[Seiko Watch Co., Ltd.] A new product with the theme of “Flower Garden” is now available from , which is celebrating its 30th anniversary as a brand. ~ With the wish that each person’s charm will bloom ~ Seiko Watch Co., Ltd. Press release: January 30, 2025 Seiko Rukia, which is celebrating its 30th anniversary as a brand, has released a new product with the theme of “Flower Garden” – With the hope that each person’s charm will bloom – Two limited models in collaboration with edenworks also released
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-ae4a935af91274ea3cb23867594ff14e-1920×1080.jpg Seiko Watch Co., Ltd. (President: Akio Naito, Headquarters: Chuo-ku, Tokyo) is pleased to announce that Seiko Watch Co., Ltd. (President: Akio Naito, Headquarters: Chuo-ku, Tokyo) will present colorful flowers in full bloom from Seiko LUKIA’s two collections, “LUKIA Grow” and “Happy Collection.” A new model with a design theme of a flower garden in full bloom will be released from February 7th (Friday). There are four regular models and two limited edition models, with suggested retail prices ranging from 60,500 yen (tax included) to 126,500 yen (tax included). View details Since its birth in 1995, Seiko Rukia has continued to add color to the lifestyles of women who value their individuality with comfortable designs that are in tune with the times. In 2025, the brand will celebrate its 30th anniversary. To mark this memorable milestone, a new product will be released with the hope that the wearer will be able to enjoy their days and move forward with a relaxed mindset. Rukia will continue to be a brand that upscales your daily style by offering high-quality shine, reliable quality, and a wide variety of variations that allow you to find the one that’s right for you. ≪Product features≫ The design theme is a “flower garden” with colorful flowers in full bloom
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https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-8b2bda2af201e8c75fcc0dc1a80cad77-3900×2194.jpg The titanium round model subtly depicts beautiful flowers blooming on the outer periphery of the white pearl dial. The shine changes depending on the viewing angle, revealing a delicate design. At the 6 o’clock position, a lab-grown diamond is set on a flower-shaped base, giving off a strong shine. This glow contains the wish that “may your own flower bloom.” The Arabic numerals on the indexes have been designed with a new elegant font reminiscent of supple flowers swaying in the wind.
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https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-e3b2c14544c4f05b11f088a2d63b3979-3900×3900.jpg A small tonneau-shaped model with dynamic Arabic numerals, an evolution of the beloved design A new variation has been added to the popular model, which has been updated with dynamic Arabic numerals since its release in 2011. The design features rounded Arabic numerals that inflate like a balloon, making your heart flutter every time you look at your hand, like a fun time inflating.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-b6392705c8e31f02890b001597591d83-3900×2194.jpg This watch features a smaller design than existing models, with lab-grown diamonds placed on clover-shaped bases at the 1 and 7 o’clock positions. This piece has the charm of jewelry, but can also be worn on a daily basis.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-13803d3330f7a8c1ee9378a2c0751ccf-3900×3900.jpg The dial has a stamped pattern that resembles a blooming flower, and is then carefully polished with a transparent coating to create a beautiful texture unique to metal dials.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-95eb5cbba2d4c00d9300f1b92d7a5688-3900×2194.jpg The shape of the crown is linked to the clover-shaped diamond pedestal on the dial, and has been newly designed with a clover motif. In addition, the bracelet and sapphire glass have a gently rounded top surface, giving them an elegant and soft impression. Coloring that expresses a “flower garden” where flowers are in full bloom under a clear sky
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-6f543c3ada437209f0e1691a3c51f2cc-3000×1688.jpg The model “SSWA012” featured in the advertisement has a soft pink-gold-colored silky pink on the case and bracelet, enhancing its loveliness. “SSWA011” has a relaxing airy blue dial that creates a refreshing and light atmosphere.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-1312f21ddee280f50a332446159046ab-3900×3900.jpg SSWA012
