Mash Holdings Co., Ltd. emmi Collaboration collection with KEEN, who is active in the active scene, released

[Mash Holdings Co., Ltd.] [emmi] Collaboration collection with KEEN, who is active in the active scene, released ​
Mash Holdings Co., Ltd. Press release: April 4, 2025 [emmi] Collaboration collection with KEEN, who is active in the active scene, released A total of 3 models are available, made with sustainable materials and equipped with features that are great for summer, such as UV protection and a cooling sensation to the touch The women’s brand “emmi”, which handles daily wear and wellness & training wear developed by Mash Style Lab Co., Ltd. (Headquarters Chiyoda-ku, Tokyo / President and CEO Hiroyuki Kondo), will be selling the sustainable collection of the outdoor footwear brand “KEEN” on the emmi official online store, USAGI from 12:00 on Thursday, April 3rd. Pre-sale begins online, and sales will begin at emmi stores nationwide from April 10th (Thursday).
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-bf56213c5844063773cb35ff1ed99404-2250×2250.jpg • emmi×KEEN sustainable collection lineup It is made from sustainable materials and has functionality that makes it useful for active scenes near the water, such as a cooling sensation to the touch. The coloring is a modern gray color with a refreshing blue that matches the urban scene. We have a lineup of 3 items that can be used in multiple ways.
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-6bc422197ac4e0cf85266e069789f2fe-1801×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-13ed2adda426d1462ff371f189f289c5-1801×2700.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-b7c6f07e119a5148b444dda300f9cbab-1801×2700.jpg A set item consisting of a T-shirt and a mesh dress. The T-shirt uses NICE MINT, a material that feels cool to the touch and is derived from herbal mint. Plant-based antibacterial and deodorizing functions are also great features. The T-shirt, which combines this season’s new colors of KEEN HYPERPORT H2 and has a refreshing blue graphic, has a big silhouette and a drawstring design, so you can change the impression by adjusting the length. It comes with a bungee cord and stopper that are also used in KEEN shoes, and the double names emmi and KEEN are printed on the chest. emmi NICE MINT TEE × MESH OP SET 15,400yen size:S,M
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-800657cd275c30487a0afbd73c5b0f20-1801×2700.jpg The nylon long bill cap with a wide brim is custom-made from fabric and is made of water-repellent material with UV protection. It uses bungee cords and is dyed in the same soft light gray color as the T-shirt. The key point is the 2-way design, which allows you to store the brim inside and enjoy different silhouettes. emmi NYLON LONG BILL CAP 5,940yen
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-16d062e191f6631976d781e8ddde987e-1801×2700.jpg The eco bag is made of the same material as the cap and has a 2-way design that can be folded into a small size and used as a sacoche. It has a water-repellent finish, so you can use it without worrying about getting it dirty or getting wet. emmi NYLON BAG’N BAG 6,050yen (All prices include tax) • About sales Release date: April 3rd (Thursday) 12:00 (noon) ・emmi official online store (https://emmi.jp/ ) ・USAGI ONLINE ( ​​https://usagi-online.com/brand/emmi/ ) Nationwide directly managed store release date: April 10th (Thursday) ・emmi nationwide directly managed stores ( https://emmi.jp/Page/shoplist.aspx ) • About KEEN “Can sandals protect your toes?” KEEN’s history began in 2003 with a simple question from founder Laurie Furst. KEEN is an outdoor footwear brand based in Portland, Oregon, USA, with social
contribution as the cornerstone of its management. Since our founding in 2003, we have defined the outdoors as “any place without a ceiling,” and have been proposing innovative multifunctional hybrid footwear that fuses different concepts such as sandals and shoes, land and water, mountains and cities, comfort and functionality, fashion and practicality. Its innovative and versatile products are
manufactured under the CONSCIOUSLY CREATED concept, which promotes the reduction of environmental impact by eliminating the harmful substance PFAS and using recycled materials. Furthermore, we call our efforts in areas such as environmental protection, child support, disaster relief, and gender equality “KEEN EFFECT,” and we are committed to promoting these activities. • About emmi
https://prcdn.freetls.fastly.net/release_image/18505/3235/18505-3235-bf46a30cb06ce52185686a00cc5917f4-750×750.jpg Based on the concept of clear mode, we offer basic and sophisticated daily wear for adults, as well as relaxing wellness and training wear that incorporates fashion trends. Paired with sneakers, which have become an indispensable part of the feet of active women, we offer styling that fits the diversifying lifestyles of women. [emmi Official Online Store] http://emmi.jp/ 【Instagram】 ＠emmi.jp＜
https://www.instagram.com/emmi.jp/ ＞ 【emmi Official X】
https://x.com/sneakersbyemmi?s=21