Popular YouTuber Banbanzai and “Miyu.” x ACLENT to release first collaboration product on July 23rd – Limited collection to commemorate the brand’s 6th anniversary, in-store event also held –

Popular YouTuber Banbanzai “Miyu.” × ACLENT, the first collaboration product will be released on July 23rd ―Limited collection to commemorate the brand’s 6th anniversary, in-store event will also be held― ​ LIFEST JAPAN Co., Ltd. Press Release: June 28, 2025 Attention Media Popular YouTuber Banbanzai “Miyu.” × ACLENT, the first collaboration product will be released on July 23rd ― Limited collection to commemorate the brand’s 6th anniversary, in-store event will also be held ― First
collaboration with a popular influencer with 2.88 million YouTube subscribers. A total of 10 designs with limited edition logos and the theme of “overseas girls” are available.
https://prcdn.freetls.fastly.net/release_image/98592/12/98592-12-37414460343fa6a723cea69c69ee03f8-1800×1300.jpg ACLENT, an apparel brand developed by LIFEST JAPAN Co., Ltd. (Headquarters: Shibuya-ku, Tokyo / Representative Director: Taku Yajima), will pre-sell its first collaboration products with Miyu, a member of the YouTuber group Banbanzai, on its official online store from 20:00 on Wednesday, July 23, 2025. This will be Miyu’s first collaboration with an apparel brand. This collection was created as a special project to commemorate the brand’s 6th anniversary, and Miyu. has been deeply involved in the design and specifications from the item planning stage. Based on a trendy style inspired by overseas girls, a total of 10 types will be released that incorporate the limited collaboration logo for this one-time only. In addition, to coincide with the start of sales, a store visit event will be held at Lumine Est Shinjuku on Friday, July 25, 2025. Miyu. will be available for the first 100 people who purchase the target products. You can participate in a Polaroid photo session with him. ■Project Background ACLENT is a women’s apparel brand that proposes a “healthy style” that combines urban trends with vintage tastes, with the brand concept of “valuing your individuality and individuality while constantly evolving.” The brand will celebrate its 6th anniversary in 2025 and has gained support from a wide range of people, mainly from Gen Z. In this collaboration, through contact with “Miyu.”, who has gained tremendous support from Gen Z mainly on SNS and YouTube, we have created fashion that the young generation living “now” would actually want to wear. The lineup, which combines trendiness and practicality, is easy to incorporate into both daily wear and events. ■Product development Number of products: 10 types in total Features: • Trendy silhouette with a theme of overseas girls • Miyu. He participated in the planning and design supervision of all items. • This time only, the collaboration limited key logo embroidery will be used. Product images, prices, sizes and color options will be released on the official website.
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https://prcdn.freetls.fastly.net/release_image/98592/12/98592-12-5999fe9d70ab272d252275ead2dc5832-1511×2015.png ■Sales Schedule Official Online Store: Wednesday, July 23, 2025, 20:00 ~ Directly managed stores (4 stores): From Friday, July 25, 2025 – Lumine Est Shinjuku store – SHIBUYA109 store – Nagoya PARCO store – Lucua Osaka store ■Event details Venue LUMINE EST Shinjuku Store 8F Event Space Date and time Friday, July 25, 2025 Participation conditions Those who purchase collaboration products for 10,000 yen or more (tax included) (first come, first served) Implementation time – Part 1: 14:00-15:00 (50 people) – Part 2: 16:00-17:00 (50 people) Details will be announced on the official SNS and brand website from time to time. ■Brand overview ACLENT Based on the concept of “valuing individuality and individuality while constantly evolving,” ACLENT offers a “healthy style” that combines urban trends with a vintage feel. It is currently being developed mainly for young people with a high fashion sense, with four directly managed stores and its own e-commerce site. https://store.aclent.jp/ *This email was sent automatically, so please do not reply.