Mash Holdings Co., Ltd. LILY BROWN x MARY QUANT The 7th collaboration collection with MARY QUANT, a representative of London street culture in the 1960s, is now on sale!

[Mash Holdings Co., Ltd.] [LILY BROWN x MARY QUANT] The 7th
collaboration collection with MARY QUANT, a representative of London’s street culture in the 1960s, is now on sale! ​ Image
URL: Mash Holdings Co., Ltd. Press release: November 18, 2024 [LILY BROWN×MARY QUANT] The 7th collaboration collection with MARY QUANT, a representative of 60s London street culture, is now on sale! The latest visual of model Michi gorgeously wearing a lineup perfect for the holiday season, including fur coats, motif logo knits, and tweed knit setups, will be released on Monday, November 18th. ! The women’s brand “LILY BROWN” developed by Mash Style Lab Co., Ltd. (Headquarters Chiyoda-ku, Tokyo / President Hiroyuki Kondo) is a brand that represents the street culture of London in the 1960s “MARY QUANT”. The 7th collaboration collection with USAGI will be available from Thursday, November 28, 2024 at directly managed stores nationwide, official online stores, and EC department stores “USAGI It will be sold at “ONLINE (Rabbit Online)”. Prior to the nationwide release, each online store will release a visual featuring model Michi on November 18th (Monday) and begin accepting pre-orders on November 22nd (Friday). In addition, a limited concept store will be opened at Lumine Est Shinjuku store from November 25th (Monday) to December 1st (Sunday). Limited items are available at each online store and limited concept store.
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-5caabfd17b540db84f0c9e22df88c879-2001×1117.jpg LILY BROWN × MARY QUANT ’24 Holiday Collection An item that has a classical elegance yet is trendy. Scattered with MARY QUANT’s symbol daisies, We bring you a capsule collection that will brighten up your special holiday season. Lineup
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-5cc92855f3c687e6f4c24abca186f04d-3249×2577.jpg Product name: [LILY BROWN×MARY QUANT] Bijou button middle fur coat Price: 34,100yen Color: IVR,GBEG Size: F Product name: [LILY BROWN×MARY QUANT] Variation jacquard knit tops Price: 14,960yen Color: A (Flower BLK), B (Flower GLD), C (Logo BLK), D (Logo GLD) Size: F
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-857b090700944f4454492e435ba293ff-1801×2700.jpg [LILY BROWN×MARY QUANT] Bijou button middle fur coat GBEG
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-483dd35c128cbb0b167ea5f804fb9b64-1801×2700.jpg [LILY BROWN×MARY QUANT] Variation jacquard knit tops D (Logo GLD)
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-d4af5d771c1d0cbebf32cebf853dafc4-1801×2700.jpg [LILY BROWN×MARY QUANT] Variation jacquard knit tops A (Flower BLK)
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-20b385f8c25058088e8faae95191ee2a-1976×2700.jpg Product name: [LILY BROWN×MARY QUANT] Tweed knit cardigan Price: 16,940yen Color: BLU,PNK,BLK Size: F Product name: [LILY BROWN×MARY QUANT] Tweed knit skirt Price: 14,960yen Color: BLU, PNK, BLK Size: F Product name: [LILY BROWN×MARY QUANT] Belt set dot tulle dress Price: 31,900yen Color: WHT, BLK Size: F
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-b65f6fc0a6f7e0c5453b4d6d24f8e6c3-1801×2700.jpg [LILY BROWN×MARY QUANT] Tweed knit cardigan/tweed knit skirt BLK Image
URL: https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-6be8ce90a2ac5d9fe3b6a0637859e405-1801×2700.jpg [LILY BROWN×MARY QUANT] Belt set dot tulle dress BLK
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-4a7c5133c2ffa1d1bdb7562206c70300-3900×3260.jpg Product name: [LILY BROWN×MARY QUANT] Sheer tulle tops Price: 13,970yen Color: BEG, PNK, BLK Size: F Product name: [LILY BROWN×MARY QUANT] Back open rib knit tops Price: 11,880yen Color: OWHT, LBLU, PNK, BLK Size: F
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-6147f23cd157289429dcc69aa4da1f43-1080×1350.jpg [LILY BROWN×MARY QUANT] Back open rib knit tops BLK
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-64b9ecb808296e8ba057f9d05c048df2-1080×1350.jpg [LILY BROWN×MARY QUANT] Sheer tulle tops PNK
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-ae2c422632260244ef96ab34e36b7890-1660×2700.jpg Product name: [LILY BROWN×MARY QUANT] Vanity Price: 16,940yen Color: WHT,RED,BLK Product name: [LILYBROWN×MARYQUANT] Mini pouch bag Price: 8,910yen Color: WHT,RED,BLK Product name: [LILY BROWN×MARYQUANT] Variation daisy earrings Price: 5,940yen Color: A (ribbon), B (heart), C (daisy) Product name: [LILY BROWN×MARY QUANT]] Daisy pattern socks Price: 3,960yen Color: BEG, BLK Size: F
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-23eeba5e6d67051bf7c9cb7b488110ce-1800×2700.jpg [LILY BROWN×MARY QUANT] Vanity mini pouch bag BLK
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-31c88f7739123ed565d85e4164f6aa04-3240×2000.jpg Product name: [LILY BROWN×MARY QUANT] Twinkle Daisy Price: 9,900yen Color: SLV, LBLU Size: S, M
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-6fd0a2bb80792d1245693110e4fa8475-1801×2700.jpg [LILY BROWN×MARY QUANT] Twinkle Daisy SLV
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-7cc9b7f9d84c7924ae6c2458035c7b9c-1976×2700.jpg Product name: [LILY BROWN×MARY QUANT] Fur flower scrunchie Price: 4,950yen Color: IVR,GBEG Product name: [LILY BROWN×MARY QUANT] Ribbon barrette Price: 6,930yen Color: WHT, BLK Product name: [LILY BROWN×MARY QUANT] Casquette Price: 8,910yen Color: WHT,BLK Size: F
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-54827a52f01b1f752d6472495a0bcaab-1801×2700.jpg [LILY BROWN×MARY QUANT] Fur flower scrunchie GBEG *All prices include tax Online store limited items now available! To commemorate the release of this collection, we will be selling limited online items.
