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» Swatch Group Japan Co., Ltd. (Rado Division) Rado announces advance sale of “Anatom High-Tech Ceramic Bracel et” at Isetan Shinjuku Store

Swatch Group Japan Co., Ltd. (Rado Division) Rado announces advance sale of “Anatom High-Tech Ceramic Bracel et” at Isetan Shinjuku Store

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[Swatch Group Japan Co., Ltd. (Rado Division)] Rado announces advance sale of “Anatom high-tech ceramic bracelet” at Isetan Shinjuku store ​
Swatch Group Japan Co., Ltd. (Rado Division) Press release: November 27, 2024 Rado announces advance sale of “Anatom high-tech ceramic bracelet” at Isetan Shinjuku store Rado, a Swiss watch brand known for its innovative materials and innovative designs and producing some of the most beautiful and scratch-resistant watches in the world, will be offering a new watch brand from November 27th (Wednesday) to December 25th, 2024. The new “Anatom High-Tech Ceramic Bracelet” will be on sale in advance at the Watch section on the 5th floor of the Isetan Shinjuku Main Building until Wednesday (Wednesday). Rado Anatom high-tech ceramic bracelet PURE ERGONOMIC HARMONY Rado watches are constantly evolving and improving to achieve a harmonious blend of ergonomic beauty and design. The new “Anatom” series takes full advantage of the aesthetic properties of the material and the perfect fit to the curve of the arm, providing unparalleled comfort. Following the highly successful return of the Anatom in 2023, this new watch combines a black matt high-tech ceramic bezel with a textured rubber strap for the first time in 40 years. This evolution has not only captured the imagination of watch enthusiasts, but has also been embraced as an iconic model that marks a new chapter in the history of style. Furthermore, the latest model takes this concept even further and features a bracelet with polished high-tech ceramic links. Lightness, smoothness and sensual charm The latest improvements make the already sensual design even more appealing. The high-tech ceramic has a lightweight, smooth texture and properties that quickly adapt to body temperature, making it extremely comfortable to wear. As a result, the watch feels as if it has become an extension of your body. This can be said to be the ultimate goal of this watch. The Anatom, which first appeared in 1983, attracted attention as a futuristic watch with its innovative design. These new watches remain faithful to the aesthetics of the original, sharing even the smallest details, such as the overall shape, minimalist design, and horizontal line motifs on the dial and bracelet. Additionally, Rado is known for developing the sapphire crystal forming technology for the original Anatom, an innovation that is still widely used in the watch industry today. Modern evolution The new Anatom is larger than the original, with a case width of 32.5mm. The cylindrical sapphire crystal, bezel, and bracelet links have chamfered edges, giving it a sculptural shape. In addition, due to the design that tapers from the case to the bracelet, the bracelet width is narrowed down to 20 mm. These details create beautiful curves and further enhance the wearer’s comfort. Inside is the Rado R766 caliber, a self-winding mechanical movement. It features a Nivachron(TM) hairspring with a power reserve of up to 72 hours and excellent magnetic resistance. A date display is placed at the 6 o’clock position to improve functionality. These new specifications represent an innovative evolution to replace the original quartz movement. Fascinating contradiction The new Anatom edition represents a series of fascinating contradictions. It has a close-fitting fit, offering incredible comfort, and a bold, stylish aesthetic that will make you stand out from the crowd. Although it has a curvilinear form, the design gives off a sense of sharp angles, giving it a somewhat square impression. The lightness and durability of high-tech ceramic, combined with precision machining, make this watch even more appealing. All these elements make the Rado Anatom a modern icon of the 21st century. Its design and functionality symbolize the wearer’s life journey and quest for personal growth. It is truly a metaphor for progress and self-improvement throughout life. Jubilee model with added shine Introducing two new Jubilee models featuring diamonds. Both feature a polished black high-tech ceramic bezel and bracelet, a black high-tech ceramic crown, and a black lacquered dial.
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-daa091ff1587021fb49e205bac91fbf5-369×615.jpg The first model features three diamond hour markers at 12, 3 and 9 o’clock, with the rest of the dial featuring black matte printed hour markers. A polished stainless steel end piece adorned with 38 diamonds connects to the case, and the first four connecting links of the bracelet, set with a total of 124 diamonds, give the watch an attractive shine. .
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-372c217d652ad0cd9283ccd2c3572466-360×599.jpg The second model features the most minimal design of the series, with diamond hour markers at 12, 3 and 9 o’clock. Combined with
rhodium-plated hands, the design adds a sparkle to the black timepiece, evoking the twinkling stars in a clear night sky. High-tech ceramic bracelet model
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-a6a607963fe3e808483b1747fb5212b8-360×599.jpg
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-da93c8b9274fd0834f8dbe16fe2fdfc7-360×599.jpg The next model features a polished black high-performance ceramic bezel and bracelet, a black ceramic crown and a black lacquered dial with an irregular horizontal line motif. The yellow gold finish also appears on the hands, indexes, Rado’s iconic moving anchor symbol and even the connecting links on the bracelet. The second model combines polished plasma high-tech ceramic on the bezel, bracelet and crown, finished with a gray lacquer dial and beautiful rose gold accents. Both models confidently express contemporary style. Clear design evolution This new edition embodies Rado’s renowned material technology and ergonomic design. All models demonstrate a clear evolution in design and are designed to meet the diverse needs of watch enthusiasts. Anatom will continue to evolve with an eye toward an attractive future. Anatom high-tech ceramic bracelet Super Jubilee R10204712
