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» What is the “attractive wallet” that a former apparel designer arrived at after many twists and turns? ! AKASHIYA Co., Ltd., which strives to differentiate itself through highly fashionable leather items, will be exhibiting at the Tokyo International

What is the “attractive wallet” that a former apparel designer arrived at after many twists and turns? ! AKASHIYA Co., Ltd., which strives to differentiate itself through highly fashionable leather items, will be exhibiting at the Tokyo International

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What is the “attractive wallet” that a former apparel designer arrived at after many twists and turns? ! AKASHIYA Co., Ltd., which strives to differentiate itself through highly fashionable leather items, will be exhibiting at the Tokyo International Gift Show. ​
Adachi brand Press release: February 4, 2025 What is the “attractive wallet” that a former apparel designer came up with after many twists and turns? ! AKASHIYA Co., Ltd., which strives to differentiate itself through highly fashionable leather items, will be exhibiting at the Tokyo International Gift Show. AKASHIYA Co., Ltd. will be holding the 99th Tokyo International We will exhibit as “Adachi Brand” at “Gift Show”.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-8cb42d648bc0ae29c3bb48f70b590687-640×360.jpg Seiichi Hayashizaki, a former fashion designer, changed industries and took over his father’s company in 2013. Although the company is located in Adachi Ward, what made you apply for the “Adachi Brand” in an area you have little connection to? We explore the reasons why Seiichi Hayashizaki, a one-man company president who started out by designing original leather items, chose Adachi Ward as an ally. What I learned from the experiences of famous apparel employees Seiichi Hayashizaki was born in Kanuma City, Tochigi Prefecture, and grew up with parents who ran a clothing store. In high school, he participated in the inter-high school archery club and was selected as a candidate for the national polity. However, Hayashizaki said that he felt something was wrong about going to university based on a sports recommendation. At that time, the Japanese DC brand was at its peak. Of course I was interested in it, but I was born as the son of a clothing store employee and had no difficulty remaking down jackets and adding buttons, so I decided to drop out of university and pursue a career in apparel. After enrolling in the Apparel Design Department at Bunka Fashion College, his talent became evident, and he won the Newcomer’s Award, a gateway to success for young people, sponsored by Air France and Onward Kashiyama.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-32eef90f7c6c53f3276931c363b5f891-470×867.png After graduating, he joined Earthton Borage, a Japanese designer brand that was known for its innovative and free-spirited designs and was loved by Miles Davis and Andy Warhol. “Apparel companies had a glamorous image, but when I joined the company and started working, I had to work long, grueling hours every day.Every company was the same, and that was the time.However, the skills I acquired there… I now realize that my skills and sense became my assets later on.” After that, I decided that I wanted to try my hand at creating designs that were my own, rather than creating works that were named after famous designers, so I quit the company I worked for for 6 years and became a freelance designer. Things started off smoothly because I had experience working for a well-known brand and the economy was still good. However, due to the direction of fashion in the world and the economic downturn, I gradually went on a downward trajectory and was exhausted both physically and mentally. Gradually, my motivation and interest in fashion waned. The path I chose after working to “make things” After suffering a painful setback as a designer, Mr. Hayashizaki began working behind the scenes at exhibitions and in store with apparel fixtures, etc. as a means of rehabilitation. Instead of “making things,” I started working on “making things look beautiful and attractive.” I find it interesting to deal with one-of-a-kind fixtures for new brand releases, rather than leased fixtures. In addition to design, I gained specialized knowledge such as reading floor plans and three-dimensional drawings of exhibitions themselves, and my interest in this field grew steadily. “During my apparel days, metal parts were often used in stage styles for one-of-a-kind collections (fashion shows), so I had always been interested in metal. I had no hesitation and decided that this metal would suit the design of the clothes I was exhibiting at an
exhibition, that the surface treatment would be good, etc. I remember going to a metal processing factory and negotiating directly with the craftsmen, which seemed strangely fitting at the time. ” I had many opportunities to go in and out of department stores to set up fixtures and develop new brands, and I was living a fulfilling life, but one day I had this thought. “When I was looking at the bags and accessories section, I noticed that all of the new items were imitations of imported products.” At that moment, Mr. Hayashizaki, who had been working behind the scenes to create his own designs, felt something stirring in his heart. Birth of the “METALSTIC” brand You will accumulate knowledge of metal welding, surface treatment, plating, etc. gained from behind-the-scenes work into your apparel experience. However, when I drew up the design of the bag I wanted to make and took it to a metal processing craftsman, I received an unexpected reply that “I can’t make it into a shape with a design drawing” and “I can’t process it without a drawing with
