【WEGO Co., Ltd.】 The 6-member boy group “BOYNEXTDOOR” has been appointed as the visual model for WEGO 2025 SPRING & SUMMER!
Wego Co., Ltd. Press release: March 5, 2025 The 6-member boy group “BOYNEXTDOOR” has been appointed as the visual model for WEGO 2025 SPRING & SUMMER! BOYNEXTDOOR original items, which were very popular last time, will be released twice this season, in spring and summer!
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-93a144fee1e448692ecb5cc7a789568f-2401×2401.jpg WEGO Co., Ltd. (Headquarters: Shibaura, Minato-ku, Tokyo; President and CEO: Kyosuke Sonoda) has decided to use “BOYNEXTDOOR”, a six-member boy group that will lead the next generation of HYBE MUSIC GROUP KOZ ENTERTAINMENT, as the model for the WEGO 2025 SPRING & SUMMER visual for the second consecutive season following the fall/winter season of 2024. This season’s visuals will be released at all WEGO stores and on the WEGO official website from March 7, 2025 (Friday) for the spring visual, and from April 18, 2025 (Friday) for the summer visual. In addition, to commemorate the appointment of the visual model, BOYNEXTDOOR original items, which were very popular last time, will be released twice this season, in spring and summer. We will be selling original spring items in March and original summer items in April. Both items are based on the original logo created just for this occasion, and there are a total of 5 types of spring original items. Pre-sale will begin at WEGO ONLINE STORE from 12 noon on Friday, March 7, 2025, and general sales will begin at some WEGO stores from Friday, March 14, 2025. In addition, it is packed with limited novelty gifts and new visuals of BOYNEXTDOOR We are planning to carry out many of the contents that were very popular last time, such as the publication of the free magazine “WEGO Magazine
BOYNEXTDOOR Special Edition” published by WEGO, the in-store broadcast of specially recorded audio comments by BOYNEXTDOOR members, and the development of photo spots. Details will be announced from time to time on the WEGO ONLINE STORE [BOYNEXTDOOR special page]. ■ 2025 SPRING & SUMMER visual overview [Posting period] Spring visual: March 7, 2025 (Friday) ~ Summer visual: April 18, 2025 (Friday) ~ [Posted store] All WEGO stores, WEGO ONLINE STORE *WeGO Harajuku main store and WEGO Shinsaibashi store will also have window displays according to the above schedule [BOYNEXTDOOR special page]
https://wego.jp/pages/f-cts-boynextdoor-25sp WEGO Spring Visual
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-7ed4b2db926f772c044c9db361e0f61a-1907×2700.jpg Visual of wearing original spring items
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-d85f912acb5320a067f786087d577e31-1908×2700.jpg ■ BOYNEXTDOOR original item summary
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-0fa3c6a44897310a7a597ded34d982f5-1200×1200.jpg Spring original items ■Pre-sale March 7, 2025 (Friday) 12:00 p.m. *WEGO ONLINE STORE only ■General sales March 14, 2025 (Friday) *Sales start time is based on the opening hours of each store *Customers who wish to visit the store on March 14th (Friday), please be sure to check the announcements on the WEGO official SNS and WEGO ONLINE STORE [NEWS page]. ■Sales store [WEGO] Shinsaibashi store / Sapporo store / Omiya Arche store / Osu store / Hiroshima store / Canal City Hakata Summer original items *Product details will be released at any time ■Pre-sale April 11, 2025 (Friday) 12:00 noon~ *WEGO ONLINE STORE only ■General sales April 18, 2025 (Friday) *Sales start time follows the opening hours of each store *Customers who wish to visit the store on March 14th (Friday), please be sure to check the announcements on the WEGO official SNS and WEGO ONLINE STORE [NEWS page]. ■Sales store [WEGO] Shinsaibashi store/Sapporo store/Omiya Arche store/Osu store/Hiroshima store/Canal City Hakata [WEGO 1.3.5…] Harajuku store [WEGO VINTAGE] Sendai Ekimae EBeans store [ONLINE] WEGO ONLINE STORE
