[Daytona International Co., Ltd.] “2025 EARLY SPRING COLLECTION” is now available from Freada! Daytona International Co., Ltd. Press release: January 28, 2025 “2025 EARLY SPRING COLLECTION” is now available from Freada! Sold at FREAK’S STORE stores nationwide and official online store “Daytona Park”
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-1efbcedabfa4f91df37d35ed5b1cb2bd-1540×770.jpg Introducing the 2025 EARLY SPRING COLLECTION from the brand “Freada”, which mixes exotic colors and patterns with military elements based on old clothes. It’s refreshing to wear a mix of girly items with plenty of embroidery and lace, and street-style items with studs and fringe. New items that make you feel the arrival of spring are available at stores and online stores. View details LOOK1
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-3096ab1edc2088af92efdd81cf844ab3-1024×1280.jpg Bleach fleece ribbon tops ¥8,998 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-91cea3e1832a507cbf70992a1ca01071-1024×1280.jpg Color scheme curve denim ¥14,960 (taxin) These tops are hand-squeezed one by one and bleached to remove the color. The ribbon detail tied at the back is fresh, and the mix of processed and sweet ribbon gives it a modern feel. LOOK2
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-4b96cf29844a6cd2af0f855e194e54c9-1024×1279.jpg Bleach fleece ribbon dress ¥13,750 (taxin) Beej striped shoulder bag ¥4,400 (taxin) A dress made from the same fabric as the top. Add dimension to your silhouette by tying it at the center of your chest. Another highlight is the cut-off design that wraps around the sleeves and hem. LOOK3
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-81a9b446f2e07a1f06663a9c4b38c37d-1024×1280.jpg Check patchwork tiered skirt ¥14,960 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-556d80c5e46de832cb9ebf9b0bef1b41-1024×1280.jpg The sweet designs such as frills and tiers are made into a patchwork of Freada’s unique color patterns to create a skirt that is both sweet and poisonous. The fabric has a sense of tension, so it spreads softly and can be worn without picking up your body lines. LOOK4
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-253922e8eaef8d6ad8e9c2040269a25f-2048×2560.jpg Parts embroidery dress ¥23,100 (taxin) Introducing a new dress pattern that was popular in the fall and winter. The embroidery part is hand-knotted by Indian craftsmen, and the somewhat irregular shape gives it a sense of warmth. LOOK5
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-2937b6dbd6fb2163ab18e7b563a92463-2048×2559.jpg Monotone embroidery dress ¥22,000 (taxin) A dress made from Freada’s classic Indian cotton fabric with ethnic embroidery. The rough texture gives it a vintage look. You can wear it alone, layer it with a high neck underneath, pair it with a military vest, or arrange it to suit the temperature. LOOK6
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-fff184cc9287a34ab6dba8913781a4b9-1024×1280.jpg 2WAY lace bolero & chaps pants ¥16,995 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-48f093827da454a21d95b68e53b745b6-1024×1280.jpg Patchwork embroidery pants ¥23,100 (taxin) A dreamy outfit consisting of a short bolero that can also be worn as chaps and pants with lots of embroidery and lace. The pants are one-of-a-kind items that are remade from European bed linen and come in different colors and patterns. LOOK7
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-ac573f3c38e24d589c5708f5fe5dd16a-1024×1280.jpg Coca-Cola Henry neck TEE ¥6,996 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-0e61e28d7cb9c35ab420f41c4ebc1326-1024×1280.jpg 2WAY lace bolero & chaps pants ¥16,995 (taxin) Special order BH TOTE ¥18,700 (taxin) The top is a cut-sew made in collaboration with Coca-Cola. Edgy henley neck design that can be worn by adults. BHTOTE’s new color yellow, which collaborates with TEMBEA every year, is a Freada exclusive color. LOOK8
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-43845e3f9364f09c7e393ec2ad7b5e99-1024×1280.jpg Striped lace shirt ¥16,995 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-1422ed7e45c32fedc66626bc87de0b74-1024×1280.jpg Striped lace pants ¥16,995 (taxin) A series that combines slightly shiny striped fabric with pure white lace. The partially transparent lace shows off your skin perfectly. For larger sizes, we recommend wearing it loosely over a T-shirt without closing the front. LOOK9
