【PARCELLE Co., Ltd.】 【Parcell Jewelry】 POP UP SHOP held at Iyotetsu Takashimaya
PARCELLE Inc. Press release: June 30, 2025 [Purcell Jewelry] POP UP SHOP held at Iyotetsu Takashimaya [From Wednesday, July 9th to Tuesday, July 15th] Expand the world of jewelry with POP UP and permanent stores
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-f30db9773d7a5b4dd46e1d2fb37890fa-1080×731.jpg PARCELLE JEWELRY POP UP SHOP – A special 7-day event begins at Iyotetsu Takashimaya – PARCELLE JEWELRY, a jewelry brand from Ebisu, Tokyo, will hold a limited-time POP UP SHOP at Season Plaza 3 on the 3rd floor of Iyotetsu Takashimaya for 7 days from Wednesday, July 9, 2025 to Tuesday, July 15, 2025. This will be the first time in about seven months that we have held a pop-up shop at Iyotetsu Takashimaya since December of last year, which was very well received. We hope that many customers will be able to experience the world of our brand, even though it will be for a short period of time, together with our permanent store “Purcell Jewelry Ehime Matsuyama Store,” which opened in the same Iyotetsu Takashimaya on April 30th of this year. A POP UP SHOP is unique in that it offers one-of-a-kind items, limited designs, and special edition jewelry that are different from the collections in the permanent store. We have a diverse lineup including items that are only available at the venue. This is an opportunity to deliver new discoveries and excitement to not only those who are seeing Purcell Jewelry for the first time, but also to our regular customers. *Since each item is unique, the arrangement of diamonds, etc. varies from one piece to another, so the image is an example of the product. The product sold in the store may differ. ○Pomponne “Pomponne” is a bouquet-like ring that is a representative series of Purcell Jewelry. The classic center stone surround and hammered arms are impressive, and it has a sophisticated and gorgeous look. There are also many variations with unique stone combinations, such as “Pompon Mosaic”.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-1701b13b53ec0f37e5f44bc3c383a3f5-1080×1080.jpg Pomponé series: from 80,300 yen (tax included) (K10YG, natural stone) ○Cent Couleur “Cent Couleur” is named after 100 colors. A collection that makes use of the contrast between the color of the stone and the light. Natural stones and pearls with a natural look gently fit a variety of styles.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-713185ff1ab75c645f8852a05fc4d9c4-1080×1080.jpg Saint Couleur Series: From 95,700 yen (tax included) (K10YG, diamonds, natural stones) ○Pinna Pina, which delicately expresses the beauty of plants, is made of 26 leaf-like parts, with colored stones and diamonds carefully set one by one. The flow of branches swaying in the wind and the rich colors spread gently on your fingertips. Light and comfortable to wear, whether worn alone or stacked, they gently reflect the scenery of nature.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-09e11623466704c59391fb9bc0627a6b-1080×1080.jpg Pina: From 70,400 yen including tax (K10YG, natural stone) ○Germer- The Germer fork ring, whose name means “sprouting,” features organic curves like a plant. The two-sided expression of the free-form gemstones and diamonds creates a strong individuality on your wrist. Layer it with a pompone for a unique and striking look.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-af59db3ee6fe14bd5871e92fbc59895b-1080×1080.jpg Gelme: From 267,300 yen including tax (K10YG, diamonds, natural stones) ■Semi-orders are also accepted At the POP UP SHOP, we also accept semi-orders, which are very popular. You can choose your favorite from the natural stone collection carefully selected by Parcel’s buyers and have it tailored into jewelry. It is a
one-of-a-kind, original jewelry just for you. However, since it is handmade by a craftsman, it will take about two and a half months to deliver. For details, please ask the staff at the store. * Since each item is unique, the arrangement of diamonds, etc. varies from one to another, so the image is an example of the product. The product may differ from the product sold in the store. ○Order example: Pomponne Mosaic Pomponne Mosaic is a world of just 6mm in diameter, with colorful gemstones tightly packed together. Using the “pavé” technique, which means “cobblestones,” artisans carefully arrange stones of different colors and sizes while making minute adjustments in 0.1mm increments, and craft each ring by hand. The individuality of the gemstones condensed into a small space changes depending on the viewing angle and the amount of light, adding a refined elegance to your outfit. The ring is not too flashy, but has a definite presence and will naturally blend into your everyday life. Please come to our store to see the craftsmanship and aesthetic sense that resides in the details.