【ANTEPRIMA JAPAN CO., LTD.】 ＜ANTEPRIMA/WIREBAG＞New colors and sizes for Fall/Winter 2025 are now available for the “FLUIDO” line, which features a flowing and graceful silhouette.
ANTEPRIMA JAPAN Co., Ltd. Press release: July 3, 2025 ＜ANTEPRIMA/WIREBAG＞ New colors and sizes for Fall/Winter 2025 have been added to the “FLUIDO” line, which features a flowing and graceful silhouette. From Wednesday, July 9, 2025, an
ANTEPRIMA/WIRE BAG pop-up store will be held at Isetan Shinjuku. In addition to pre-selling FLUIDO, we will have a wide variety of popular sold-out items.
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-669e491250ad6f72a6b2d1b4d20b032d-800×495.jpg Model: KIM CHAEWON of LE SSERAFIM Starting Wednesday, July 16, 2025, ANTEPRIMA/WIREBAG shops nationwide and the ANTEPRIMA online store will be releasing new colors and sizes of “FLUIDO,” which combines graceful, flowing lines with functionality. It has a unique design that transforms into a three-dimensional form when you put your luggage inside, and the simple and minimal design can be used in any scene or style. The small size, which is making its debut this season, has a removable strap, so you can enjoy arranging it by replacing it with a chain strap sold separately and wearing it diagonally. The medium size, which was released last year, will be re-released with new colors for autumn and winter 2015. The medium is a shoulder bag with a unique design with the opening located on the side. Please come and see FLUIDO, whose single strap gives a fresh and modern
impression, in stores or online. In addition, an ANTEPRIMA/WIREBAG pop-up store will be open at Isetan Shinjuku from Wednesday, July 9th to Tuesday, July 15th, 2025. In addition to the early release of FLUIDO, the pop-up store will also feature a variety of other items, including the popular “STANDARD Z” which has been updated with a zipper on the front, “CUORI PERLA GLITTER” which is studded with heart-shaped pearls, and “NODO II”. Don’t miss this opportunity to stop by and check out the wide variety of items on offer. ＜FLUIDO sales stores＞ ・ANTEPRIMA・Online Store (https://www.wirebag.jp/) ・Anteprima/Wirebag stores nationwide
(https://jp.anteprima.com/shop_list/locationlist/loc:jp/cat:wirebag/) ＜FLUIDO product information＞
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-b9db0096b884ba1c85be81effdbda325-800×300.jpg FLUIDO/Small https://www.wirebag.jp/display/search/?keyword=PB25FV83L2
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-a922a2da67693b71f19ee6e30baa4d4d-800×550.jpg FLUIDO/Medium https://www.wirebag.jp/display/search/?keyword=PB24FV81S1 FLUIDO [Small] Product number: PB25FV83L2 Price: ¥57,200 (tax included) Size: W: 28 H: 16 cm [Medium] Product number: PB24FV81S1 Price: ¥79,200 (tax included) Size: W: 38 H: 21 cm Color: ARGENTO (silver), LAVANDAGENTO (lavender silver), FANGOGENTO (fango khaki silver), NERO OPACO (Enamel Black)
＜Isetan Shinjuku Store POP UP STORE Information＞ An ANTEPRIMA/WIREBAG pop-up store will open at Isetan Shinjuku from Wednesday, July 9th to Tuesday, July 15th, 2025. In addition to the new items for Fall/Winter 2013, the updated “STANDARD Z” with a zipper on the front will be available in a lineup of eight colors. There will also be a variety of special items, such as NODO II with its supple bucket-shaped silhouette, CUORI PERLA GLITTER with heart-shaped pearls, and CAMPO FIORITO with its pretty fiori (flower) motif. • Period: July 9th (Wednesday) to July 15th (Tuesday), 2025 • Location: Isetan Shinjuku Main Building 1F Handbags & Wallets/Promotions • For inquiries: ANTEPRIMA/WIREBAG Isetan Shinjuku Store TEL: 03-3352-1111 (main number) ＜Isetan Shinjuku POP UP STORE Special Items＞