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-b1d696ec727ddf7a39ff8a6a76fb0644-1500×1800.jpg BOYNEXTDOOR Graphic T-shirt Product number: PR25SP02-M0002 Price: ¥3,299 (tax included) Color: Saxophone, white, sumi-micro *Saxophone is limited to WEGO ONLINE STORE Size: M, L
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-4db52074d7748fe4a10f7d031d32feb1-1500×1800.jpg BOYNEXTDOOR Raglan Graphic Long T-shirt Product number: PR25SP02-M0003 Price: ¥4,399 (tax included) Color: white, ash gray Size: M, L
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-6bcd730cd8b6910279e2846b316314e6-1500×1800.jpg BOYNEXTDOOR Track Jacket Product number: PR25SS03-M0001 Price: ¥5,499 (tax included) Color: Off-white, black Size: M, L
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-768fc714f4bbba1340044ba4d792888c-1500×1800.jpg BOYNEXTDOOR logo denim shirt Product number: PR25SP03-M0001 Price: ¥5,499 (tax included) Color: Denim light processing, denim black sonota Size: M, L
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-49320a59c16da0c5c3204dad21a2e22d-1500×1800.jpg BOYNEXTDOOR Pigment Damage Cap Product number: PR25SS03-SG0001 Price: ¥3,299 (tax included) Color: light pink, sumi-micro *Light pink is limited to WEGO ONLINE STORE Size: F *Products will end as soon as they run out ■ Limited content Novelty We will give you a shoelace set with an original logo printed just for this occasion.
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-d1c0ea6bda3d360824c7f29a7ab512d2-1500×1800.jpg • Distribution start date WEGO ONLINE STORE: March 7, 2025 (Friday) 12:00 noon~ WEGO store: March 14, 2025 (Friday)~ • Target stores All WEGO stores *Excluding the following WEGO VINTAGE stores.
(Shimokitazawa store, Americamura store, LaLaport TOKYO-BAY store, Yokohama World Porters store) • Distribution conditions For every purchase of BOYNEXTDOOR spring original item, spring original item visually worn product, or spring visual worn product, you will receive one set of original shoelaces. • Notes ◆WEGO store *Free WEGO app membership registration required, novelty coupon screen must be presented on the app. *Ends as soon as it runs out. *If worn products or original products are no longer available, we will switch to the distribution conditions below. “If you purchase in-store products worth ¥4,000 or more including tax, you will receive an original shoelace set. (1 set will be given for every ¥4,000 including tax)” *Excluding the following WEGO VINTAGE stores. (Shimokitazawa store, Americamura store, LaLaport TOKYO-BAY store, Yokohama World Porters store) ◆WEGO ONLINE STORE *You will receive novelty items for the number of eligible items purchased. (Applicable only to BOYNEXTDOOR spring original items, spring original items visually worn products, and spring visual worn products) *Pre-ordered products are not eligible. *Ends as soon as it runs out. Photo spot We will develop photo spots that express the 2025 SPRING & SUMMER visual space. You can experience a special space. • Development schedule Spring visual: March 14, 2025 (Friday) to April 17, 2025 (Thursday) Summer visual: April 18, 2025 (Friday) to May 25, 2025 (Sunday) • Location: WEGO 1.3.5… Harajuku store, WEGO Shinsaibashi store WEGO Magazine BOYNEXTDOOR Special Edition A special book packed with BOYNEXTDOOR’s new summer visuals will be published. • Distribution period WEGO ONLINE STORE: April 11, 2025 (Friday)~ WEGO store: April 18, 2025 (Friday)~ *Ends as soon as supplies last. • Target stores All WEGO stores *Excluding the following WEGO VINTAGE stores. (Shimokitazawa store, Americamura store, LaLaport TOKYO-BAY store, Yokohama World Porters store) • Distribution conditions For every BOYNEXTDOOR summer original item or summer visual wear product, you will receive one special edition of WEGO