February 10th is “Foot Care Day”! “If Me Foot Education Event” held at kindergarten to learn about feet
IFME Press release: February 10, 2025 February 10th is “Foot Care Day”! “If Me Foot Education Event” held at kindergarten to learn about feet Make children more energetic with IFME’s unique “indoor shoes” that are made with children in mind! Children’s shoe brand “IFME” (Marubeni Consumer Brands Co., Ltd.) held an experiential event to learn about feet in a fun way in preparation for “Foot Care Day” on February 10th (Monday), and taught
kindergarteners about foot health and choosing the right shoes.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-5e17f07a18312b9fd155e1a742f17083-3900×2391.jpg Health starts with your feet! Let’s get to know your feet, which are the foundation of your body! IFME, a children’s shoe brand based on the concept of “nurturing the healthy growth of children,” is holding an event at a kindergarten in Tokyo in preparation for “Foot Care Day (Foot (2) Foot (10) Care)” on February 10th. The event raised awareness about feet and the importance of wearing appropriately sized shoes. The day started with a “true/false quiz” about feet, followed by a “shoe fitter experience” where friends measured each other’s foot sizes, and foot training exercises performed by “IFME Big Brother”, an IFME employee. It was a fun event filled with lots of laughter. Event held at Makoto Nishiogi Kindergarten ■Do you know about “legs”? “〇×Quiz” “Feet” is something that we don’t usually pay attention to. First of all, in order to get people interested in their own feet, we will be holding a true/false quiz related to “feet”! In the first quiz about the “size” of feet, by actually comparing them with friends and teachers, students were able to realize the difference in foot size, saying things like, “I’m bigger than you!” and “We’re the same size!” The second question, a quiz about “foot rock, paper, scissors” using the feet, turned into a rock, paper, scissors competition with IFME’s big brother. They were so excited about their first experience that they said, “I can’t do scissors” and “I want to do more!” It seems that they were able to become conscious of moving their legs. Image
URL: https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-c78d9726b2e612dfc625a04b5456c95f-3102×1104.jpg ■Let’s measure your feet and those of your friends! “Shoe fitter experience” At IFME stores, IFME employees who are qualified as shoe fitters hold “foot measurement sessions” to help children choose appropriate shoes through size measurements. At this event, we invited children to experience being a shoe fitter to help them realize the importance of choosing the right size.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-3ba8157ced0203e7cd3967e6ce202e7a-3134×1108.jpg When you wear a white coat, you become a shoe fitter! Measure your feet and find the perfect pair of shoes. At the end, we handed over the items with smiles on our faces and said, “I want to wear them as soon as possible!” The children looked excited and nervous, but when they put on their white coats, they seemed to stand up a little and did their job well.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-4591165f99b821a05bfce93a94f3ddd0-3130×1010.jpg A friend who plays the role of a customer measures the size of your feet. Get in line with an “indoor passport” in hand to record your measurement results. Everyone was curious about the measuring equipment they were seeing for the first time. After you have carefully measured your measurements, you will change into IFME slippers. I heard happy voices saying, “It’s cute” and “So fluffy.” ■Let’s move our legs and stay healthy! “IFME Exercises” with everyone The last part of the event was the original “IFME Exercises” devised by IFME. IFME lectures the children on movements that incorporate movements that are effective for foot development, such as arch formation, and gets the children to move their legs and bodies as much as possible. Let’s all try out new movements! She also made an If Me mark with a smile.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-cae4f564a901fc378173293e91abb7a7-3900×2953.jpg Get an “indoor shoes passport” at the IFME directly managed store! For new kindergarten students, school admissions, and the new semester, we will be distributing the “indoor slipper passports” that were popular at this event at IFME Ariake and Nishinomiya Gardens stores starting March 1st (Friday)! This is a passport that kids can have fun with, not only recording the size of their indoor shoes, but also collecting cute stickers that will give them a nice present, and a coloring book where they can draw their own original indoor shoes like a designer. Please take this opportunity to visit our store and choose indoor shoes that suit your child’s feet in preparation for entering kindergarten, school, or the new school year. Product information IFME slippers are packed with ideas to help children have a fun and comfortable time. It is equipped with special features for the healthy and sweaty feet of children. IFME Breathable sole slip-on type An indoor shoe product developed by IFME with children in mind. To prevent feet from getting stuffy, the outsole has ventilation holes called a “breathing sole,” and the upper is also made of coarse double raschel mesh. What’s more, these indoor shoes are made with the idea that children will wear them for long periods of time, and they come with a spare insole so that they can be washed frequently.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-858bb0f6b6338cfc3b5e3113f50cae15-3900×2600.jpg ●KIDS Color: YELLOW/PINK/GREEN/BLUE/WHITE Product number: SC-0002 Size: 15.0-24.0cm (half size available) Price: 3,190 yen (tax included) IFME Breathing Sole Inner Shoes Ballet Type Ballet shoe type indoor shoes that are a long-selling item. This model uses a belt for size adjustment on the upper while maintaining comfortable
functionality. It’s easy to put on and take off, and the fit is adjustable. Furthermore, some baby sizes are also available for smaller children, making this item easy to use for even more children.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-6ec62a4b697c94db5778694edc2dc0d4-3900×2600.jpg ●KIDS Color: YELLOW/PINK/GREEN/BLUE/WHITE Product number: SC-0003 Size: 15.0-24.0cm (half size available) Price: 3,190 yen (tax included) ●BABY Color: PINK/BLUE/WHITE Product number: SC-0006 Size: 14.5-15.0cm (half size available) Price: 3,190 yen (tax included) IFME Indoor shoes flexible sole one belt type An item intended for use in more active situations, such as wearing at the gym. The outsole uses the same flexible sole used in sneaker products to increase strength and maneuverability. The upper has a large belt that provides a good hold, making this model suitable for indoor exercises such as jumping and bouncing.
https://prcdn.freetls.fastly.net/release_image/110485/77/110485-77-9f2c871d95cb9236d7a3b306e145a8be-3900×2600.jpg ●KIDS Color: NAVY/WHITE/RED Product number: SC-0009 Size: 15.0-2 4.0cm (half size available) Price: 3,630 yen (tax included) Retailer IFME Ariake Garden Store Ariake Garden 4F, 2-1-8 Ariake, Koto-ku, Tokyo 135-0063 IFME Nishinomiya Gardens Store Hankyu Nishinomiya Gardens 3F, 14-2 Takamatsucho, Nishinomiya City, Hyogo Prefecture 663-8204 IFME official online store https://ifme.jp/ IFME ZOZO TOWN
https://zozo.jp/shop/ifme/ IFME Official Rakuten Market Store https://www.rakuten.ne.jp/gold/ifme-official/ *In addition, it is also sold at IFME departments such as mass retailers. What is IFME? Based on the concept of “nurturing the healthy growth of children,” we sell everything from first shoes to babies, kids, and juniors, mainly at directly managed stores and online stores, as well as national chain stores and mass shoe retailers nationwide. In collaboration with Waseda University’s Faculty of Sport Sciences and industry and academia, we focus not only on children’s feet and gait, but also on their surrounding lifestyle and environment to create shoes that support the development of children’s important feet. Equipped with IFME’s original features, such as the “outside strap” that makes it easy for children to put on their own feet, and the “Windlass Saucer (R)” insole that supports the healthy growth of children’s feet. IFME official website: https://ifme.jp/
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