ROXY × TOKYO LOLLIPOP collaboration New release at ROXY stores nationwide from July 23rd! A limited-time POP UP STORE will open at “and ST TOKYO” in Harajuku, Tokyo!

[ROXY × TOKYO LOLLIPOP collaboration] Newly released at ROXY stores nationwide from July 23rd! A limited-time POP UP STORE will open at “and ST TOKYO” in Harajuku, Tokyo!
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concon Co., Ltd. Press release: July 22, 2025 To the press [ROXY × TOKYO LOLLIPOP collaboration] Newly released at ROXY stores nationwide from July 23rd! A limited-time POP UP STORE will open at “and ST TOKYO” in Harajuku, Tokyo! A limited-time POP UP STORE will open at “and ST TOKYO” in Harajuku, Tokyo from Tuesday, July 23, 2025! It will also be sold at ROXY stores nationwide and at the TOKYO LOLLIPOP Ginza 1st store!
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-7f4f2be6637c80055e954cb2b9677865-3900×2194.png “TOKYO LOLLIPOP” will be releasing two T-shirts in collaboration with “ROXY”, a lifestyle brand for active women, at ROXY stores nationwide (ROXY STORE, QUIKSILVER STORE, BOARDRIDERS STORE). Also, on the same day, a limited-time POP UP STORE will open at “and ST TOKYO” in Harajuku, Tokyo. This collaboration T-shirt will also be available for purchase at the POP UP STORE and at the TOKYO LOLLIPOP Ginza 1st Store (on sale from July 27th). 【Product Overview】 Release Date: Tuesday, July 23, 2025
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-8923a95adcf9b4f89380e64c687ee77a-2160×2700.png TOKYO LOLLIPOP × ROXY MINI TEE RST254033C 4,950 yen (tax included) Available in sizes S/M/L
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-94a5b98393686790551ed596f7e81a01-2160×2700.png TOKYO LOLLIPOP × ROXY BASIC TEE RST254034C 5,500 yen (tax included) Available sizes: S/M/L/XL
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-64639be2b57e690b25b3c8af3e96f477-2160×2700.png TOKYO LOLLIPOP × ROXY MINI TEE RST254033C 4,950 yen (tax included) Available in sizes S/M/L
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-1053564aa2b08be129ec5aaacd3b0230-2160×2700.png TOKYO LOLLIPOP × ROXY BASIC TEE RST254034C 5,500 yen (tax included) Available sizes: S/M/L/XL TOKYO LOLLIPOP is a creative brand developed by concon Inc. (located in Minato-ku, Tokyo). We reconstruct Japanese traditions, customs, and culture with a modern sensibility and a playful pop spirit. In this collaboration, ROXY’s free and active brand spirit and TOKYO LOLLIPOP’s Japanese Pop Culture sensibility came together to create two types of T-shirts. Both designs are original artwork by TOKYO LOLLIPOP.
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-13488717df8834b1d789e79b66c2922f-2160×2700.png
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-a59b46b0e1b3d0fa7a3f85b1d281f454-2160×2700.png TOKYO LOLLIPOP started in 2023 as a glass ring art project. Since then, events have been held at Shibuya Scramble Square, Daimaru Sapporo, Suzuka Circuit, and other venues, and products that combine art, miscellaneous goods, and fashion have become a hot topic. In 2024, Takahashi was selected as one of Forbes JAPAN’s
“Culture-Preneurs 30,” attracting attention both domestically and internationally. Takahashi’s hometown, Toyooka-cho, Takasaki City, Gunma Prefecture, is the largest producer of papier-mâché daruma in Japan, accounting for approximately 80% of the national production of papier-mâché daruma. TOKYO LOLLIPOP has partnered with a factory rooted in the area and is currently developing a project to rebrand the traditional craft “Takasaki Daruma” in a modern style. This T-shirt also embodies TOKYO LOLLIPOP’s desire to “give form to the ‘slightly mysterious and slightly cute’ feeling that exists between Japan and the world.” 【Takahashi Fumiko Comments] “Since launching TOKYO LOLLIPOP, I have continued to create products with the theme of ‘things that accompany people who take on challenges.’ The
collaboration with ROXY was a wonderful challenge that allowed me to put that idea into practice. I hope that this piece will give the wearer a little more courage than usual.” 【Brand Introduction】 ■ ROXY A lifestyle brand founded in 1990 that supports women’s freedom and active life. With surfing, snow, and fitness as its core, it attracts women all over the world along with culture such as fashion and music. ■ TOKYO LOLLIPOP A creative brand developed by concon, inc. They reconstruct Japanese traditions, customs, and culture with a modern sensibility and a pop playfulness, and develop works using a variety of techniques such as glass, illustrations, and paper mache. After the brand launch in 2023, events, exhibitions and product development will be held nationwide. ■ concon, inc. (concon Co., Ltd.) Location: Minato-ku, Tokyo President and CEO, Takahashi Fumiko
https://prcdn.freetls.fastly.net/release_image/132441/17/132441-17-e6a00d38517bd620878123732a16def9-2000×1334.jpg 2024 Forbes JAPAN “Culture-Preneurs 30” selection. He studied abroad in India alone during high school, and at the age of 21, launched and sold a YouTube media for India with just under 200,000 subscribers. Currently, he is collaborating with a paper mache Daruma studio in Takasaki, Gunma to develop “TOKYO LOLLIPOP,” which reconstructs traditional Japanese crafts as pop culture. He is promoting the development of products that are attracting attention both
domestically and internationally, including the paddock decoration at the F1 Japanese Grand Prix (Suzuka Circuit). automatically, so please do not reply.