Aoyama Shoji Introducing hands-free dress shoes from the “Zero Pressure Series” with specifications that allow you to slip on them while standing without using a shoehorn.

[Aoyama Shoji] Introducing hands-free dress shoes from the “Zero Pressure Series” Specifications that allow you to wear them easily while standing without using a shoe horn ​
Aoyama Shoji Press release: March 6, 2025 Introducing hands-free dress shoes from the “Zero Pressure Series” with specifications that allow you to slip on them while standing without using a shoehorn. ～Easy to use and reuse design, freeing you from everyday hassles～
https://prcdn.freetls.fastly.net/release_image/115161/258/115161-258-a4524199d58356291b9766684764abf4-1350×1396.jpg Aoyama Shoji Co., Ltd. (Headquarters: Fukuyama City, Hiroshima Prefecture / President and CEO: Osamu Aoyama) will release the first dress shoes from the “Zero Pressure Series”, which is based on the concept of comfort and freedom from pressure, from March 6th (Thursday) at Aoyama clothing stores nationwide and the official online store. Product page: https://tinyurl.com/mvz7fch6 As the product name suggests, the “Zero Pressure Series” is a series that achieves excellent cost performance, ease of handling, and high operability as items that do not feel pressured depending on the price range or the occasion where they are worn. We released sneakers from the “Zero Pressure Series” in March 2024, and have received a great response due to their high cushioning and comfort. This time, we have designed hands-free dress shoes that can be worn more easily and without much effort in business situations. The heel part has a “Slide” patented by Daimatsu Co., Ltd. Fit (slide fit). Equipped with a strong moon-shaped core inside the heel, allowing you to slip your foot in smoothly without crushing your heel. Furthermore, the heel has a V-shaped structure, and the inside is made of soft cushioning material, allowing you to slip on the shoes while standing without using a shoehorn. Zero pressure sneakers URL: The design features a straight tip with external blades, making these shoes easy to use not only for business occasions but also for formal occasions. This pair is also recommended for freshers who are new students or new members of society starting in April and are not used to wearing business shoes.
https://prcdn.freetls.fastly.net/release_image/115161/258/115161-258-f290fa4901bc53aabcc69ff2c30c0d3a-3375×1940.jpg “Slide fit” that can be worn while standing [Product overview] Product number ZEROSH05BL Product: Zero pressure dress shoes (Slide Fit) Material Upper material: Artificial leather Sole material: Synthetic sole Color: Black Design Straight tip Size: 24.5-27.5cm (7 sizes in total) Sales price 10,890 yen including tax Sales stores: All Aoyama clothing stores, official online store *The information listed is current at the time of release announcement. ■Comment from person in charge (Tomohiko Murakami, Product Department) When planning dress-style shoes from the Zero Pressure Series, I was thinking about what elements I could add to fit the concept. Under these
circumstances, we wanted to create hands-free business shoes that are currently a big hit in the market, and this time we adopted Daimatsu’s slide fit. They feature a low heel protrusion that prevents the hem of pants from getting caught, and the design looks just like regular business shoes.