[Sanei Corporation] Starts handling UNHCR (United Nations High Commissioner for Refugees) brand “MADE51”
SANEI CORPORATION CO., LTD. Press release: June 17, 2025 Started handling UNHCR (United Nations High Commissioner for Refugees) brand “MADE51” Pop-up event at Roppongi Tsutaya Bookstore
https://prcdn.freetls.fastly.net/release_image/37587/129/37587-129-0ee318d3a887a8e792f77fc36e73ec3b-3900×402.png SANEI CORPORATION Co., Ltd. (Taito-ku, Tokyo; President and CEO: Mizukoshi Masami; listed on the Tokyo Stock Exchange Standard Stock Code: 8119) will begin handling “MADE51” (Made Fifty-One). “MADE51” is a global initiative launched by UNHCR (United Nations High
Commissioner for Refugees) to bring refugee-made products to the international market. All “MADE51” products are individually handmade by refugee artisans using traditional techniques handed down from generation to generation. In conjunction with the “World Refugee Day” established by the United Nations (June 20 every year), we will be holding a “MADE51” pop-up event at the Roppongi Tsutaya Bookstore 1F Fair Space from June 19th (Thursday) to July 16th (Wednesday), 2025. We have a wide selection of beadwork and embroidered bags, pouches, accessories, and other products from all over the world, so please stop by. “MADE51” Pop-up Event Overview Venue: Roppongi Tsutaya Bookstore, Roppongi Hills, Roppongi Keyakizaka Street 1F Fair Space, 6-11-1 Roppongi, Minato-ku, Tokyo Period: Thursday, June 19, 2025 – Wednesday, July 16, 2025 Business hours: 9:00am – 11:00pm Image
URL: https://prcdn.freetls.fastly.net/release_image/37587/129/37587-129-016b8ba18ce3ab332895d53f0dd7cdc4-3335×822.png [MADE51 brand] Our group has a management vision of “Good things for life” with the theme of “health and the environment”, and has a basic sustainability policy that aims to contribute to creating a
sustainable society and environment in our own way by providing truly excellent daily products. As part of this, we handle brands that are considerate of local communities and also work with various
organizations such as governments and NPOs. In this project, we will increase awareness of the brand “MADE51” through the sale of products to help refugees achieve economic independence and respect for their human rights. “MADE51” (Made Fifty One): MADE isMarketAccess,Design and The acronym stands for Empowerment for Refugee Artisans, with 51 coming from the 1951 Convention Relating to the Status of Refugees. MADE51 is a global initiative launched by UNHCR (United Nations High Commissioner for Refugees) to help refugees, especially women, to live independently by using the skills they have acquired in their home countries. It currently connects refugee artisans in 23 countries to the global market, creating income opportunities and hope for the future. As the world’s only global collection of refugee-made products, MADE51 showcases the talents and potential of refugees and embodies UNHCR’s work to realize sustainable solutions to the refugee problem.
https://prcdn.freetls.fastly.net/release_image/37587/129/37587-129-02b7eb7a8a04c761e83a703a48707a9a-1097×501.png SANEI CORPORATION CO., LTD. Our company deals in furniture and household goods such as beds, desks, pots and kitchen utensils, clothing accessories such as bags, suitcases and shoes, and cooking and beauty appliances such as mixers and hair dryers. Within this product group, we are engaged in the OEM business, which procures products mainly from Asia under the brand name of our business partners, and the brand business, which discovers brands, plans and develops our own brands, and not only sells wholesale but also operates retail stores such as brick-and-mortar stores and e-commerce shops. Although our business is niche, we are a specialized trading company founded in 1946 that specializes in daily necessities and has sales channels globally. *Listed on the Tokyo Stock Exchange Standard Market, stock code 8119 URL: https://www.sanyeicorp.com/ *This email has been sent automatically, so please do not reply.
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