Breitling Japan Co., Ltd. Austin Butler has been appointed as Breitling’s brand ambassador and will debut with the new TOP TIME campaign. This latest collection features Breitling’s first in-house three-hand movement.

[Breitling Japan Co., Ltd.] Austin Butler has been appointed as Breitling’s brand ambassador and debuted with the new TOP TIME campaign. This latest collection features Breitling’s first in-house three-hand movement. ​
Breitling Japan Co., Ltd. Press release: March 25, 2025 Austin Butler becomes Breitling’s brand ambassador and debuts with the new TOP TIME campaign. This latest collection features Breitling’s first in-house three-hand movement. Austin Butler joins the Breitling Squad as a brand ambassador, symbolizing the new Top Time B31. Natural and confident, Butler embodies the energy of Breitling’s most free-spirited collections.
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-efb8b2f30e4e1d0877b5cc95ffdae2d7-3900×2601.jpg This latest Top Time lineup is powered by Caliber B31, the first three-hand manufacture movement designed and developed by Breitling. It’s a movement that combines precision and individuality, proving that a great timepiece doesn’t just measure time, it makes it count. Academy Award-nominated actor Austin Butler is one of the most talented actors of his generation. He has captivated audiences with his overwhelming performances in the movies “Elvis,” “Dune 2,” and “The Bike Riders.” His career has been one of freedom, choosing roles, developing characters, and collaborating with some of Hollywood’s biggest names. Butler’s unique style and fearless approach to acting resonates with a generation seeking their own moments of freedom and liberation. The spirit of Austin Butler resonates perfectly with the new Top Time B31. He says: “For me, Breitling is a brand that represents adventure and pushing the limits of what’s possible. Top Time perfectly represents the free, rock’n’roll way of life that I’ve always wanted. I’m excited and honored to be a part of this squad.” Breitling CEO Georges Kern said: “I spent time with Austin on the set of a campaign and was blown away by his passion and attention to detail. He is a man who strives to make everything perfect, which is what Breitling values.”
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-5d45cfc0271c1685ba0e96577d521aa3-1800×2700.jpg TOP TIME B31: For those who live at their own pace Since the 1960s, Top Time has been more than just a timepiece, it has been a way to explore the world in your own way and at your own pace. At the time, Willy Breitling’s bold and innovative chronographs perfectly embodied the free spirit of the era. It became a symbol of self-expression and offered a new style that went beyond traditional watch design. Since its inception, the Top Time has been a timepiece built for speed and style. Beloved by motorsport enthusiasts, fashion icons and even secret agents, James Bond famously wore Q’s modified Top Time in the 1965 film “Thunderball”. It was also one of the first chronographs to appeal to both men and women, and its bold, graphic design dominated the pages of magazines and movie screens. Now, Top Time B31 has gone beyond the chronograph tradition and evolved into a series specializing in time display. Nevertheless, its innovative spirit remains the same. Adopting the traditional 38mm size, it achieves the perfect balance between classic proportions and modern design. It is a timepiece that fits comfortably on the wrists of various people and is suitable for any occasion.
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-3744e1153cb606dac75e9a16b39186b8-3900×2926.jpg At the heart of this collection is the new time-only movement Caliber B31, which returns to the roots of watchmaking and combines powerful performance with a sophisticated, modern form. It is the first manufacture three-hand movement designed and developed by Breitling, and continues the technical excellence of the Breitling Manufacture Caliber 01, which was introduced in 2009 and is the industry standard for chronograph movements. “This is the essence of watchmaking: pure timekeeping, wearing comfort and a unique personality,” says George Kern.
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-b48095de73c3cd12ed78df0ac3174c92-3900×2928.jpg The dial features applied indexes that naturally draw the eye to the enlarged date window. The bright orange second hand serves as an accent, highlighting the three color variations: blue and white, green and black, and white and sky blue. Faithfully inheriting the Top Time design codes, it inherits the spirit of the chronograph’s bold tachymeter scale. This three-hand model features a contrasting inner ring to highlight the minutes and seconds display.
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-1248f881053fe49e4345eafdd3865391-3900×2926.jpg A thin profile is a top priority, ensuring a comfortable fit that fits snugly on your wrist. Two elements make this possible: a tapered drag and a double-curved crystal. This creates a sleek profile and a smooth, flowing design. The watch can be paired with either a perforated leather strap with contrast stitching, inspired by the collection’s lace roots, or a triple stainless steel bracelet with asymmetrical center links. The latter is Breitling’s signature design, increasing the presence of the watch and giving it a sportier impression. Whether racing through endless roads or enjoying everyday moments, Top Time B31 seeks the essence and delivers it in perfect form.
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-abb4050ad9fb7bbec78991e3ef841190-3900×2600.jpg Caliber B31: precision, power and a new era for Breitling Caliber B31, a new time-only movement developed over four years, now has a new size of 28 mm x 4.8 mm and improved reliability. Its unique construction incorporates the signature Breitling elements. It features a free sprung balance that achieves high precision, and a skeleton
bidirectional winding rotor that efficiently winds the automatic winding mechanism. These carefully designed features can be seen through the see-through case back. Each part of the movement is decorated with Geneva stripes and perlage.
https://prcdn.freetls.fastly.net/release_image/32319/197/32319-197-358a972a86f88b3848e5952d32d57272-3900×2926.jpg This new automatic caliber further solidifies Breitling’s reputation as a technological leader. The components are manufactured using Breitling Chronométrie’s trusted supplier network, and the movement is assembled jointly by Breitling on AMT’s dedicated line in La Chaux-de-Fonds. Like all Breitling manufacture movements, the B31 is a COSC-certified chronometer, guaranteeing exceptional precision. It has also passed rigorous testing equivalent to 16 years of use.
Specifically, its durability has been verified under extreme conditions, including 100,000 crown windings, 3,456,000 rotor windings, and 60,000 shocks of 500G. What’s more, this caliber maintains a power reserve of approximately 78 hours when taken off the wrist and is backed by a 5-year warranty. The introduction of the B31 is a further step in Breitling’s evolution towards offering
exclusively manufactured movements. This is a new caliber for a new era in watchmaking. About Breitling Breitling, founded in 1884, is a leading Swiss watch manufacturer. The innovative company that invented the modern chronograph and pioneered the navigation tool watch. Today, the casual, inclusive and sustainable luxury brand continues to break new ground with more than 290 industrial loft-inspired stores around the world. Breitling’s collection explores a yearning for the sky, land and sea, and follows the brand’s established modern-retro style. All movements are COSC-certified chronometers, a testament to their exceptional quality, and Breitling is one of the few independent watchmakers to produce manufacture calibers. Breitling is on a mission to create great products and experiences through better materials, better manufacturing, better packaging and end-to-end traceability. Where traditional watchmaking coexists with the latest and most sustainable innovations, Breitling is a company with a long history and at the same time at the forefront of its time.