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-0f24d262d8daa213254b5161db956de8-1080×1080.jpg Pomponé Mosaic: From 100,100 yen including tax (K10YG, natural stone) ○Order example: Art Nouveau This piece is impressive for its flowing curves and three-dimensional structure. The crown-shaped setting is adorned with rose-cut diamonds, and the tall form adds depth to your fingertips. The combination of gold and platinum gives it a classical and supple presence. It is a piece of jewelry that quietly makes a statement and looks great on pinky and index fingers.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-fd5b4c6b5ec66af6795e6c9296e9de49-1080×1080.jpg Art Nouveau: From 376,200 yen including tax (Pt950/K10YG, diamond) ○Order example: Victorian Leaf A voluminous ring with a design that evokes the glamorous atmosphere of the Victorian era, that you will want to hold in your hands. The platinum leaf motif design, which also serves as a claw to hold the gemstone, is an accent. The diamonds scattered around the ring further accentuate the delicacy of the ring. The glamorous curve that tapers from the top to the arm makes your fingertips look beautiful and elegant. It is a ring that you will want to own someday, and is worthy of a lifetime.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-91c5daf0a51c7cc73309fcb46ee719f8-1080×1080.jpg Victorian Leaf: From 251,900 yen including tax (Pt950/K10YG, natural stone) POP UP The freshness of a SHOP and the security of a permanent store The special feeling of a POP UP SHOP and the security of being able to carefully choose at a permanent store. The two spaces create a more free and rich jewelry experience. Jewelry that is close to your heart and is just for you. All our staff look forward to welcoming you.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-08164053b9ce989aa0d9b9cada9eea2a-726×836.jpg ■Iyotetsu Takashimaya POP UP SHOP ○Period: From Wednesday, July 9, 2025 to Tuesday, July 15, 2025 ○Location: Season Plaza 3, 3rd floor, Iyotetsu Takashimaya, 5-1-1 Minatomachi, Matsuyama City, Ehime Prefecture ○Phone: 03-6805-1681 (Parcel Jewelry Headquarters) ○Time: 10:00am – 7:00pm *Closed at 5:00pm on the last day ○Instagram: https://www.instagram.com/parcelle_event/ *Business days and hours may change
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-79b869458e58ae87951c5a5c743bc37c-837×837.jpg ■ Parcel Jewelry Ehime Matsuyama Store ○Manager: Shidozawa
(@ayaka_parcelle) ○Location: 1-1-1 Minatomachi 5-chome, Matsuyama City, Ehime Prefecture, Iyotetsu Takashimaya Main Building 1F Accessories Sales Floor ○Telephone and fax: 089-948-2856 ○Time: 10:00am – 7:00pm ○Instagram:
https://www.instagram.com/parcelle_matsuyama/ Jewelry that is close to your heart. PARCELLE JEWELRY The concept of PARCELLE JEWELRY, which started in 2013 as a small street-front store in Ebisu, Tokyo, is “jewelry that is close to your heart.” Jewelry is carefully crafted one by one by Japanese craftsmen, cherishing the techniques of the good old days, and is a partner that will add color to your daily life. Currently, it is available at the Ebisu main store, Takashimaya in Shinjuku, Yokohama, Kyoto, and Osaka, Hanshin Department Store Umeda Main Store, Abeno Harukas, Daimaru Fukuoka Tenjin store, and Tsuruya Department Store, as well as at pop-up shops nationwide. ○Operating company: PARCELLE Co., Ltd. | Parcel Co., Ltd.
○Representative Director: Shinada Kotoe ○Established: 2013
(incorporated in 2015) ○Head office: 5F Osaki Building, 3-27-13 Shibuya, Shibuya-ku, Tokyo 150-0002 ○Corporate website:
https://parcelle.jp/ ○Instagram:
https://www.instagram.com/parcelle_jewelry/ ○Official LINE:
https://page.line.me/713ofhwa
○小红书:https://www.xiaohongshu.com/user/profile/673ae7d8000000001d02c69d Parcel Jewelry Official LINE Now Available
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-75297d947a5cc537cc864f8a375dac97-540×540.jpg At Parcel Jewelry, you can also enjoy the world of jewelry on our official LINE account. In addition to delivering the latest
information on new products and events, we also have a variety of content to add color to your daily life, such as the column “Parcel Jewelry Koto Tsuzuri” about gems and jewelry and “Monthly Jewelry Wallpaper”. Please visit us from the URL above or the QR code on the left. We look forward to seeing you.
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-619401341bc3473b5a541ee63476735c-720×1280.jpg Monthly jewelry wallpaper (image)
https://prcdn.freetls.fastly.net/release_image/139789/159/139789-159-2292f1ef17c74137b5a4ed7e90c2d526-720×1280.jpg Jewelry wallpaper delivered every month (image) *This email has been sent automatically, so please do not reply.

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