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-2cb9714c83b11e9bb20a4ff447623328-2517×1516.jpg ■Sold at the official online store, USAGI ONLINE, and MASH official app “MASH STORE” ・Tweed knit cardigan [WHT] ・Tweed knit skirt [WHT] ・Daisy pattern wide denim pants ・Variation jacquard knit tops [E] Black x Silver line *Tweed knit cardigans and knit skirts [WHT] will also be sold at Nagoya Parco store, Hankyu Umeda main store, and Fukuoka Parco store (from November 28th (Thursday)). ■Limited sale at each online store ・Vanity [PNK]: Official online store limited color ・Vanity [MIX]: USAGI ONLINE limited color ・Vanity [OTHER]: USAGI ONLINE ・ ZOZOTOWN limited color Limited concept store will be held at Lumine Est Shinjuku store! To commemorate the collaboration, we will be holding a limited concept store where you can actually see the product ahead of its nationwide release. We also have limited color items and points up campaign benefits, so please take advantage of this opportunity. Location: Lumine Est Shinjuku 1F information side Period: November 25th (Monday) to December 1st (Sunday) Business hours: 11:00-21:00 (weekdays) / 10:30-21:00 (Saturdays, Sundays, and holidays) Phone: 03-6457-8555 (LUMINE EST Shinjuku store)
https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-09fe54e01d8efa1a668665e78eca30ab-2426×1516.jpg ■[SPECIAL 1] Limited color released The following items will be sold at the Lumine Est Shinjuku store, which holds a limited concept store. ・Tweed knit cardigan [RED] ・Tweed knit skirt [RED] ・Vanity [SLV] ・Tweed knit cardigan [WHT] ・Tweed knit skirt [WHT] *Tweed knit cardigans and knit skirts [WHT] will also be sold at each online store (from Friday, November 22nd), Nagoya Parco store, Hankyu Umeda main store, and Fukuoka Parco store (from Thursday, November 28th). ■[SPECIAL 2] MA point uniform 5% grant campaign During the limited concept store period, an additional 5% of MA CARD FOR GO GREEN points will be given regardless of membership rank. Target store: Limited concept store Lumine Est Shinjuku store Period: November 25th (Monday) to December 1st (Sunday) About sales of LILY BROWN×MARY QUANT collection Advance reservation start date: November 22nd (Friday) 12:00 (noon) Nationwide release date: Thursday, November 28 *Online store will switch to sales at 12:00 (noon) on the same day. Available stores: ・LILY BROWN nationwide directly managed stores〈
https://lily-brw.com/Page/shoplist.aspx 〉 ・Official online store〈 https://lily-brw.com/ 〉 ・MASH STORE (official app) *Can only be viewed on smartphones. ・USAGI ONLINE〈
https://usagi-online.com/brand/lilybrown/ 〉 ・ZOZOTOWN〈
https://zozo.jp/shop/lilybrown/ 〉 ・Rakuten〈
https://brandavenue.rakuten.co.jp/ba/shop-lilybrown/ 〉 Advance reservation start date: November 22nd (Friday) 12:00 (noon) ・LILY BROWN Official Online Store〈 https://lily-brw.com/ 〉 ・MASH STORE (official app) *Can only be viewed on smartphones. ・USAGI ONLINE〈 https://usagi-online.com/brand/lilybrown/ 〉 ・ZOZOTOWN〈
https://zozo.jp/shop/lilybrown/ 〉 ・Rakuten〈
https://brandavenue.rakuten.co.jp/ba/shop-lilybrown/ 〉 Visual/product list release date: November 18th (Monday) 12:00 (noon) ・LILY BROWN Official Online Store〈 https://lily-brw.com/ 〉 ・MASH STORE (official app) *Can only be viewed on smartphones. ・USAGI ONLINE〈
https://usagi-online.com/brand/lilybrown/ 〉 Model Michi Profile Image
URL: https://prcdn.freetls.fastly.net/release_image/18505/2970/18505-2970-aaae208ad2806f4e52cfa47708be7024-1567×1045.jpg Belongs to TWIN PLANET. Model, talent, sweet model. Today’s most popular fashion icon with over 2 million followers. She is a bilingual model who is good at Chinese and is nicknamed “Yoshimichi” along with her younger brother “Yoshiaki”, gaining popularity both domestically and internationally, and is expanding her career globally. About MARY QUANT “Freely to be yourself” – Marie Qu, the fashion creator who introduced the miniskirt in the 1950s With its unique spirit, Wanto has created a global cultural movement called “Swinging London” created an event. With MARY QUANT items, we want you to express yourself as you are and shine brighter than ever It has a lot of meaning in it. Creation and intuition of individuality for everyone. https://www.maryquant.co.jp/ About LILY BROWN Based on the concept of “Vintage Feature Dress,” delicate craftwork conveyed from vintage items and We offer real clothes that incorporate original designs into modern fashion. A look into the history of fashion The collection is filled with a sense of freedom and cleanliness, with bold colors and eye-pleasing details. A wardrobe with a
well-thought-out mood. LILY BROWN HP: https://lily-brw.com/ lnstagram: @lily_brown_official Twitter: https://twitter.com/_LilyBrown FaceBook: https://www.facebook.com/fashion.lilybrown