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-e2fd5aad51859b293b2b7d19479c690e-369×615.jpg Movement Rado Caliber R766, automatic, 21 jewels, 3 hands, power reserve 72 hours Anti-magnetic Nivachron(TM) hairspring, date display at 6 o’clock Exceed standard test requirements and achieve higher accuracy with 3-5 position testing Case Polished black high-tech ceramic bezel Black metallization, anti-reflective AR coating (inner) cylindrical sapphire crystal Black PVD satin-finish stainless steel inner case Black high-tech ceramic crown, stainless steel case back with transparent sapphire crystal Polished stainless steel end piece, 38 diamonds, 95/100, Top Weselton, VSSI, full cut 0.144 carat Waterproof to 5 ATM (50m) Dial Black lacquer finish 3 diamonds, 115/120, Top Weselton, VSSI, full cut 0.019 carat Rhodium-colored moving anchor symbol on black backplate Silver printed RADO, AUTOMATIC and jubile logos Black matte print hour index needle Rhodium-colored hands with white Super-LumiNova® Bracelet 20mm taper, polished black high-tech ceramic Polished stainless steel connecting link, 124 diamonds, 95/100, Top Weselton, VSSI, full cut 0.471 carat Size 32.5 x 46.3 x 11.3 (width x length x height mm) Price 1,430,000 yen (tax included) Anatom high-tech ceramic bracelet Jubilee R10201712 Image
URL: https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-abb8b6a84b36d444ac079e466fbbc317-360×599.jpg Movement Rado Caliber R766, automatic, 21 jewels, 3 hands, power reserve 72 hours, Anti-magnetic Nivachron(TM) hairspring, date display at 6 o’clock Exceed standard test requirements and achieve higher accuracy with 3-5 position testing Case Polished black high-tech ceramic bezel Black metallization, anti-reflective AR coating (inner) cylindrical sapphire crystal Black PVD satin-finished stainless steel inner case Black high-tech ceramic crown, stainless steel case back with transparent sapphire crystal Polished stainless steel end piece Waterproof to 5 ATM (50m) Dial Black lacquer finish 3 diamonds, 115/120, Top Weselton, VSSI, full cut 0.019 carat Rhodium-colored moving anchor symbol on black backplate Silver printed RADO, AUTOMATIC and jubile logos needle Rhodium-colored hands with white
Super-LumiNova® Bracelet 20mm taper, polished black high-tech ceramic Polished stainless steel connecting link, Satin-finished stainless steel tri-fold clasp, polished stainless steel pusher Size 32.5 x 46.3 x 11.3 (width x length x height mm) Price 722,700 yen (tax included) Anatom high-tech ceramic bracelet R10200152
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-b975a6f0d7f61cc2da5963cb24f5201c-360×599.jpg Movement Rado Caliber R766, automatic, 21 jewels, 3 hands, power reserve 72 hours Anti-magnetic Nivachron(TM) hairspring, date display at 6 o’clock Exceed standard test requirements and achieve higher accuracy with 3-5 position testing Case Polished black high-tech ceramic bezel Black metallization, anti-reflective AR coating (inner) cylindrical sapphire crystal Black PVD sandblasted stainless steel inner case Black high-tech ceramic crown, stainless steel case back with transparent sapphire crystal Polished yellow gold color PVD coated stainless steel end piece Waterproof to 5 ATM (50m) Dial Polished black irregular horizontal line decoration Rhodium-colored applied indexes with white Super-LumiNova(R) Rhodium-colored moving anchor symbol on a black background White printed RADO, AUTOMATIC logo needle Yellow gold colored hands with white Super-LumiNova(R) Bracelet 20mm taper, polished black high-tech ceramic Polished yellow gold color PVD coated stainless steel connecting link Satin-finished stainless steel tri-fold clasp, polished stainless steel pusher Size 32.5 x 46.3 x 11.3 (width x length x height mm) Price 705,100 yen (tax included) R10203102
https://prcdn.freetls.fastly.net/release_image/28918/76/28918-76-fc862dcada15f9ad5beedb4212735078-360×599.jpg Movement Rado Caliber R766, automatic, 21 jewels, 3 hands, power reserve 72 hours, Anti-magnetic Nivachron(TM) hairspring, date display at 6 o’clock Exceed standard test requirements and achieve higher accuracy with 3-5 position testing Case Polished plasma high-tech ceramic bezel Gray metallization, anti-reflective AR coating (inner) cylindrical sapphire crystal Horizontal satin-finished stainless steel inner case, Polished plasma high-tech ceramic crown Stainless steel case back with transparent sapphire crystal Polished rose gold color PVD coated stainless steel end piece Waterproof to 5 ATM (50m) Dial Polished gray irregular horizontal line decoration Rose gold-colored applied indexes, white Super-LumiNova(R) Moving anchor symbol in rose gold color on gray background White printed RADO, AUTOMATIC logo needle Rose gold-colored hands with white Super-LumiNova® Bracelet 20mm taper, polished plasma high-tech ceramic Polished rose gold color PVD coated stainless steel connecting link, Satin-finish stainless steel tri-fold clasp Polished rose gold PVD coated stainless steel pusher Size 32.5 x 46.3 x 11.3 (width x length x height mm) Price 705,100 yen (tax included) Swatch Group Japan Co., Ltd. Rado Business Headquarters https://www.rado.com/ja_jp/ Press inquiries: Rado / Swatch Group Japan Co., Ltd. Email: (Rado.Japan@jp.swatchgroup.com) Tel: 03-6254-7330 *We cannot respond to questions regarding this project from general customers. Thank you for your understanding. Official website: https://www.rado.com/ja_jp/ Facebook:
https://www.facebook.com/rado Instagram:
https://www.instagram.com/rado/ LINE: https://lin.ee/wMXqqOu X: https://twitter.com/rado YouTube: https://www.youtube.com/@rado/videos

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