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Stay wear that enhances the appeal of your inn, rather than just supplies.

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More than just equipment, we provide stay wear that enhances the charm of your inn. ​
Minfu LLC Press release: March 5, 2025 Stay wear that enhances the appeal of your inn, rather than just supplies. The birth of
“nemaki.jp,” a new BtoB pajama brand that fits into the space design of inns
https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-393941d2e736008e2f924fdec3742a96-1200×800.jpg From Instagram @nemaki_jp Minfu LLC | minfuLLC (Headquarters: Kita-ku, Okayama City, Okayama Prefecture, Representative Employee: Keiko Iwasaki) will launch a new brand nemaki.jp on March 12, 2025, which aims to provide stay wear that improves the quality of your stay. This new brand was established to realize [purpose/aim] and is available on the official website (https://nemaki.jp/] and Instagram
(https://www.instagram.com/nemaki_jp/). Did you know that when designing a hotel’s space, clothing has as much of an impact on the guest experience as furniture and lighting? nemaki.jp is a new label that proposes B2B stay wear that blends seamlessly into the space without compromising the aesthetic sense of the inn. Business-use pajamas are often treated as “consumable items,” but we see them as a piece that reflects the philosophy of the inn. By combining base designs, fabrics, buttons, and piping options, you can create an original piece that fits the personality of your hotel. Everything from weaving to sewing is done in Japan, ensuring both durability and comfort that can withstand commercial laundry. It’s so soft that guests will unconsciously slip their hands through it, and it’s so comfortable that they’ll want to stay for a long time. We propose clothing that will make your stay more comfortable and enrich your time in the guest room, aimed at hotel personnel and space design creators.
https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-acf7ff96392262a46ef4015321864c0a-680×680.jpg [Background to brand launch] The impetus was the sense of discomfort that brand representative Iwasaki felt whenever he stayed at design hotels across Japan. Even if the inn is particular about its architecture and interior design, the pajamas are uniform and tasteless. I felt that even in a special space, the experience would not be complete if the last piece that touched the skin was crude. We want to create clothing that blends in with the space design of the inn and provides guests with deep relaxation. With this in mind, we launched Nemaki.jp, a pajama label for BtoB. [Main products and services] We plan and manufacture original pajamas for accommodation facilities, and provide high-quality stay wear that blends in with the space. It is possible to custom order the design and materials, and we will create a garment that fits the branding of each inn. Image
URL: https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-5fd83af092b30bacfe221525b29af9bd-2000×2000.jpg Case with navy blue accents on white code lane material
https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-8531c2bb15d5620e147679cc19a7d20c-1762×1762.jpg The fabrics are carefully selected to be compatible with commercial laundry. [Target user/market] We target accommodation facilities that are particular about space design and hospitality, such as design hotels, inns, auberges, and rental lodgings. This product is suitable for professionals who consider the total lodging experience, such as hotel developers and art directors and architects who handle space design. [Brand uniqueness/strength] Everything from weaving to sewing is done in Japan, and it is characterized by both durability that can withstand commercial washing and a high-quality texture. With a simple yet detailed design and a high degree of freedom in customization, we offer clothing that blends into the space and concept of your inn. We provide stay wear that enhances the charm of your accommodation, not just supplies.
https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-f8e51bb2d4ee2761fcb7070e488ee74e-3900×2600.jpg Achieving reasonable prices by outsourcing to sewing factories in nearby areas (Chugoku region/Kinki).
https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-9d5d6d597fa32deca83402926ec1d18e-1200×800.jpg We visit domestic fabric production areas and purchase directly from the mills. [How to develop your brand] The official website provides detailed information about the brand concept and products. First, download the materials and get an idea of ​​the pajamas that will suit the space of your inn. If you are interested, please feel free to contact us using the inquiry form. We can also make suggestions regarding specifications and custom orders. Let’s work together to think about a piece of clothing that fits the atmosphere of the inn. [Product/Service Lineup] 1. Base design of stay wear Choose your favorite combination from 4 types of tops and 2 types of bottoms. You can also customize the length of the top to make it a dress. 2. Fabric Choose your favorite fabric from 15 variations. 3. Customizing details You can freely choose the type and color of the buttons, the presence or absence of piping, the color, and the presence or absence of pockets. 4. Specification changes to match the branding of the inn It is also possible to embroidery logos, sew on original tags, and make special specifications for materials and stitching (adjustment for durability or texture). 5. Other services ・We also accept orders for extremely small lots (we will make items starting from just one item), as well as repairs and replenishment orders after delivery. ・We also design and produce cloth accessories that create a space, such as dryer cases, travel bags, curtains, and cushions. ・We also accept prop styling that enhances the overall impression of the accommodation space. In accordance with the concept and interior of the inn, we select furniture that harmonizes with pajamas to create a sense of unity in the stay space. For lodging facilities, the texture and sense of unity of what you can hold in your hands is just as important as spatial design. nemaki.jp proposes styling that enhances the spatial value of an innwith a focus on pajamas. [Future outlook] nemaki.jp plans to further develop its products from the perspective of “clothing that improves the quality of your stay”, with a focus on pajamas for lodging facilities. In the future, we plan to develop hotel-quality pajamas for BtoC and develop a line that allows you to bring the comfort of your travels back into your daily life. We will expand our brand as a lifestyle brand by making use of high-quality hotel-specification stitching and materials. We also plan to develop stay wear, the next option after yukata, for inns. While preserving traditional elements, we aim to propose new room wear that fits modern stay styles and further increases the value of inns. We aim to provide comfortable options for hotels, inns, and guests while expanding the possibilities of stay wear that brings out the individuality of an inn. Person in charge comment
https://prcdn.freetls.fastly.net/release_image/62018/4/62018-4-04f387d877dd777a6892fb8027ce4486-410×410.jpg Representative of Minfu LLC|Iwasaki I will be participating in my first exhibition! @Kyoto Kyoto Crafts Exhibition DIALOGUE 2025 Duration | Wednesday, March 12, 2025 – Saturday, March 15, 2025 12th 11:00-18:00 (BUYERS DAY) 13th 11:00-18:00 (BUYERS DAY) 14th
11:00-20:00 (MARKET DAY) 15th 11:00-17:00 (MARKET DAY) *Please note that the general public is not allowed to enter on BUYERS DAY Venue | Hotel Kanra Kyoto Admission fee|1,000 yen *Includes a shopping ticket worth 500 yen to purchase exhibited products *Admit as many times as you like during the exhibition Organizer|KYOTO KOUGEI WEEK Executive Committee Co-host|Kyoto Prefecture, Hotel Kanra Kyoto
Cooperation|Kyoto City, KYOTO CRAFTS MAGAZINE, Kyoto Traditional Industry Museum Official website|https://dialoguekyoto.com
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