【Wacoal Corporation】 SCANBE’s “Bra Checkup for You” has been enhanced in collaboration with Wacoal’s official EC site. Help customers choose the right bra and streamline their e-commerce shopping experience.
Wacoal Co., Ltd. Press release: July 29, 2025 To Members of the Press “SCANBE’s Bra Diagnosis” has been enhanced in collaboration with Wacoal’s official online store. Helping customers choose the right bra for a smoother e-commerce shopping experience -Planning a trial run at the new “WACOAL is” shop, aiming to further promote OMO-
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-ff37ec97160cdfd16359b1d0e6cc33cf-922×587.png [Bra diagnosis that suits me] Screen image SCANBE, a 3D measurement service provided by Wacoal Corporation (Headquarters: Kyoto City, Kyoto Prefecture; Representative Director, President and CEO: Keisuke Kawanishi), has updated its “Bra Diagnosis for Me” service on Monday, July 14th. This service recommends the perfect bra for you based on your body type, as determined through a three-second 3D measurement (*1). By linking 3D measurement data with Wacoal’s official online store, the Wacoal Web Store, users can check the compatibility of products based on their body type and choose the right bra. We’ve also launched a self-diagnosis service, allowing customers who haven’t experienced 3D measurement to find out their estimated body type by answering a few simple questions. The “Bra Diagnosis for Me” service uses 3D body data to diagnose your body type and suggests how to choose a bra that fits you, something that cannot be determined by size alone. While user satisfaction is high at 4.6 (out of 5), some users have expressed a desire to find a bra that fits them online without having to try it on. This update enables integration with the Wacoal Web Store. This allows you to check the compatibility of each product online based on your body type determined by 3D measurements or self-diagnosis. The body type has also been further refined from the previous four types to eight, combining “body shape” and “bust volume.” When purchasing online, you can check compatibility with your body type in addition to size, helping you find a bra that’s perfect for you. Furthermore, at “WACOAL is,” an OMO store that opened in April 2025, we plan to conduct a trial run in August to propose products based on body type, further promoting OMO. By supporting a smooth e-commerce purchasing experience, Wacoal aims to integrate stores and online, provide satisfaction and convenience to more customers, and increase lifetime value. (※1) “SCANBE” provides services using a 3D body scanner developed by VRC Inc. (Headquarters: Hachioji City, Tokyo; CEO: Hsieh Yingdi). Special page for [Bra Diagnosis to Find the Right Fit for You] “Wacoal Web Store” Special Page 【Features of the [Bra Diagnosis for Me] Update】 ● [Bra Diagnosis for Me] is a service that uses 3D measurement data from “SCANBE” to help you find a bra that fits your body better. With this update, body types are now categorized into 8 more personalized types. Additionally, by linking with the “Wacoal Web Store,” you can check the compatibility of each product based on your body type on the e-commerce site. We’ve also launched a self-diagnosis service on the Wacoal Web Store, allowing customers who haven’t experienced 3D measurement to estimate their body type by answering a few simple questions. ●Following the update on Tuesday, July 14, the bra purchase rate on our e-commerce site among users of the “Bra Diagnosis That’s Right for Me” service increased by 3.3% compared to the overall bra purchase rate during the same period. Furthermore, when asked if they would like to use this service again, over 90% of those who purchased bras based on compatibility ratings answered “I definitely want to use it” or “I would like to use it if the opportunity arises.” (※2) We’ve received feedback such as, “I was happy to find out that the products I’d previously purchased were a good fit for me,” and “It’s convenient to be able to narrow down the list of products that might suit me before browsing.” ●At “WACOAL is,” an OMO store that opened in April 2025, a trial run will begin in August to suggest products based on body type. To further promote OMO, we aim to obtain success stories and expand the system to other stores. By supporting a smooth online shopping experience, we aim to improve customer satisfaction and convenience. (※2) Survey period: July 14-21, 2025. Survey subjects: 314 users of the Wacoal Web Store [Bra Diagnosis for Me]. Survey method: Questionnaire. 