dimensions.” This made me realize that craftsmen cannot move based on design images alone. Therefore, Mr. Hayashizaki switches from design drawings to the production of three-dimensional models, creating full-scale models that express every detail. Despite many twists and turns, we were able to create a clutch bag made of metal materials with great attention to detail and materials, such as welding the metal joints and mirror-finished stainless steel 304 by craftsmen who do not use bending molds. “metal&fantastic” was inspired by the work that shines like a mirror. The coined word “METALSTIC” is a combination of these two words. This is where Mr. Hayashizaki’s brand “Metal Stick” was born.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-8013a14109c1ca479cb4060111adef0d-2000×1508.jpg We also carefully considered the leather material that would be combined with the metal. “There is a wide variety of colors, but cowhide leather has a weak impact.I thought about using exotic leather obtained from animals other than domestic animals, and tried lizard leather.However, it still lost out to metal, and I was unable to reach my goal.” However, python ( This resonated perfectly with metal.” Mr. Hayashizaki used python a lot when he was an apparel designer, and was initially inspired by his experience of frustration as a designer. It seems that they deliberately excluded it from the options. Image
URL: https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-eb12ca6ccf670192d3deae12171c0a63-1296×1378.jpg “In my mind, even if it is an exotic leather, ostrich or lizard bags and wallets are associated with wealthy people.Python is associated with unique people who are particular about design.It has a wild and edgy expression. is a python There is nothing that can surpass it.I think that with other leather bags, you often choose a bag after deciding on an outfit, but for those who like python, they first decide on a bag and style it with their outfit. I feel like there are a lot of people.” The handmade bag, which was made with all
originality, cost about 250,000 yen, but it was featured in many magazines and fashion industry publications as a unique and stylish item. It has become a hot topic in the fashion industry, where standardization and individuality are becoming increasingly common. The meaning of participating in “Adachi Brand” Mr. Hayashizaki has returned to the fashion industry as a designer with a new bag. At the same time, it was also a step towards becoming a leather craftsman. I had already taken over my father’s company from a clothing store, but in order to develop “METALSTIC” as a business, the challenge was to expand the occasions where it could be worn and develop items for daily use. “Learning from my miscommunication with the metalworker, I gave instructions to the leatherworker using a model as well, and had detailed discussions with him, but as expected, I ended up with a piece that was completely different from what I expected in terms of details. There was no treatment for the cut edges, which determine the beauty of leather products, and even though I had asked for a one-of-a-kind item, I was told that I was too particular about it and it was not suitable for mass production.” td> If your own design image is a 10, and you can only achieve a level of completion of a 7, then you have no choice but to make it yourself! I made up my mind. Purchased a leather sewing machine and started manufacturing. However, since I was a complete amateur when it came to leather sewing, my days of trial and error continued. There was no time for sleep, and both body and mind were in an extreme state. However, over a few months, I gradually learned the tricks and mastered the techniques.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-19aca0c9aa14d1dbea237a66f3d4aa3c-967×1280.jpg Despite this stress, “METALSTIC” received high praise from the media and at exhibitions. However, in addition to being busy with
production, there is no promotion, no experience, no trust in the name of “backing” in the industry. Mr. Hayashizaki was quoted by a buyer at an exhibition as saying, “If you don’t have experience or credibility, even if you make a good piece of work, if it doesn’t have a famous company or organization attached to it, people will avoid doing business with you.” The rut increases. One day, something that caught my eye was the “Adachi Public Relations,” which is mailed every month.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-9e9d9f25ae671836ed2faa074e8a6d4c-499×746.png There was an article about recruiting judges for “Adachi Brand”. “I had not heard of the Adachi Brand until then, but I heard that it was an official business of Adachi City that would back up certified companies.I decided to take a glimmer of hope and apply.” During the judging, the contestants conveyed their thoughts on everything from the perspective of a former fashion designer, from making bags and accessories to starting an original brand, to the balance of needle holes and threads, so as not to leave any regrets. As a result, three years after launching our new brand, we were certified as an “Adachi Brand” in 2016. At that time, the judge said to him, “Please continue to create original and highly fashionable items,” which still leaves an impression on him. After being certified as an “Adachi Brand,” we were able to gain the trust of not only the department store but also the customers who attended department