group’s logistics, and special subsidiary WeOur Co., Ltd. We aim to become a “Play fashion! platformer” that strengthens connections with various stakeholders and spreads the excitement of fashion both domestically and internationally. Shibuya Hikarie, 2-21-1 Shibuya, Shibuya-ku, Tokyo 150-8510 https://www.adastria.co.jp/
https://www.instagram.com/adastria_official/ More information about this release *This email has been sent automatically, so please do not reply.
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