Loro Piana Japan Co., Ltd. Loro Piana and Harrods: Announcing the interactive game “Festive Quest”

[Loro Piana Japan Co., Ltd.] Loro Piana and Harrods: Announcing the interactive game “Festive Quest” ​ Loro Piana Japan Co., Ltd. Press release: December 13, 2024 Loro Piana and Harrods launch interactive game “Festive Quest” A journey through crafts and history to learn more about Loro Piana and Harrods
https://prcdn.freetls.fastly.net/release_image/61598/109/61598-109-edbd0d41fc62f85cef43661496c5f70f-1280×846.jpg Loro Piana’s magical facade jack is packed with the charm of the holiday season and is currently on sale at the luxury department store Harrods in London, England. From December 12th to 22nd, Festive Quest is an interactive game that offers special creations and unique and fascinating experiences. The game, which unfolds both physically and digitally, navigates the path step by step from window to window, from Brompton Road to Hans Crescent, transporting visitors to faraway lands through impressive window displays and crafting and will take you on a journey through an extraordinary story. The game begins at Brompton Road, where participants scan a QR code inside Loro Piana’s baby cashmere window, and from there, along with their mobile phones, they make their way from window to window all the way to Hans Crescent. You’ll discover all 10 hidden holiday symbols along the way, making discoveries about Loro Piana and Harrods. Participants who complete the game will receive a surprise. This immersive experience has 10 things in common. In 10 days, 10 windows, 10 questions, and 10 “Did you know” fun facts, you’ll discover Loro Piana’s 100-year history, its fine textiles, its craftsmanship, and its 175-year history. Interesting anecdotes are revealed about Harrods, a storied shopping landmark with deep roots in history. The game was developed by MONOGRID, a digital boutique agency specializing in immersive technology and experiential marketing.
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https://prcdn.freetls.fastly.net/release_image/61598/109/61598-109-65b901826020c565545f053bf1fd682f-1280×800.jpg About Harrods One of the world’s leading luxury department stores, which has been in Knightsbridge since 1849 and is celebrating its 175th anniversary. We offer over 3,000 carefully selected brands, over 20 dining venues and expert fashion, home, beauty and wellness services. In addition, we have an official website (harrods.com), a beauty specialty store (H beauty), and an airport store, and we also provide services in tourist destinations in China and Qatar. At Harrods, we strive to provide our guests with an unparalleled experience, with the philosophy that ‘anything is possible’. About Monogrid A leading digital boutique agency known for its immersive technology and experiential marketing expertise. With a focus on creating customized, user-centered experiences, Monogrid seamlessly blends the physical and digital worlds to create impactful and meaningful connections for customers around the world. Based in Florence, Milan, Amsterdam, New York and Paris, it continues to set standards for innovation and creativity in the digital space.