Narumi-ya International Co., Ltd. Solving the issue of clothing management! “Okigaebin”, a subscription rental service for children’s clothing for nursery schools, will start in July – Narumiya International’s child-rearing support initiative –

[Narumi-ya International Co., Ltd.] Solving clothing management issues! “Okigaebin”, a subscription rental service for children’s clothing for nursery schools, will start in July – Narumiya
International’s child-rearing support initiative – ​
NARUMIYA INTERNATIONAL CO., LTD. Press release: June 30, 2025 To members of the press Solve your clothing management problems! “Okigaebin”, a subscription rental service for children’s clothing for nursery schools, will start in July – Narumiya International’s child-rearing support initiative – We have started offering a new service called “Okigaebin”, which solves the issue of clothing management at nursery schools and the inconvenience and difficulties faced by families with children, creating a comfortable environment for children.
https://prcdn.freetls.fastly.net/release_image/66361/271/66361-271-4240efc05a7dfbe6e44c6ac547558092-2949×969.jpg Narumi-ya International Co., Ltd. (Headquarters: Minato-ku, Tokyo; CEO: Hiroyuki Kunikyo) will begin offering a subscription-based rental service for children’s clothing, “Okigaebin,” for nursery schools, certified childcare centers, and kindergartens from July 2025. “Okigaebin” is a children’s clothing rental service that delivers clean, regularly washed clothes to daycare centers. In recent years, the number of people using daycare centers has increased year by year due to an increase in dual-income households. However, the burden of housework for families with children, such as the hassle and cost of daily laundry at home, preparing for daycare, and frequently changing clothes as the children grow, has become a major issue. In addition, childcare facilities are facing problems of a shortage of childcare workers and excessive workload due to an increase in users. In particular, the task of managing children’s clothes, storing them, and the hassle of communicating with parents is one of the factors that cause the workload of childcare workers. To reduce the burden of housework for families with children, to provide an environment where parents can concentrate on childcare by streamlining clothing management at daycare centers, and to ensure that children are always comfortable in clean, high-quality clothes, “Okigaebin” was born as a new service that provides convenience and comfort to “guardians,” “daycare centers,” and “children.” For parenting that is full of smiles even on busy days. We propose a new style of clothing that makes daily “dressing” easier and is in line with your child’s growth. Narumiyya International supports children and their families every day. ◆Service Overview Name: Okigaebin Content: Regular delivery of a complete set of children’s clothing to be worn at the nursery, pre-washed Target: Nurseries, kindergartens, certified childcare centers, etc. nationwide Provision to users: Monthly subscription Usage fee: Monthly ¥3,980 (tax included) Replacement delivery site ​ ■ Features of “Okigaebin” 1. High-quality kids’ wear for a comfortable fit ■We provide wear with a design, durability, and functionality suitable for activities at daycare centers As a manufacturer specializing in children’s clothing, we provide high-quality clothing that has passed strict third-party inspection standards. We have a wide selection of carefully selected 100% cotton items that are gentle on sensitive skin. You can have fun and be comfortable with new clothing designs every season. 2. Regular delivery of clean and safe clothing ■ Thorough hygiene management by professional laundry service Laundry is hygienically cleaned by our partner Clover Japan Co., Ltd. We use detergent from Kimura Soap Industry Co., Ltd., a long-established company in Osaka Prefecture, and dry the clothes at high temperatures, so you can use them with confidence after washing. ■Regular delivery You can always use clean clothes that are appropriate for the season. They can be replaced at no extra cost, so you can change them immediately if they get dirty or sweaty. 3. Reduce the burden of housework on parents ■Reduces the burden on parents of daily laundry, preparing for kindergarten, and buying new clothes No need to wash at home. It reduces the effort of getting changed in the morning, and there is no need to bring dirty clothes home, so you can easily and easily pick up and drop off your child. There is no need to frequently buy new clothes to accommodate your fast-growing child. 4. Contribute to improving the quality of childcare and parent satisfaction ■Improved efficiency of clothing management at daycare centers It also reduces the amount of effort required for parents to handle the transfer and management of clothes, as well as the hassle of dealing with lost or mixed-up clothes. There is no need to check the stock of clothes in the lockers, so you can rest assured that there is always enough clothes to meet your needs. By reducing the clothing management work of childcare workers, they can focus on childcare, which allows us to provide higher quality childcare. 5. Sustainable Choices ■Rental model reduces clothing waste and reduces environmental impact Contributes to a “sustainable childcare environment.” Example of using the “Okigaebin” service *This is an example of how the service can be used at a facility that has introduced the “Okigaebin” service. 1. Parents apply through the dedicated website. You can easily apply from your smartphone. You can also easily change the size on the dedicated website. 2. Regularly deliver washed clothes We will deliver a set of clothes for the “changing clothes” service to the nursery school. It’s convenient because it’s organized by item and you can use it right away. 3. Use We used the clothes we delivered to the nursery school. You can change clothes if they get dirty or sweaty. 4. Easy return with special collection bags Once you take off your worn clothes, just put them in the special collection bags provided at the nursery. 5. Collection of worn clothes A laundry service professional will come to the nursery school regularly to collect worn clothes. Laundry Service
ProviderClover Japan Co., Ltd. WASH&FOLD, a home delivery laundry service and coin laundry “Changing clothes service” usage fee [Parent’s usage fee] Monthly fee: 3,980 yen (tax included) *First month half-price campaign! Now 1,990 yen (tax included) for the first month Installation facilities The service will be launched in July 2025 for childcare facilities in certain areas. Social Welfare Corporation Miwanokai ■MIWA Tabata Nursery School School Corporation Shiga Kei Gakuen ■Niji no Iruka Nursery School Hikawadai Future developments and prospects Going forward, we will continue to improve our services based on feedback from facilities and parents who use our service, and will gradually expand the number of kindergartens that use our service from 2026 onwards. In addition, as a sustainable initiative to reduce the burden on the environment, we will also focus on reusing and recycling clothing, contributing to the realization of a sustainable childcare environment. “Okigaebin” is a new option that creates a comfortable future for everyone: parents, daycare centers, and children.
https://prcdn.freetls.fastly.net/release_image/66361/271/66361-271-c30724f7c17383a5d30bf74587fdb64a-1280×720.jpg Narumi-ya International Co., Ltd. Narumi-ya International Co., Ltd. (Head office: Shibakoen, Minato-ku, Tokyo / Representative Director and President Hiroyuki Kunikyo) offers 26 brands with different sales channels and tastes, such as “Petit Main”, “Lovetoxic”, and “Mezzo Piano”, for newborns, babies, kids, and juniors, and as the largest children’s clothing manufacturer in Japan, offers the latest high-quality children’s fashion. ■OFFICIAL ONLINE STORE “Narumiya Online” http://www.narumiya-online.jp/webshop/?from=PR ■Inquiries https://www.narumiya-online.jp/shop/contact/contact.aspx *This email has been sent automatically, so please do not reply.