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-545ac251018554034746c5cdb98f032e-3900×3900.jpg SSWA011 A new “Happy Collection” that makes your heart skip a beat every time you look at it “Happy Collection” is a collection that colors your daily life and makes you feel happy and positive every time you look at your hands. The name expresses the wish, “May small happiness accumulate every day, and may that happiness spread to those around you.” As a feature of the design, we use an original font with rounded Arabic numerals that swell up like a balloon, so that fun times can expand. In addition to the three new tonneau-shaped models, the existing solar radio models “SSVW213,” “SSVW214,” and “SSVW216” are also included in this collection.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-aea92c539020ff6a0abb54560b8997cb-3437×1932.jpg Solar radio model “SSVW214” Introducing a gorgeous limited edition model in collaboration with “edenworks”
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-fa26e1633ad48e2f6a7b3f8e61381e6d-3900×2194.jpg At the same time as the release of 4 regular models, 2 limited models will be released. This is the third limited edition model created in collaboration with edenworks, a brand run by flower creator Emi Shinozaki, whose brand philosophy is to connect flowers to the future without throwing them away. The entire watch expresses the feeling of happiness that comes with flowers in full bloom.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-7ec4e6b087a449065c6a49a412099eeb-3000×1688.jpg The dial includes special details to commemorate the brand’s 30th anniversary. As a number related to “30”, we designed a total of three butterflies, two at the 6 o’clock position indicating 30 minutes and one at the 3 o’clock position. This celebrates the brand’s anniversary and the happiness of the wearer.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-0f98a6aa1cd4a6a90a29bc081d4c25e6-3000×1688.jpg The round shape “SSQW094” is inspired by the vitality of flowers that bloom vibrantly surrounded by warm light. The indexes at 1 o’clock, 5 o’clock, 7 o’clock, 9 o’clock, and 11 o’clock are decorated with bright orange natural sapphires, adding an accent that will cheer you up every time you look at it. Combined with the case and bracelet in a lady gold color that blends well with the skin, it creates a finish that gives it a mature feel.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-95d126ef3d5ceeff3fb650c53793da74-1375×1375.jpg The date display at the 3 o’clock position displays a special bright red heart mark only on the 30th.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-f2358726d94db5d2f9bade60d77f1de9-3000×1688.jpg The tonneau-shaped “SSWA014” is inspired by the loveliness of colorful flowers. The Arabic numerals and hour and minute hands are also pink to match the soft silky pink of the case and bracelet. The indexes at 1, 5, 7, and 11 o’clock are sparkling with lab-grown diamonds, creating an elegant yet adorable design. Comes with a special box inspired by a flower garden
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https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-2fcf407debc313bd5182b9a971403b8b-1515×1515.jpg A flower arrangement created by Mr. Shinozaki based on this work was designed on the top of the special box. Not only can it be used to store watches, but it can also be used to store small items. It is also perfect as a gift for your loved ones.
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https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-87f5845a6989aff6d2499672ad32853c-621×621.jpg In addition, the back cover of the four regular models and two limited edition models has a design of butterflies dancing in a flower garden. We received the following comment from Mr. Shinozaki. “This is the third work I have been working on. “LUKIA As the name suggests, the “Flower Garden” grew healthily and eventually grew into a “Flower Garden” full of blooms, with each flower having its own individuality and gentleness that harmonizes with the others. I created it with the image of a scene like this.In 2025, Rukia will celebrate its 30th anniversary.My encounter with Rukia will bring about new blossoms in the future.I’m looking forward to the future of Rukia! /td> ≪Product specifications≫ LUKIA Grow
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-8aedbc575be4f5a9a4c9f8c4aad75af1-3000×1688.jpg Product number SSQW091 SSQW092 Suggested retail price (tax included) 95,700 yen 99,000 yen Case/bracelet Titanium (Platinum Diamond Shield (*1)) Titanium (partly platinum diamond shield, part champagne gold color plating) Dial White pearl shell With 1 lab-grown diamond White pearl shell With 1 lab-grown diamond Glass Sapphire glass (super clear coating) Sapphire glass (super clear coating) Waterproof performance Reinforced waterproof for daily life (10 ATM) Reinforced waterproof for daily life (10 ATM) Case size [Length] 34.2mm [Width] 28.0mm (excluding crown) [Thickness] 8.2mm [Length] 34.2mm [Width] 28.0mm (excluding crown) [Thickness] 8.2mm Scheduled release date Friday, February 7th Friday, February 7th Other specifications
