BOLD Co., Ltd. “TEECHI”, which combines fashion and functionality at a high level, announces the 2025 spri ng/summer collection.The season theme is “A New You”

[BOLD Co., Ltd.] “TEECHI”, which combines fashion and functionality at a high level, announces the 2025 spring/summer collection. The season theme is “A New You” ​
BOLD Co., Ltd. Press release: March 4, 2025 “TEECHI”, which combines fashion and functionality at a high level, announces the 2025 Spring/Summer collection.The season theme is “A New You” Introducing items that combine design and functionality, inspired by unknown cultures and styles encountered while traveling. The official online shop will open on March 31st, and a POPUP STORE will be held for 3 days from the 13th
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-1f6eae633b93ba514556cd7356a6cb69-1423×950.jpg The apparel brand “TEECHI” developed by BOLD Co., Ltd. (Headquarters: Shibuya-ku, Tokyo / Representatives: Maya Kawana, Hiroshi Kaifu) will be announcing its 2025 Spring/Summer collection at the POPUP STORE for interested parties and the general public starting Thursday, March 13th, and at the official online shop opening on Monday, March 31st. Season concept “A New You” A journey through memory and imagination It is a journey that touches the sounds that spread into the future The two contradictory elements of light and shadow are the key to understanding the present What is individuality Unknown cultures and styles that I saw while traveling It may unexpectedly touch your heart When you are invited by the past and think about your future self The door to all possibilities is open On a journey to discover a new “self” 2025 Spring/Summer Collection Item Introduction
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-90c4bfe4a2b8c0cf278ef440f7d6639c-3900×3900.jpg “Metallic jacquard tops” A pullover top inspired by details of ethnic costumes. The shiny jacquard material is treated with a washer to create a natural wrinkled feel, giving it a subtle, high-quality metallic feel. It has a simple design that is easy to mix and match, but the material changes its expression depending on the lighting, giving it a solid presence. “Metal Jacquard Tuck Skirt” A long skirt with a peacock-like pattern that gives off a metallic shine. The geometric V design and feather-like curved motifs expressed in jacquard weave create a modern and oriental atmosphere. Despite its luxurious appearance, it is surprisingly light and comfortable to wear.
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-0e34e7c0f3d521833cd5ad015e931efb-3900×3900.jpg “Ribbon shoulder jumpsuit” An asymmetrical one-shoulder all-in-one with an eye-catching ribbon motif that looks like a bold wrap of cloth around the chest. The bold design that adorns the chest creates a dramatic look. The design looks like a top and pants made of the same material, and the flowing drape from the shoulders and the beautiful tucked design of the pants are stylish. You can enjoy the elegant and healthy skin of an adult woman.
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-8f1f6adba56259bb02f982fc2302336b-3900×3900.jpg “Air touch twill jacket” An innovative jacket that looks just like a denim jacket, yet is surprisingly light. By developing a unique material that combines hollow fibers and stretch yarns, we have pursued a comfortable fit that does not feel stiff or cramped at all. “Packable Easy Shorts” Shorts perfect for summer holidays and vacations. Easy specification with elastic waist. Although it has a relaxed and sporty atmosphere, the light and glossy taffeta fabric allows you to enjoy just the right amount of elegance for adults.
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-63a5a71eef6694a97f309c3d67fcc52d-3900×3900.jpg “Tailored Gilet” This linen vest was inspired by the Dongoros, a jute bag used to store grains, coffee, etc., that I encountered on my travels. It has a firm texture woven from high-quality thick linen yarn and a soft texture due to bio-processing, creating an elegant beauty. “Air Touch Twill Wrap Skirt” A new wrap skirt with a light twill texture and a dramatic silhouette. Like the Air Touch Twill Jacket, it uses a uniquely developed material that combines hollow fibers and stretch yarns to express a casual yet dignified femininity. A sophisticated design with asymmetrical pleats that gives an elegant look with every step.
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-621d79a679ce277d75c83153e95fc15d-3900×3900.jpg “Relax Wide All-in-One” An all-in-one with a sophisticated wide pants silhouette that looks great on both the town and the resort. The silhouette spreads gracefully from the bottom of the chest to the feet, creating an elegance reminiscent of a one-piece dress. TEECHI 25SS POPUP STORE Overview ・Date and time Thursday, March 13th – Friday, March 14th 11:00 – 19:00 March 15th (Sat) 11:00 – 18:00 ・Location GoOn TOKYO 〒150-0001 Jingu Heights 1F, 6-33-14 Jingumae, Shibuya-ku, Tokyo 5 minutes walk from the east exit of Harajuku Station on the JR Yamanote Line 1 minute walk from Tokyo Metro Chiyoda Line/Fukutoshin Line Meiji Jingumae POPUP STORE novelty Among those who purchase 2 or more items at POPUP STORE, the first 10 people each day will receive a “Spoon Color” wave. Just like the No. 3 wood (spoon), which is used at important points in golf, the attached collar series is useful at important points in coordination. This is an impressive design with a ripple motif. You can enjoy a layered look by matching it with the “Cotton Dart Short T” sold separately or with your own cut and sew. *If you purchase two or more of the same product, the novelty will not be eligible.
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-b99e91509f32631ba386f6533985839c-352×348.png
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-f12b657c12cb799a1ef5c3396f177f5a-534×534.jpg POPUP STORE application POPUP STORE requires advance application, so please apply using the form below. Anyone can come and see TEECHI items. Application form https://teechi.jp/pages/25ss-invitation
https://prcdn.freetls.fastly.net/release_image/116738/8/116738-8-54d79c2027dd5b37fccc5a5536f1c5ff-164×164.png At POPUP STORE, you can try on all 25SS items as well as the 25AW TMO series. To purchase 25SS, please access the official online shop at the venue and purchase from the site. *Purchased items will be delivered at a later date. Please see each product page on the official online shop for the shipping date of each product. Contact: PR Representative Okochi shio.okochi@bold-inc.world , info@teechi.jp About TEECHI The brand will officially launch in the spring/summer of 2022, with the brand slogan “Live for the up and down.” We are proposing a new category that combines functionality and fashion so that adults who live their lives in their own way can seamlessly enjoy everything from active occasions to intimate occasions. Brand site https://teechi.jp Instagram https://www.instagram.com/teechi_official/ LINE https://page.line.me/104xbdcc BOLD Co., Ltd. Based on the concept of “Let’s make something wonderful somewhere the best in the world,” we are developing a business centered on branding and creativity. During its founding period, the company operated its business mainly through consulting services for customers, but from 2022, it has been accelerating the development of its own services, starting with the apparel brand “TEECHI.” Company profile Company name: BOLD Co., Ltd. Head Office: 2F WW Building, 4-14-3 Sendagaya, Shibuya-ku, Tokyo 151-0051 Representative: Representative Director Maya Kawana, Hiroshi Kaifu Established: December 2, 2019 URL: https://bold-inc.world/