Vetrina Mia Limited A sincere attitude towards “Made in Italy” – Commitment to craftsmanship in difficult times

【Vetrina Mia Limited】 Sincere attitude towards “Made in Italy” – Commitment to craftsmanship in difficult times ​ Vetrina Mia Limited Press Release: June 27, 2025 Attention Media A sincere attitude towards “Made in Italy” – a commitment to craftsmanship in difficult times Florence, Italy, June 27, 2025 – In a time of global inflation, currency fluctuations and increasing production pressures, the designers and artisans at adhere to a single principle. That means
“craftsmanship is never compromised.” From the cost of the
high-quality leather sourced from Northern Italy to the skilled labor that goes into every finishing step, it takes a lot of time and effort to make a single bag. This quality naturally comes at a cost that is becoming more and more burdensome. The euro, which is the basis for production costs, has risen from approximately 120 yen to 169 yen against the yen, affecting not only material and labor costs but also the foundation for sustaining true artisanal work. Some fashion brands have responded by simplifying their designs, reducing production steps, or even moving production to lower-cost regions. But for the independent brands featured by Vetrina Meer, this is not an option. Edoardo Chirano, a leather craftsman based in Vicenza, says: “If I cut corners, I’ll bring shame to my family.” This is no frill. His family has been in the leather tanning business for three generations, and it continues to this day. Taking pride in precision and putting dignity into every stitch is the spirit that lives in historic Italian artisan workshops. Frédéric Lecellier, based in Paris, France, and one of the brands participating in Betrina Meer, says: “Taking shortcuts would tarnish everything we’ve built. Lowering the bar is not just a design decision, it’s a personal embarrassment. That pride and sincerity is the essence of our brand.” In recent years, the true meaning of “Made in Italy” has been called into question more and more. In particular, consumer doubts have been growing against the backdrop of an increase in overseas outsourcing by some luxury brands. Even in these circumstances, our partner brands remain consistent. All products are accompanied by a Certificate of Italian Origin issued by the Chamber of Commerce where they are made, and they value transparency, honesty and respect for traditional techniques above all else.
https://prcdn.freetls.fastly.net/release_image/157109/21/157109-21-37f3221379d7302d9401ae483dc4b011-2160×2700.jpg Above: “Italian Certificate of Origin” issued by the Florence Chamber of Commerce, Italy. Each product is traceable and is accompanied by an “Italian Certificate of Origin” issued by the Chamber of Commerce of the Italian province in which it is made. Many of Vetrina Mia’s products are made in Italy, in the Florence and Abruzzo regions. However, the economic environment is tough, and in order to maintain this quality level, it may be necessary to revise prices in the future. We will face this reality and honestly convey it to our customers, along with our deep gratitude for their support. In particular, in Japan, we have received a lot of support not only from customers in big cities but also from customers in regional cities. It is a quiet joy for our designers to know that these products are being delivered nationwide through online shopping. In July 2025,
vetrinamia’s official website will be redesigned to provide you with a more comfortable and direct browsing experience. For all those who seek quality, beauty and meaningful design – delivered with unchanging integrity. For more information, please visit vetrinamiaWhat is “Vetrinamia”? vetrinamia is an online platform that introduces high-quality niche brands from Italy and France, offering luxury items that boast uniqueness and exceptional craftsmanship. In addition to the bag collection, vetrinamia will gradually carry ready-to-wear and footwear from over 200 unique European brands. Each season, carefully selected items will be sold exclusively. Instagram:
https://www.instagram.com/vetrinamia_official/ Official website: https://www.vetrinamia.com More details about this release *This email was sent automatically, so please do not reply.