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» Tamakiya Co., Ltd. Tamakiya, a kimono shop founded in 1924, is celebrating the next 100 years with an original Ainu pattern brand, AYNU to Ainuto – Ainu Kiyosumi Shirakawa.

Tamakiya Co., Ltd. Tamakiya, a kimono shop founded in 1924, is celebrating the next 100 years with an original Ainu pattern brand, AYNU to Ainuto – Ainu Kiyosumi Shirakawa.

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Tamakiya Co., Ltd. press release (2024.11.22) Tamakiya Co., Ltd. Tamakiya, a kimono shop founded in 1924, is celebrating its next 100 years with an original Ainu pattern brand, AYNU to Ainuto – Ainu Kiyosumi Shirakawa. Release date: November 25, 2024 (Monday) Tamakiya Co., Ltd. (Headquarters: Koto-ku, Tokyo, Representative: Yutaro Tamaki) handles kimono, denim kimonos, Japanese miscellaneous goods, festival supplies, etc. Friday, November 1, 2024 marks the 100th anniversary of our founding. Due to the connection between Fukagawa, Tokyo and Fukagawa City, Hokkaido, as a 100th anniversary project, we will be selling original Ainu pattern products “AYNU to Ainuto – Ainuto Kiyosumi Shirakawa” at our directly managed stores and on our EC site from Monday, November 25, 2024. Sales will start at. This time, as the first product, we have a lineup of obi (square obi, half-width obi), Japanese miscellaneous goods, and denim that can be used in a variety of situations. [URL] Tamakiya Official Online Shop “AYNU to Ainuto”  
https://tamakiya-online.com/?mode=grp&gid=3032014
https://prcdn.freetls.fastly.net/release_image/150599/1/150599-1-7559d4dc750ad0ef29cdb1af0211bfb4-1214×656.png A fusion of Ainu patterns and kimono culture “AYNU to Ainuto” “Ainu patterns” have been passed down from generation to generation by the Hokkaido Ainu people since ancient times.   The Ainu people felt the divine in everything in the natural world and lived together with it. Ainu patterns were placed on clothing and accessories to ward off evil spirits such as illness and misfortune. There is an overwhelming presence nurtured through coexistence with the gods of the natural world. There is almost no precedent for kimono-related items using Ainu patterns. There are many strict rules regarding its use. After thinking for several years about the possibility of working in Fukagawa, Tokyo (an area that includes Kiyosumi-Shirakawa), which has ties to Fukagawa City, Hokkaido, I decided to use Lake Akan Onsen in Kushiro City, Hokkaido as my base, to provide consulting and certification to correctly convey Ainu culture. Ainu Consulting General Incorporated Association (
https://note.com/akan_ainucon/n/na988d3eb212f ), and we decided to have our creator Midori Toko create Tamakiya’s original Ainu patterns. We will continue to promote “AYNU to Ainuto”, a fusion of Ainu culture and kimono culture cultivated at kimono shops. Original Ainu pattern products  “AYNU to Ainuto” ■Half-width obi/square obi Half-width obi and square obi with reversible original Ainu patterns. It can be used for a wide range of purposes. The half-width obi comes in three patterns: red/black, pink/light gray, and blue/white, and the square obi comes in two patterns: red/black and blue/white. The length is long enough to enjoy a variety of obi knots.
https://prcdn.freetls.fastly.net/release_image/150599/1/150599-1-2cfe82e8a3d4c042361557fcba08a8d6-550×550.png ・ Half-width band Size: 160×420(cm) Price: 10,000 yen (excluding tax) Color: red/black, pink/light gray, blue/white ・Kakuobi Size: 100×380(cm) Price: 9,000 yen (excluding tax) Color: red/black, blue/white ■Japanese miscellaneous goods
https://prcdn.freetls.fastly.net/release_image/150599/1/150599-1-1d3a63194fb56ac68a3edb7f4e940f51-500×500.jpg We offer various types such as drawstring purses and pouches. We have created a lineup of popular products. Available in two types: red and blue. Price: From 1,200 yen (excluding tax) Color: red, blue made in Japan ■Denim The denim series is Tamakiya’s main item. Image
URL: https://prcdn.freetls.fastly.net/release_image/150599/1/150599-1-7797c349035e8648def3ecd287f749ac-550×550.jpg The first in the series is a shoulder bag and a lunch bag made from high-quality Kurashiki denim. I made it. Each design comes in two types. Price: 3,400 yen (excluding tax) (both types) Color: Indigo After about 5 years of planning, “AYNU to Ainuto” using Ainu patterns was commercialized To date, our company has developed products that are “unlikely” such as the denim kimono series, which has sold over 5,000 pieces since its release. While we were searching for ways to somehow embody the connection between Fukagawa, Tokyo and Fukagawa City, Hokkaido, and the charm of Ainu patterns, which have rarely been commercialized as kimono or obi, through our products, we decided to explore Lake Akan in Kushiro City, Hokkaido. Ainu Consulting is a general incorporated association (
