[Bjorncourt Co., Ltd.] MATOW new collection – “Wristful Art
Collection” that colors time
Beyond Cool Co., Ltd. Press release: February 28, 2025 MATOW new collection – “Wristful Art Collection” that colors time Special collaboration watch released with Mr. Mutsuki
https://prcdn.freetls.fastly.net/release_image/119496/59/119496-59-82ec1f66f7838ce609e01b98542852ee-3684×1842.jpg Wristful Art Collection by MATOW Beyond Cool Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Yuji Arai) is pleased to announce the special collection “Wristful Art Collection” from the ladies’ watch brand “MATOW”, which features designs created by a variety of artists on the dial. This collection is a collection of watches that take on a different look each time, adding a touch of art to your everyday life. The sophisticated design goes well with both simple and glamorous outfits, making it a perfect companion for women who want to enjoy beauty and individuality even in their busy days. Dial design: “Wearing freedom” The dial of this product is designed with a “cat looking at butterflies flying freely in the sky” drawn by Mutsuki. The coexistence of cats and butterflies, which are symbols of freedom, expresses a world view free from restraint. The bright colors of the butterfly blend into the cat’s fur, creating a unified and warm finish. It features a delicate touch of transparent watercolor, and is like an art piece that can enjoy different expressions depending on the lighting. A simple bar index is used to highlight the beauty of the art while ensuring visibility. Image
URL: https://prcdn.freetls.fastly.net/release_image/119496/59/119496-59-8684ad2ce9d0ff3f2ee0506317632d5c-1909×2700.jpg
https://prcdn.freetls.fastly.net/release_image/119496/59/119496-59-f748a827c490298ad4f78db990cb0a21-1909×2700.jpg Collaboration artist: mutsuki Mr. mutsuki is an artist who mainly creates illustrations with animal themes. I create realistic pet portraits and original works using transparent watercolors, pastels, and colored pencils. Particularly appealing is his style, which uses delicate brush strokes to depict the unique atmosphere and personality of animals, conveying a warmth that cannot be expressed through photographs. “By adding ideological value to the physical value of a wristwatch, we hope that it will become a special item for the person who holds it.” Product information
https://prcdn.freetls.fastly.net/release_image/119496/59/119496-59-6e066d48348fb975ab6746c46b265850-3900×3900.jpg [ Art work 01 | mutsuki ] mwc001 Case: Stainless steel | Size: 23mm × 24.8mm | Dial: Black mother of pearl | Water resistance: 3ATM | Glass: Spherical crystal glass | Movement: Seiko Solar VS15 (solar battery) | Belt: Leather (tulip) | Price: ¥49,500 (tax included) Click here for the special page https://www.matow.jp/wristful_art/vol-01-mutsuki/ This product will be on sale from March 3, 2025 (Monday), which marks the 4th anniversary of the MATOW brand, at HMS Watch Store Omotesando, HMS Watch Store Yokohama Joinus Store, and MATOW Official Online Store. Due to limited quantity, sales will end as soon as they are gone. Add color to your daily life with art through the “Wristful Art Collection”. Please enjoy this special watch. ■Sales store H°M’S” WatchStore Omotesando H°M’S” WatchStore Yokohama Joinus Store MATOW official online store ( https://www.matow.jp/ )

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