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-aac6eec4557f9e2943f2dcd4c29a263c-1024×1280.jpg 2WAY waffle pullover ¥11,800 (taxin) Color scheme curve denim ¥14,960 (taxin) Tops made of soft waffle with tie-dye dyeing. A perfect piece for spring that looks great on its own. LOOK10
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-f06acd964dd7e5d18feaa82d914d3baa-1024×1279.jpg Antique lace wrap skirt ¥11,000 (taxin) Color scheme curve denim ¥14,960 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-929e8ffb271279e8a319d9a84c83c6a4-1024×1280.jpg Lace-up football T-shirt ¥9,900 (taxin) All-black styling with denim and a rayon blend football T-shirt that looks like old clothing. The key to this year’s style is to wear a lace apron so it doesn’t look too casual. LOOK11
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-53d515b5ddde307c08c52d182fa94582-1024×1280.jpg Color scheme curve denim ¥14,960 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-420e60051bce3614b63e48fb4e3558c8-1024×1280.jpg Umbrella York embroidery shirt jacket ¥19,998 (taxin) A cute colored shirt jacket made of slightly thick cotton with retro embroidery. The double umbrella yoke from the shoulders to the back creates an even more retro atmosphere. LOOK12
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-04d93ea619fd1cf469382ee94a65f386-2048×2560.jpg Patchwork lace shirt ¥16,995 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-932d8d6e6946ca248785aeadae5f2cec-2048×2559.jpg Beej flocky print canvas bag ¥5,500 (taxin) A luxurious piece made entirely of lace. An asymmetrical design that combines several types of lace. Large silhouette with plenty of room and slightly dropped shoulders. LOOK13
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-b1acd7304160fc1969db77fd834966b4-1024×1280.jpg European remake overalls ¥39,600 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-612b6d56bf7b4034ac9f8e0084769609-1024×1279.jpg Military apron vest ¥11,000 (taxin) A maxi-length overall that is a remake of a European cotton bag, paired with a military-style short vest for a fun style with a balanced length. The vest is a 2-way design that can be worn either front or back. Easy to wear with the dot button on the left side. LOOK14
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-3d030a701d2bd0ed629b5c79a8c0961f-1024×1280.jpg Logo foil print sweatshirt ¥8,990 (taxin) Antique lace wrap skirt ¥11,000 (taxin) Military pants ¥13,200 (taxin) A sweatshirt with a sparkling foil print and an antique lace wrapped skirt. Even your everyday casual styling can look fresh with a lace wrap skirt. LOOK15
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-be895674b303b7cbcda2f2d3e9c7888d-1024×1279.jpg Patchwork three-tier tiered cami dress ¥17,600 (taxin)
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-43bc8a928608c6dd93564ceafac49a73-1024×1280.jpg A cami dress made by carefully selecting and combining fabrics and considering their placement. It has plenty of tiers and gathers, making it a flattering piece that sways when you move. View details
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URL: https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-0581c14442a99a3af08b33b47af34f62-700×468.jpg Freada FREAK’S STORE’s house brand uses Mexican female painter Frida Kahlo as its brand icon, and mixes vivid colors and patterns typical of Mexico with military elements modeled on vintage clothing. The brand is characterized by its basic shapes, which are not influenced by trends, and many items that can be worn for a long time depending on the outfit. ・Freada official Instagram @freada__official ・Freada official online store “Daytona Park”
https://www.daytona-park.com/shop/freada/
https://prcdn.freetls.fastly.net/release_image/2246/594/2246-594-5395e8fd77f47d0868c31a5e3e439c09-1160×254.jpg Founded in 1986. The first collaboration in the multi-brand select shop industry, including the core select shop “FREAK’S STORE,” as well as the sustainability-themed concept brand “Firsthand,” and the communication media “FREAK.” Standard housing “FREAK’S HOUSE”, coworking space “&FREAK.”, renewable energy project “FREAK’S ELECTRIC”, store DX solution “ PLUS” Works on a wide range of products including “SERIES”. We are also promoting SDGs initiatives with unique projects such as collaborations, alliances, and local promotions born from the “love” and “enthusiasm” cultivated at FREAK’S STORE. https://daytonajp.com/

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