Letra POP ​​UP SHOP A limited-time shop will open at Tokyu Department Store Tama Plaza from July 17th!

[Letra] POP ​​UP SHOP A limited-time shop will open at Tokyu Department Store Tama Plaza from July 17th! ​
Sora of Tokyo Co., Ltd. Press release: July 9, 2025 【Letra】POP UP SHOP A limited-time shop will open at Tokyu Department Store Tama Plaza from July 17th! Letra POP UP SHOP will open for a limited time at Tokyu Department Store Tama Plaza from July 17th. Letra, a Mexican goods brand operated by Sora of Tokyo Co., Ltd. (Head office: Shibuya-ku, Tokyo; CEO: Masanori Kitajima), will open a pop-up shop on Thursday, July 17th. About Letra A brand that debuted in 2014 and deals in Mexican goods, with merchandise bags being its main product.
https://prcdn.freetls.fastly.net/release_image/116313/47/116313-47-2296dba58f844622182baf25756a39e1-2560×1867.jpg Our company started out in the used clothing business in the 1980s. In the late 2000s, our company president, Masanori Kitajima, was fascinated by the energetic people and colorful cityscapes and visited Mexico several times a year. That’s when I discovered Mercado Bags. I saw potential in the lightweight and durable Mercado Bags, so I started importing and selling them in Japan. From 2014 to the present, Mercado Bags have gradually become more well-known in Japan. (Comparison of purchase volume / 2015: 1,200 units, 2024: 35,000 units) We want our customers to enjoy our Mercado Bags. And for the producers, we will contribute to the preservation of traditional Mexican techniques, the creation of vocational training opportunities in prisons, and the stabilization of the lives of Mercado Bag artisans through our business. These are our efforts toward Social Good. Tokyu Department Store Tama Plaza
https://prcdn.freetls.fastly.net/release_image/116313/47/116313-47-5f1df7034134f6099ef68185832b867b-940×1100.jpg Tokyu Department Store Tama Plaza Branch Event period: July 17th (Thursday) – July 30th (Wednesday) Location: Tokyu Department Store Tama Plaza Branch 1st floor Address: 1-7 Utsukushigaoka, Aoba-ku, Yokohama, Kanagawa Prefecture, 225-0002 Business hours: 10:00-20:00 Tokyu Department Store Tama Plaza Branch:
https://www.tokyu-dept.co.jp/tama-plaza/ Perfect for a summer beach basket bag!
https://prcdn.freetls.fastly.net/release_image/116313/47/116313-47-96c713a0e5573b9c7f80d63c92fe32e2-1080×1080.jpg
https://prcdn.freetls.fastly.net/release_image/116313/47/116313-47-a214188827a224f56059ee3cf80e57d9-3900×3900.jpg This season, with the theme of “FUN! FUN! FUN!”, we have a large selection of Mercado bags with designs and color schemes that will allow you to enjoy fashion in your own way. They can be enjoyed by everyone, regardless of age or gender.
Letra Official WEB SHOP：https://www.letratokyo.jp/ POP UP SHOP schedule: https://www.letratokyo.jp/events/ 【Company Profile】 Company name: Sora of Tokyo Co., Ltd. Business: Women’s apparel, fashion accessories Operating brands: Letra, flower Established: August 1998
Representative director: Kitajima Masanori *This email has been sent automatically, so please do not reply.