store events, for example. Also, when we participated in the 2016 Gift Show as an Adachi Brand certified company, we hit it off with the president of Kuroki Orimono, a Hakata-ori company that was exhibiting traditional Kyushu products at the booth across the street. A collaboration between exotic leather and Hakata-ori has been realized, and unexpected encounters have also been made, such as opening a store at a trade fair in Shanghai. “I think the result of being recognized in Adachi City as not just a “leather shop” but “a company that makes original handmade products made by designers who love leather” has led us to where we are today.” “AKASHIYA” now and in the future AKASHIYA had been making steady progress after becoming an “Adachi Brand” certified company, but a major turning point was coming. As animal rights are becoming more and more popular around the world, handling pythons (Natal pythons) is no longer as easy as it used to be. Therefore, in parallel with the production of stage costumes and other items that use python, we also began to focus on “METALSTIC” items made of tanned leather for the general public.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-4433e389cf3e7c4212793cce759f49c4-640×531.jpg A “message smartphone pouch” inspired by a hairdresser’s sacoche is listed on crowdfunding for 11,000 yen. The product received a better response than expected due to its high-quality tanned leather material, tasteful design, and service that allows you to choose the font and add your own text. The side pockets are designed to prevent your smartphone from falling to the bottom due to the bulge of the bag’s contents, and the straps have a highly designed “dangling” style. “I received more orders than I expected, and even while I was asleep, I put the letters on thousands of bags using a laser sewing machine,” says Mr. Hayashizaki with a laugh. Although he will continue to be a “single president”, he is ambitious and says that he will continue to improve “METALSTIC,” which has overcome many hardships, by borrowing the power of partner factories while maintaining the same quality. I was impressed by how he was always looking ahead. A modern Japanese “attractive wallet” reminiscent of origami and fans Mr. Hayashizaki will be carrying his new mini-wallet with him at the 99th Tokyo International Gift Festival, which will be held at Tokyo Big Sight for three days from February 12th (Wednesday) to February 14th (Friday), 2025. We will also be exhibiting at the “Adachi Brand” show as part of the “Adachi Brand.” Huh…? ? A simple appearance that cannot be imagined from the previous Metal x Python. However, everyone who has read the article up to this point should know about Mr. Hayashizaki’s extraordinary passion for manufacturing. Let’s take a look at what kind of gimmicks this palm-sized wallet has! Opening right away! !
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https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-e7dc0f4f8fe8e3ff73c95c4b11c4c58a-640×480.jpg Fan-like opening/closing opening Oh… fan! ? No…
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-2b7c8ab62ede44bbd4479a29beb990b2-2688×1536.jpg Peacock? ? ! ! ! ! The bellows-like sides are reminiscent of a fan or origami. The palm-sized coin case has a bill storage space (left and right flap type) on the outside, and is designed to allow bills to be stored without folding them. The design is also great for long wallet users who say, “I want to make my wallet smaller because cashless payments are becoming more popular these days, but I don’t like folding bills.”
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https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-308e2560081090520b6645f45ca1cae1-640×480.jpg Even when paying the bill, I can’t help but want to open my wallet and show it to others. Such a design is truly an “attractive wallet”!! It will also be available on Makuake Crowdfunding from January 31st. We can’t wait to see the birth of the next generation of minimal wallets. https://www.makuake.com/project/akashiya_11/ We have good news for those of you who are fascinated by “METALSTIC” products, including this wallet. At the “SOZAI Exhibition” corner of the Gift Show, we are exhibiting “Adachi Brand”, where you can actually see the products. Please come and experience Mr. Hayashizaki’s energetic works with your own hands.
https://prcdn.freetls.fastly.net/release_image/136487/85/136487-85-d91ecf5fff359c0d2c5dafc05cda3a60-500×500.png [Company Information] AKASHIYA Ltd. https://www.metalstick.com/ (Brand “METALSTIC” website) Company name: AKASHIYA Ltd. Address: 2 Saranuma, Adachi-ku, Tokyo -18-15 Chusho Building 3F Telephone number: 03-6662-8260 Representative: Seiichi Hayashizaki The “Adachi Brand” certifies the excellent products and technologies of companies in the ward and widely disseminates their excellence throughout the country, helping to further develop the ward’s industry and improve the image of Adachi ward. This is a business that aims to achieve this goal. “AKASHIYA Ltd.” is a company certified as this “Adachi brand.” For inquiries regarding coverage and other published information, please contact the Manufacturing Promotion Section of the Industrial Promotion Division, Industrial Economics Department, Adachi Ward Office, which is also the administrative office of “Adachi Brand.” Manufacturing Promotion Section, Industrial Promotion Division, Industrial Economy Department, Adachi City Hall Phone number: 03-3880-5869 Fax: 03-3880-5605 Adachi brand official website https://adachi-brand.jp/

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