https://www.seikowatches.com/jp-ja/products/lukia/ssqw091
https://www.seikowatches.com/jp-ja/products/lukia/ssqw092 Happy Collection
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-d2de727d9c7f40bb6ec8e99c78a359a5-3000×1688.jpg Product number SSWA011 SSWA012 Suggested retail price (tax included) 60,500 yen 63,800 yen Case/bracelet stainless steel Stainless steel (partially plated with light pink gold color) Dial Contains 2 lab-grown diamonds Contains 2 lab-grown diamonds Glass Curved sapphire glass (inner anti-reflective coating) Curved sapphire glass (inner anti-reflection coating) Waterproof performance Reinforced waterproof for daily life (10 ATM) Reinforced waterproof for daily life (10 ATM) Case size [Length] 29.2mm [Width] 21.0mm (excluding crown) [Thickness] 7.0mm [Length] 29.2mm [Width] 21.0mm (excluding crown) [Thickness] 7.0mm Scheduled release date Friday, February 7th Friday, February 7th Other specifications
https://www.seikowatches.com/jp-ja/products/lukia/sswa011
https://www.seikowatches.com/jp-ja/products/lukia/sswa012 Seiko Rukia 30th anniversary edenworks collaboration limited model
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-7d586c92a7acbb8ee61957fe5a5628c6-3000×1688.jpg Product number SSQW094 SSWA014 Suggested retail price (tax included) 126,500 yen 82,500 yen Case/bracelet Titanium (champagne gold color plating) Stainless steel (light pink gold color plating) Dial White pearl shell Contains 5 natural sapphires White pearl shell With 4 lab-grown diamonds Glass Sapphire glass (super clear coating) Curved sapphire glass (inner anti-reflection coating) Waterproof performance Reinforced waterproof for daily life (10 ATM) Reinforced waterproof for daily life (10 ATM) Case size [Length] 34.2mm [Width] 28.0mm (excluding crown) [Thickness] 8.2mm [Length] 29.2mm [Width] 21.0mm (excluding crown) [Thickness] 7.0mm Limited quantity 700 pieces 600 pieces Scheduled release date Friday, February 7th Friday, February 7th Other specifications
https://www.seikowatches.com/jp-ja/products/lukia/ssqw094
https://www.seikowatches.com/jp-ja/products/lukia/sswa014 [Movement specifications] Solar radio movement Caliber 1B32 Time accuracy Average monthly difference ±15 seconds (when not receiving standard radio waves, when worn on the wrist at temperatures between 5℃ and 35℃) Radio wave correction function (Japan, China, America, Receives German standard radio waves) Solar charging function (runs for about 6 months from full charge) Quartz movement caliber 4N30 Time accuracy Average monthly difference ±15 seconds (when worn on the wrist at temperatures between 5℃ and 35℃) (*1) Platinum Diamond Shield In order to protect the original beautiful shine and clean finish of watches from scratches and scratches caused by daily use, Seiko’s proprietary “Diamond Shield” surface treatment technology combines platinum to create a whiter and more beautiful color.
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-457a09940dee17e01c44a3fddde9d7f9-3900×3900.jpg Born April 16, 1996, from Fukuoka Prefecture. In 2009, she won the Grand Prix at the 13th Nicola Model Audition from the fashion magazine Nicola. In 2011, he made his acting debut in the movie “High School Debut”. He is active in a wide range of genres, including not only acting, but also film director, singer, cameraman, etc. In 2020, the movie “Summer, Everywhere”, which he wrote and directed for the first time, was released. He played the lead role in the NHK premium drama “Knitting a Boat ~I Make a Dictionary~” (February 2024). Appearing in the Netflix series “Jijishitachi” (starting July 25, 2024), which is currently being distributed. Regular appearance on TBS Sunday Theater “Diamonds Sleeping in the Sea”. He is about to star in the movie “Rewrite” (scheduled for release in early summer 2025).
https://prcdn.freetls.fastly.net/release_image/10826/615/10826-615-b2505d280286598c797ec586d69658bf-1500×1500.jpg Adhering to the philosophy of “don’t throw away flowers, connect them to the future,” we use our unique sensibilities to bring out the potential of flowers and create creations that minimize flower loss. He engages in a wide range of creative activities related to flowers, including in-store decorations, window decorations, magazines, advertisements, commercials, and music videos. We operate a variety of shops, including the weekend-only flower shop “edenworks bedroom”, the dried flower shop “EW.Pharmacy”, the plant concept shop “conservatory by edenworks”, and the flower shop “ew.note” that connects flowers and people. In addition, in 2017, she announced the paper flower project “PAPER EDEN” in Milan, Italy. He is also active as an artist both domestically and internationally, collaborating with brands and creating installations.

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