https://note.com/akan_ainucon/n/na988d3eb212f ), and after about 5 years of planning, I am very happy that we were able to manufacture a product with original Ainu patterns on the 100th anniversary of our founding. As someone who is involved in the passing on of Japanese kimono culture, I would like to suggest ways to enjoy kimono. Product development person comment “There are strict rules for Ainu patterns. For example, a pattern must always have a ‘starting point’ and an ‘ending point’ design. It is not acceptable for a pattern to be interrupted without a starting point and an ending point. However, During the manufacturing process, is it possible to clearly mark the starting and ending points for all products? It was difficult to do so, so we worked with the manufacturer to develop this idea into a product through many months of trial and error.There are also detailed rules for use, but this product meets the requirements. You can use it with confidence as a genuine Ainu pattern product. [In charge of product development Sayuri Tamaki] Products and services that Tamakiya has developed so far As mentioned above, our company has been developing products based on the motto of “things that are unlikely to exist.” Examples of past products and services ・Make kimono more familiar! “Denim Kimono Series” Denim kimono, haori, hakama, long-sleeved kimono, yukata, children’s denim kimono, haori, hakama, covering, denim kimono for pets, etc.
https://tamakiya-online.com/?mode=cate&cbid=2573601&csid=0 ・Self photo studio studio YAGURA https://studio-yagura.com/ ・Online kimono rental site  Ironowa Kimono Salon by Tamakiya
https://ironowa-kimono-salon.com/ ・Tamakiya original carp shirt https://tamakiya-online.com/?pid=161593338 ・Tamakiya original Hakama for your dog https://tamakiya-online.com/?pid=145664979 About Tamakiya Co., Ltd. A kimono shop founded in Taisho 13, which celebrated its 100th anniversary on November 1, 2024. The two stores, Fukagawa Kiyosumi Shirakawa Main Store and Sunamachi Ginza Store, carry a wide variety of products including kimonos, yukatas, festival supplies, and Japanese miscellaneous goods. The denim kimono series, which has sold more than 5,000 pieces since its release, includes kimonos, haori, yukata, etc., and is very popular not only in Japan but also overseas. In addition, in April 2024, we will open a self-photo studio “studio YAGURA” next to Fukagawa Kiyosumi Shirakawa Main Store and an online kimono rental site “Ironowa Kimono Salon by Tamakiya”, in order to disseminate new Japanese culture to the world. , is working to reaffirm the splendor of kimono among Japanese people. Greetings Thanks to all of you, on November 1, 2024, Tamakiya will celebrate its 100th anniversary. Since my grandfather opened the business the year after the Great Kanto Earthquake, I have been able to walk through the Taisho, Showa, Heisei, and Reiwa eras along with the changes of the city in this area of ​​Fukagawa, which was burnt to the ground for the second time in the Great Tokyo Air Raid. It’s done. We rely solely on the support of our customers.     The city has changed greatly over time, and Kiyosumi-Shirakawa, a temple town, has a variety of old and new shops in harmony, and in recent years has become popular as a town of cafes and art. Sunamachi Ginza continues to be one of Japan’s leading shopping streets. Throughout this time, Tamaki-ya has been assisting with various celebrations and has been in close contact with local residents through the provision of festival supplies. Also, currently, both domestically and internationally, Many customers come from far away to enjoy the downtown feel of Tokyo. I have received it. In addition to preserving Japan’s traditional culture of kimono and festivals, we always strive to provide products and services that interest our customers and make them think that they are interesting, stylish, and cute in an environment that changes daily. I’ll come. For the next 100 years, we hope to continue to be a store that you can stop by and remember, even if it’s not a store you always stop by, for celebrations, festivals, gifts, outings, etc. Representative Director  Yutaro Tamaki History 1924:      “Tamakiya Kimono Store” founded 1947: Opening of new store (currently Fukagawa Kiyosumi Shirakawa Main Store) 1950:     “Tamakiya Co., Ltd.” established, name changed to “Kyoto Kimono Store  Tamakiya” 1960: Started handling festival supplies. October 1981 “Sunamachi Ginza store” opened  February, 2016 “Denim Kimono” sales started 2016  April “Tamakiya Online Shop” launched 2019 September “Fukagawa Kiyosumi Shirakawa Main Store Casual Kimono Floor” expanded Reiwa 6 (2024) April Self studio “studio YAGURA” opened Reiwa 6 (2024) April Opened the online kimono rental shop “Ironowa Kimono Salon by Tamakiya” Reiwa 6 (November 2024) 100th anniversary of founding Reiwa 6
(2024) April “AYNU to Ainuㇳ” sales start [Company Profile] Company name: Tamakiya Co., Ltd. Head office location: 2-13-3 Miyoshi, Koto-ku, Tokyo Representative Director: Yutaro Tamaki Business details: Retail and wholesale sales of kimono, Japanese miscellaneous goods, festival supplies, etc., operation of self-photo studios, operation of official online shops, and operation of online kimono rental sites. Founded: 1924 HP: Tamakiya 
https://www.tamakiya-gofuku.tokyo.jp/    Tamakiya Official Online Shop  https://tamakiya-online.com/    studio YAGURA https://studio-yagura.com/    Ironowa Kimono Salon by Tamakiya  https://ironowa-kimono-salon.com/

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