[J International Inc.] Mackage announces third chapter of “PROTECT YOUR CRAFT” series featuring Dominik Livakovic JPlus International Inc. Press Release: July 25, 2025 Attention Media Members Mackage announces third chapter of “PROTECT YOUR CRAFT” series featuring Dominik Livakovic
https://prcdn.freetls.fastly.net/release_image/139595/15/139595-15-58c755cd84ac650e4de7c240d2a124b0-3900×2601.jpg MACKAGE, the global lifestyle luxury brand, has announced the third chapter of its iconic campaign series, “Protect Your Craft.” For this campaign, the team will be featuring world-class goalkeeper Dominik Livaković, who plays for the Croatian national team and Fenerbahçe in the Turkish Süper Lig. Known for his unwavering composure and exceptional reflexes, Livakovic has garnered attention from around the world as a reliable player under pressure. This campaign, set against the dynamic streets of New York, shows how Dominik Livakovic’s honed athletic movements embody MACKAGE’s brand philosophy: “Design to protect, sophisticated style.”
https://prcdn.freetls.fastly.net/release_image/139595/15/139595-15-56a3ee29f869fabb5d69a36f40c38b47-1796×2700.jpg Just like Livakovic, who changes his play in real time depending on the situation, MACKAGE’s outerwear is also flexible and adaptable to any situation. It is designed to deliver the best performance in any environment. “A goalkeeper needs more than just physical ability. He needs to be prepared and ready at all times. And that goes for both on the pitch and in his everyday life in the city. I always act with a purpose,” says Livakovic. “MACKAGE clothing allows me to move with ease, giving me the freedom to adapt, the ability to perform, and a sophisticated style all at the same time.”
https://prcdn.freetls.fastly.net/release_image/139595/15/139595-15-cfeea3e36a6c93c34fb7e30e9ddcb77c-1801×2700.jpg The third chapter of the “Protect Your Craft” series showcases MACKAGE’s advanced design and functional beauty. The collection embodies the brand’s philosophy of “Aesthetics That Protect” and features outerwear that can be worn throughout the seasons. Worn by world-class goalkeeper Dominik Livakovic, the collection is a testament to MACKAGE’s fusion of technical craft and modern mobility. “Dominic embodies the very essence of Protect Your Craft. He is an athlete who is uncompromising in his focus, discipline and pursuit of excellence,” said Tanya Golesic, CEO of MACKAGE. “Whether he’s leading the charge on the field or traveling through the city, he always exudes an unwavering strength that is understated. This is the very value that MACKAGE upholds: ‘Protect with sophisticated design.’ We are proud to be joining together in this new chapter.” Soccer player Joško Continuing the legacy established by Joško Gvardiol and tennis player Donna Vekić, the latest chapter of the series continues to shine the spotlight on athletes who embody a commitment to performance and craftsmanship. With Dominik Livakovic set to face Italian club Lazio at the end of this month, anticipation is building for the 2025-2026 football season.
https://prcdn.freetls.fastly.net/release_image/139595/15/139595-15-114475c6655f37c70b5cac3ccea9b5fc-1801×2700.jpg Dominik Livaković He is a member of Turkey’s prestigious club “Fenerbahçe”. He is one of the world’s best goalkeepers and also plays for the Croatian national team. At the 2022 FIFA World Cup, he made many decisive saves and contributed greatly to Croatia’s advancement to the top four. He is attracting attention as a player who combines sharp reflexes, mental strength, and quiet, unwavering leadership. MACKAGE Founded by Elan Elfassy in 1999. While cherishing its roots as a brand from Montreal, Canada, it has evolved into a global lifestyle luxury brand. The brand’s core philosophy is “Aesthetics That Protect,” and it is building a new value of modern luxury that combines performance and sophisticated design. Currently, under the leadership of CEO Tanya Golesic and designer/SVP of product
development Ludwig Heissmeyer, MACKAGE has established itself as a total lifestyle brand that goes beyond outerwear. By combining innovation, craftsmanship and meticulous design, we develop flexible, cutting-edge products that suit sophisticated urban lifestyles.
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