Magazine BOYNEXTDOOR. • Notes ◆WEGO store *Free WEGO app membership registration required, novelty coupon display required on the app. *Ends as soon as it runs out. *If worn products or original products are no longer available, we will switch to the distribution conditions below. “If you purchase in-store products worth ¥4,000 or more including tax, you will receive a special edition of BOYNEXTDOOR. (One book will be presented for every ¥4,000 including tax)” *Excluding the following WEGO VINTAGE stores. (Shimokitazawa store, Americamura store, LaLaport TOKYO-BAY store, Yokohama World Porters store) ◆WEGO ONLINE STORE *You will receive novelty items for the number of eligible items purchased. (Applicable only to BOYNEXTDOOR summer original items and summer visual wear items) *Pre-ordered items are not eligible. *Ends as soon as it runs out. In-store comment broadcast First round (spring visual): March 7th (Friday) to April 17th (Thursday), 2025 Second edition (spring original): March 14th (Friday) to April 17th (Thursday), 2025 Third edition (summer visual/summer original): April 18, 2025 (Friday) to May 31, 2025 (Saturday) *Scheduled to be broadcast twice an hour at WEGO stores nationwide. Please note that we cannot tell you what time it will be played. ■ BOYNEXTDOOR Profile
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-d447bae9daf85df994dfc4d07bd0190a-1333×2000.jpg (P)&(C) KOZ Entertainment BOYNEXTDOOR, the first boy group under HYBE MUSIC GROUP label KOZ ENTERTAINMENT, has the meaning of “the boys next door,” which means that they are close to people’s hearts with their friendly and natural charm. Debuted on May 30, 2023 with the 1st single “WHO!”. In September of the same year, they released their 1st EP “WHY..”, which entered the American Billboard’s main album chart “Billboard 200” on the 112th day of their debut. They released their 2nd EP “HOW?” on April 15, 2024, and sold 531,911 copies in Korea in the first week of release (accounting period April 15th to 21st), ranked first on the Hunt Chart’s daily album chart for two consecutive days following the first day, and ranked first on the Oricon weekly and total album rankings in Japan (as of April 29th). On July 10, 2024, they made their long-awaited debut in Japan with their JP 1st Single “AND,” which attracted a lot of attention, winning first place in the Oricon Daily Single Ranking (as of July 10th and July 22nd) and being certified as Platinum Disc by the Recording Industry Association of Japan (July). On January 6, 2025, the 1st Digital Single “IF I SAY, I LOVE YOU” was released, and it ranked first in the music category of YouTube’s popular videos, and also ranked first on Billboard Japan Hot Shot Songs (collection period: January 6-12, 2025), and on Apple Korea. BOYNEXTDOOR TOUR ‘KNOCK ON’ started with the Incheon concert in South Korea last December and will be held in a total of 13 cities including Japan.BOYNEXTDOOR TOUR ‘KNOCK ON’ Vol.1′ is being held, and there are high expectations for the group’s wide range of activities as a boy group that will lead the next generation. Official Site: https://boynextdoor-official.jp
https://prcdn.freetls.fastly.net/release_image/57274/107/57274-107-a2cd829a96e9c089cae1c6bc0e35448c-2194×818.jpg Wego Co., Ltd. We have approximately 170 Lifestyle Culture Store [WEGO] stores nationwide. With their corporate slogan “YOUR FAN”, they have gained tremendous support from young people for their product development and in-store events spanning a wide range of fashion, culture, and lifestyle, street culture, curation skills in various areas, and project support. In addition to [WEGO], we have developed a number of brands that use artists from various perspectives as producers and directors. Corporate Site：https://wego.jp Official Instagram：＠wego_official Official X (Old Twitter): @WEGO_press Official TikTok: @wego_official