【Development Background】 Makes it easy for customers to select products that suit them on their own, streamlining the e-commerce purchasing experience Research data from the Wacoal Human Science Research and Development Center, which has measured the bodies of approximately 45,000 people for over 60 years, has shown that in addition to “size,” the important point in choosing a bra that fits your body is “whether it fits your body type.” In stores, you can find a bra that fits your body type through customer service from a salesperson and trying on, but it is difficult for customers to make their own judgment on an EC site, and many people are likely to feel uneasy about purchasing underwear on an EC site. (※3) In response to these issues, “SCANBE” has updated its “Bra Diagnosis for Me,” which has been implemented since October 2023, so that customers can more easily find a bra that suits them by themselves. While customer satisfaction has been high, at 4.6 out of 5, since the service is only available in stores that offer SCANBE, some customers have expressed a desire to find a bra that fits them without having to try them on, even online. Now, by collaborating with the Wacoal Web Store, we’re visualizing how each product fits the body. This allows customers to easily choose a bra that fits their body type, providing a stress-free online shopping experience. In addition, Wacoal data shows that customers who use both our stores and the Wacoal Web Store visit our stores more frequently and spend more at the stores than customers who only shop in our stores. By supporting a smooth online shopping experience, we aim to promote the combined use of our stores and our online store, not only improving convenience but also building deeper, longer-lasting relationships with our customers. (※3) If you try on an item after purchase from the Wacoal Web Store and it doesn’t fit, you can return or exchange it within 8 days of receiving the item, provided that the item is unused and still has the tag attached. 【Service Details】 [Bra Diagnosis for You] (Patent Pending) – A customer who experienced the “SCANBE” 3D measurement service Using 3D body data measured by “SCANBE,” we diagnose your body type (8 types in total). In 10 minutes, we’ll show you how to choose the perfect bra for your body, something that can’t be determined by size alone.
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-db296b176015dcdfc2ead95b1d9b6324-912×611.png “SCANBE” [Bra Diagnosis for You] Using 3D Body Data -Customers who have not experienced the “SCANBE” 3D measurement service Answer 3-6 simple questions on the Wacoal Web Store to determine your estimated body type.
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-dc40e03656642510111cbefcb14ead83-459×947.png [Self-diagnosis: Which Bra is Right for Me?] Self-diagnosis Image 1.
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-ebc8f43d0b4418812c50cf0b525a6c9d-459×947.png [Self-diagnosis: Which Bra is Right for Me?] Self-diagnosis image 2.
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-8130bd69d95d4b8ae588243db1ddc694-459×947.png [Self-diagnosis: Which Bra is Right for Me?] Self-diagnosis Image 3.
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-f384dff10e94b19efc9480e721e5837c-459×947.png [Self-diagnosis: Which Bra is Right for Me?] Self-diagnosis Image 4. ● Compatibility Suggestions on the Wacoal Web Store Based on eight body types determined through 3D measurements or self-diagnosis, customers can check the compatibility score for each product, which indicates how well it fits their body, on the e-commerce site. Customers who experience 3D measurements at a SCANBE store can link their device to the official Wacoal app, WACOAL CARNET, to automatically update their compatibility score based on the data.
https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-f7998e2481a58c6ee8dc0e56b86fc858-459×947.png Image 1 of compatibility displayed on the Wacoal Web Store. Image
URL: https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-0f07a4a1c575ba2c6e33b82a88f88c3b-459×947.png Image of compatibility displayed on the Wacoal Web Store 2. Image
URL: https://prcdn.freetls.fastly.net/release_image/9664/710/9664-710-9f539c802d6b434bc44e8957fd1600c6-459×947.png Image 3 of compatibility displayed on the Wacoal Web Store. About “SCANBE” Based on the concept of “Know Me, Become Me,” SCANBE is a service that uses a 3D body scanner to take a three-second
self-measurement, providing a 360-degree view of your body,
measurements from 20 different parts of your body, body
characteristics, and innerwear size. The service launched in 2019, and as of the end of May 2025, has been tried by over 300,000 customers. In addition to our 3D measurement service, we also offer the “Bra Diagnosis That Fits Me,” which lets you find the type of bra that best suits your body based on your measurement results in just 10 minutes. We also offer the “Know Me Body Diagnosis,” a paid service where you can receive a self-diagnosis using AI, and the “Body Balance Diagnosis,” which assesses your posture level and balance type. “SCANBE” official website Wacoal Customer Center: https://www.wacoal.jp/support/ *This email was sent automatically, so please do not reply.

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