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-fa457c9a165aa07d5a545ddc96323a90-800×400.jpg STANDARD Z Item number: PB24FMG455 Price: ¥50,600 (tax included) Size: W: 20.5 H: 19 cm Colors: NAVYGENTO (navy silver), LAVANDAGENTO (lavender silver), LATTE METALLICO (aurora white), OROGENTO (silver gold), ARGENTO (silver), CIPRIAGENTO (powdery pink silver), KHAKIGENTO (khaki silver), NERO OPACO (Enamel Black)
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-16b79878e7194b0edf750351b107da8b-800×250.jpg NODO II [Small] Product number: PB25SKN3K3 Price: ¥64,900 (tax included) Size: W: 22 H: 18.5 D: 6 cm [Medium] Product number: PB25SKN4H2 Price: ¥82,500 (tax included) Size: W: 29 H: 20.5 D: 9 cm Colors: ARGENTO (silver), OROGENTO (silver gold), CIPRIAGENTO (powdery pink silver), KHAKIGENTO (khaki silver), NERO OPACO (enamel black)
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-8adeb51c745e67bf41733b4bb9e4097f-800×200.jpg CUORI PERLA GLITTER Item number: PB25SMN0LV Price: ¥59,400 (tax included) Size: W: 18.5 H: 16 cm Colors: ARGENTO (silver), CIPRIAGENTO (powdery pink silver), LATTE METALLICO (aurora white), ROSEGENTO (rose silver)
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-516391e91646a4a06fdfbb3b0f357558-800×250.jpg CAMPO FIORITO Item number: PB25SU90LU Price: ¥59,400 (tax included) Size: W: 18.5 H: 16 cm Color: GREZZOGENTO (grayish white silver), CIPRIAGENTO (powdery pink silver), ARGENTO (silver), OROGENTO (silver gold)
【Information on purchase】 ・STANDARD Z, NODO II (Node II), purchases are limited to one of the same model and color per person. – Please note that purchase restrictions may change without prior notice. – We do not allow reservations or ordering of eligible products from other stores. ・Depending on the level of congestion, we may restrict entry and ask you to wait before entering the store. 【Contact Information】 ・ANTEPRIMA/WIREBAG Isetan Shinjuku store (main number) ・Anteprima Japan Co., Ltd. TEL.0120-03-6962 ■ABOUT KIM CHAEWON KIM CHAEWON is a member of the five-member girl group LE SSERAFIM, which is active around the world, and serves as the group’s leader. LE SSERAFIM is a girl group produced by SOURCE MUSIC, a label of HYBE MUSIC GROUP, which has produced many global artists such as BTS. The group name “LE SSERAFIM” was created as an anagram of “IM FEARLESS”. As the name “IM FEARLESS” implies, it is filled with self-confidence and strong will to move forward without being shaken by the world’s gaze and without fear.
https://prcdn.freetls.fastly.net/release_image/7477/121/7477-121-7a79124e5a5d68819f84e41fae523c79-501×501.png Anteprima Japan Co., Ltd. https://jp.anteprima.com/ “Smart, Precious with ANTEPRIMA is a brand that aims to support women who enjoy the modern age with grace and strength, and live beautifully and with strength, with the concept of “Smart, Precious with Love”. It was launched in 1993, and has been an official participant in the Milan Collection since 1998. The wire bag, which can be said to be ANTEPRIMA’s signature, debuted in 1998. Based on the concept of “Smart, Precious with Love”, more than 600 styles and 100 colors have been released to date, and the variations are becoming more and more abundant with each passing season. The bags that sparkle in the light are made by artisans who carefully hand-weave wire cord with a prism-like luster. One of its characteristics is that it has moderate elasticity, and changes shape when items are placed inside. The basic form that suits any style fits a woman’s lifestyle, blends into any scene, and brings lively fun. More information about this release *This email was sent automatically, so please do not reply.
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