Business Leather Factory launches new service to deliver cheer from parents to children with “First Bag”

Business Leather Factory launches new service to deliver cheer from parents to children with “First Bag”
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Borderless Japan Co., Ltd. Press release: March 6, 2025 Business Leather Factory launches new service to deliver cheer from parents to children with “First Bag” Special gift that can be engraved with a video message, available at 19 stores nationwide from March 6th
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-69d4a2eedd467cd32dec612306446c29-1200×630.jpg Business Leather Factory, a fair trade brand developed by Borderless Japan Co., Ltd. (Headquarters: Fukuoka City, Fukuoka Prefecture, President: Kazunari Taguchi, hereinafter referred to as the Company) that creates employment for the poorest people in Bangladesh, has proposed the concept of “First Bag” as a special gift for new members of society, and has started a new service that allows you to engrave a video message at only 19 stores nationwide. With this service, a QR code will be engraved on the message tag that will be released from March 6, 2025, and by reading the QR code with a smartphone, you will be able to play a video message from the sender. First Bag special site ​ For new members of society who are taking on challenges in a new environment, encouragement from parents and those who have taken care of them is invaluable support. Through this service, we will propose a new gift style that conveys warm feelings along with practical gifts such as bags. How “First Bag” started Put some cheer into your first bag.
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-ee3aa0eb105309690e5d903dec4bf217-1980×1120.jpg Spring when you become a new member of society. As a parent, you must have feelings that you would like to convey to your child, who is anxious as well as looking forward to a new life. However, in a survey conducted by our company (conducted from February to March 2025), more than half of the parents answered that their feelings and true feelings were “not communicated very much,” “barely communicated,” or “not communicated at all.” Reasons for this were “I’m
embarrassed,” “Embarrassed,” and “I don’t know how to express my feelings,” highlighting the current situation where parents and children are unable to take the first step toward communication. On the other hand, for children starting a new life, a word from their parents is the most encouraging thing. This spring, “First Bag” will provide an opportunity for parents and children to connect their hearts by giving a bag and their “feelings” to their children. Overview of video engraving service 1. Service details After engraving the QR code on the message tag, upload the recorded video message to a special form. When the receiving child scans the QR code, they can view a message of support from their parents. 2. Usage scene • As a surprise gift to give to a child the day before the entrance ceremony • When I feel depressed at work, I want to get back to my parents for their encouragement • As a memory for the family celebrating the start of their career as a member of society 3. Price and availability date • Service start date: Thursday, March 6, 2025 • Message tag: 1,490 yen (tax included) *Sold only in stores • Video engraving service: 1,100 yen (tax included) *Store limited service
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-3349f2080bc756f80c385b100153db3a-1080×720.jpg 4. Available stores • All Business Leather Factory stores Four bags introduced in “First Bag” In this project, we will have a lineup of four types of bags, offering options that suit different lifestyles. ・Business bag standard ¥19,990 (tax included) A classic standard bag for any occasion
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-c761ac9eea2cc862eaf3f41efe4f4303-1080×1080.jpg ・Business tote bag (Trapizoid) ¥19,990 (tax included) Beautiful silhouette and smart shoulder style
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-22348c876eeeb6b4029e4238b0544b5a-1080×1080.jpg ・A4 tote bag ¥16,990 (tax included) Pursuing lightness with a clean form
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-14c8a1b8ac7cd8515f6b9296eac0c214-994×1080.jpg ・Business backpack ¥19,990 (tax included) A large-capacity backpack that exudes dignity
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-fc185a3e3c2f1d35b271b78843ee81ef-1080×1080.jpg Special short movies released one after another For this project, we used three models to create a short video along with “First Bag” that depicts the beginning of a new member of society. From March 6th, it will be released sequentially on Official Instagram.
https://prcdn.freetls.fastly.net/release_image/21621/593/21621-593-45549341228530d98a67e1c4b4e1e47e-1920×1080.png Short Movie ​ Please take a look at the video to see the charm of this special bag that parents give to their children. About Business Leather Factory Business Leather Factory started business in 2014 as one of Borderless Japan’s social businesses with the aim of creating jobs in Bangladesh. We established our own factory in Bangladesh and currently employ approximately 900 people, mainly single mothers and people with disabilities. Currently, there are 19 stores in Japan. (As of November 2024) Genuine leather products are characterized by affordable prices, a wide selection of products, and a wide variety of colors. Available in 12 colors. Standard items include business bags, wallets, and business card holders. ○Business Leather Factory Official Website ○Business Leather Factory Official Instagram ○Business Leather Factory Recruitment Information ○Business Leather Factory Store List About Borderless Japan Co.,
Ltd.:https://www.borderless-japan.com/ Established in March 2007 as a platform company where social entrepreneurs gather with the aim of “changing the world through social business.” We are developing 51 projects in 14 countries around the world that solve various social problems such as poverty, environment, education, and rural
depopulation. Sales in 2023 will exceed 8.6 billion yen. In
recognition of our business model that continues to produce social entrepreneurs, we received the Good Design Award Business Model Category (2019), the Company to Cherish Award/Special Jury Award (2019), and the CSA Award – A company that creates next-generation human resources that we would recommend to people in their 20s. Company name: Borderless Japan Co., Ltd. Location: Tenjin Futata Building 4F, 3-1-1 Tenjin, Chuo-ku, Fukuoka Established: 2007 Representative: Kazunari Taguchi Business content: Business
development aimed at solving social problems (herbal tea business, leather goods business, crowdfunding business, social business school business)