【RnI】 UNIQLO’s arm covers are the number one seller every year! We investigated the secret behind their popularity!
RnI Press release: June 30, 2025 To Members of the Press Uniqlo’s arm covers are number one in sales every year! We investigated the secret behind their popularity! Research and Innovation Inc. (Headquarters: Minato-ku, Tokyo; CEO: Kuninobu Nakaoka; hereinafter referred to as “RnI”) investigated shopping at UNIQLO using purchase data collected through the app it operates, “CODE (https://code.r-n-i.jp/), which turns receipts into money.”
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-41bb1cce9529b9f53c795961c8eda20e-1006×571.png Summer is almost here! Be sure to protect yourself from the sun. June is here and summer is gradually approaching. Now that it’s getting hotter, more and more people are starting to worry about UV rays in the summer. Especially now that it’s the season for short sleeves, you’re probably worried about sunburn on your arms even when walking outside for a bit. So this time, we’ve looked into the “arm covers” that are very popular every year at Uniqlo. Uniqlo’s arm covers are number one every year! Based on the purchase data registered by users of our shopping registration app “CODE”, we checked the ranking of products purchased at UNIQLO in the summer from June to August. In addition, since UNIQLO manages individual products carefully, for example, even T-shirts often have different barcodes if the size or color is different. This time, we checked the ranking by barcode based on that premise. Top 5 sales products in 2023
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-9f431ec081e770fe2cc75cecf65970a1-965×255.png Top 5 sales products in 2024
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-b99631a0c17eaaf2f0bd00af86a42cad-945×258.png Top 5 sales products in 2025
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-07151d9b3bc8972fdc3cbf725028333b-914×270.png Looking at the product rankings, we can see that “2000197740770 AIRism UV Cut Seamless (Seamless UV Cut) Arm Cover (Black)*” has been ranked first in both 2011 and 2012, proving its popularity. It is also ranked first in 2013 based on data from June 1st to the present. (*The barcode is from 25 years ago) Uniqlo makes its presence felt with seasonal items! By the way, this arm cover is a product of the “Airism” series. To find out why arm covers are so popular, we checked the sales of “Airism” as a whole. And speaking of Uniqlo, apart from “Airism”, “Heattech” is also famous. We looked at the trends of how these are selling. (Whether it is AIRism or HEATTECH was determined from the product name registered by the user.) Sales index for AIRism and HEATTECH from 2023 to 2025
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-3c3a5a2027a749ff09747e86bbfe529f-1102×555.png As you might expect, we were able to confirm that AIRism sales are the highest in the summer, and HEATTECH sales are strong in the winter. From this, we believe that UNIQLO is recognized by consumers as a brand that “provides the best functional clothing for each season.” Review rating score: 4.3 out of 5! Next, we checked the reviews of people who purchased the arm covers. There were many comments praising the comfortable fit that is unique to the Airism series, such as “It’s cool and feels good on the skin, and there’s no need to worry about it slipping down, so it will be very useful this summer (woman in her 60s)” and “It’s smooth and comfortable to wear (woman in her 40s).” In terms of usage scenarios, it is a product that is useful when you want to keep cool and protect yourself from UV rays, such as “It’s good when it’s too hot for a hoodie (woman in her 20s)” and “It’s great for hanging out the laundry or going for a walk (woman in her 40s)”. In addition, there were comments from people who have continued to purchase it since last year and have experienced the improvements in the product, such as “It’s an upgrade from the one I bought last year (woman in her 40s)” and “I feel like it’s cooler than last year’s version (woman in her 40s)”.
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-048e74ac8afd456f74106bd8e295bdba-756×372.png In other words, for arm covers that require UV protection and comfort, UNIQLO is well-established as a brand that offers seasonal functional clothing, so consumers can confidently reach out for them, and the products are well-received because they are able to fully experience their functionality. Summary This time, I’ve written about the particularly popular arm covers from the Airism series, which is the number one seller in the summer. In this season when heat and humidity are a concern, why not consider using the popular Uniqlo arm covers to protect yourself from the sun? About purchase log view
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-d1a21d0e007c753fd16383390d8f8c73-501×163.png We provide businesses with Kailog View, a tool that connects consumers and businesses with purchasing data, which allows them to view, analyze, and utilize big data such as purchases and word-of-mouth obtained through the CODE app. Kailog View:
https://r-n-i.jp/service/code/kailog-view/ What is CODE? Consumers enjoy using this app, which kills two birds with one stone by serving as both a points earning service and a household ledger.
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-b02866c09c0b567fba29a304ef31b310-340×118.jpg This is a smartphone app that allows you to receive points that can be exchanged for various affiliated points by scanning shopping receipts and barcodes of purchased items. (Points can also be converted into cash via affiliated services) The total number of downloads has exceeded 6.5 million, the number of monthly product registrations is 40 million, and the total number of product evaluations by buyers, including word-of-mouth, has exceeded 130 million, making it popular with women in their 20s to 50s. *: Holds multiple patents. (Patent No. 5980448, Patent No. 6425297)
https://prcdn.freetls.fastly.net/release_image/4624/97/4624-97-a169ecfeadf5f9cdccde5d6376e3aa42-150×150.jpg https://code.r-n-i.jp/ https://apps.apple.com/jp/app/id879385562 https://play.google.com/store/apps/details?id=jp.r_n_i.code.point.app About Research and Innovation Company name: Research and Innovation Co., Ltd. Representative: Representative Director and President Kuninobu Nakaoka Address: 5th floor, Akasaka Nakagawa Building, 3-11-3 Akasaka, Minato-ku, Tokyo 107-0052 Established: April 15, 2011 Business details: Shopping data collection business, research business, advertising business, sales promotion business, and various information provision services Capital: 10 million yen URL:
https://r-n-i.jp/ More information about this release *This email was sent automatically, so please do not reply.

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