LILY BROWN Latest summer 2025 collection worn by Arisa Yagi

[LILY BROWN] Arisa Yagi’s latest collection for summer 2025 ​
Mash Holdings Co., Ltd. Press release: April 9, 2025 [LILY BROWN] Latest summer 2025 collection worn by Arisa Yagi We have many benefits for advance reservations, such as point increases, advance delivery, and novelty Lily Bear socks! The women’s brand “LILY BROWN” developed by Mash Style Lab Co., Ltd. (Headquarters Chiyoda-ku, Tokyo / President Hiroyuki Kondo) is available on LILY BROWN official online site, MASH official app “MASH STORE” and e-commerce department store USAGI. We will begin accepting advance reservations for the latest summer 2025 collection on ONLINE (Rabbit Online) from 12:00 (noon) on Thursday, April 17, 2025. Prior to advance reservations, the LILY BROWN official online site and EC department store USAGI ONLINE will release visuals and product lineups featuring Arisa Yagi as a model from 12:00 (noon) on Wednesday, April 9, 2025. In addition, from the start of pre-orders on April 17th (Thursday), we will be offering various benefits such as a 10% MA point grant campaign, novelty “Lily Bear socks” gifts, and advance delivery of some eligible products.
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-5f6fd19dca6605049e49c6532c91d9f3-1050×550.jpg LILY BROWN 2025 Summer Collection A nostalgic excitement drifting in the dazzling sunlight Sublimation to clean tailoring with an elegant and open approach A remix style reinterpreted in an urban style Pursuing further originality with free sensitivity and playfulness LILY BROWN Introducing the new summer collection. Lineup
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-48279daaa21b5499e62cc78febfe0620-1080×1440.jpg Frill detail cardigan ¥10,780 Volume ribbon 2WAY dress ¥20,900 Vintage heart earrings ¥3,960 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-0e78553b8ba80f6eb343de5277352a79-1080×1440.jpg Half sleeve tweed jacket ¥15,950 Wide leg easy denim pants ¥15,950 LB logo shoulder bag ¥14,960 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-00662b7286129d33ca186b08bc4047f4-1080×1440.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-275101c1ffd9d12b8dac826eb5d22627-1080×1440.jpg Frill sleeve cardigan ¥10,780 Knit bustier switching dress ¥18,920 Vintage heart earrings ¥3,960 Ballet shoes ¥13,970
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-3bdb7bb3b7880e9e669825604bdd3a8e-1080×1440.jpg Vintage print chiffon dress ¥17,930 Variation three pin ¥3,960 Variation logo tote ¥14,960 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-72503b1b844077e1f34fac3f97c4f14c-1080×1440.jpg 3WAY ruched peplum tops ¥15,950 Knit shorts ¥11,880 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-a2bd8b3d36ee09a920c58f04bcd1734d-1080×1440.jpg Sheer tulle peplum cami tops ¥16,940 Lily logo embroidered cup-in camisole ¥5,940 Sweat wide pants ¥16,940 Hoop earrings ¥3,520 Bijou mini shoulder bag ¥15,950 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-30fe8af329726b8bee6f3f7606eabb3d-1080×1440.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-a3d5e1efd9123253f4e9d72bd5de7716-1080×1440.jpg Back ribbon bodysuit ¥14,960 Loose fit wide denim pants ¥15,950 Vintage heart earrings ¥3,960 Heart pumps ¥14,960
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-ad8d2b4466d1ab18dd362395db9e1f8e-1080×1440.jpg Semi-sheer jacket ¥15,950 Fringe jacquard shirring dress ¥18,920 Long ribbon scrunchie ¥4,620 Vintage heart earrings ¥3,960 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-921e4e92244b698cca34efef83779b0d-1080×1440.jpg 3WAY peplum tulle tops ¥14,960 Flower bijou mini skirt ¥21,450 Variation three pins ¥3,960 each
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-573095bbe8197fbed74c58f28685323f-1080×1440.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-e1c156c51d248c06e078665a22a30dca-1080×1440.jpg Balloon peplum bear tops ¥13,970 Layered flare pants ¥20,900 Long ribbon scrunchie ¥4,620 Hoop earrings ¥3,520 Sneaker sole sandals with beading ¥17,930
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-406c3b29757f1cfc183ce611917a99a7-1080×1440.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-8e614fb4cdcfc78cfe9cb5cc9f4c8e80-1080×1440.jpg Back ribbon volume sleeve dress ¥20,900 Double belt bag ¥11,880 Vintage heart earrings ¥3,960 Western boots ¥20,900
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-4f59af7815748defb6791410e9ceedf7-1080×1440.jpg Layered cup-in tops ¥15,950 Shorts with belt ¥12,980 Variation three pin ¥3,960 LB logo shoulder bag ¥14,960 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-e97193481721324b99a03d09bf80c624-1080×1440.jpg Shirring frill blouse ¥13,970 Stretch flare denim pants ¥14,960 Clear flower earrings ¥4,950 LB logo shoulder bag ¥14,960 Key ring with mirror ¥4,400 Lily Bear scarf style charm ¥5,830 Mid heel sandals ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-bb9f20fddd345e312b222829cf15fc3a-1080×1440.jpg Frill detail cardigan ¥10,780 Velor cup-in cami ¥6,930 Tucked pants with belt ¥14,960 Lily Bear Cap ¥6,930 Vintage heart earrings ¥3,960 [LILY BROWN×PUMA] PALERMO LTH ¥14,300
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-a6b348391c01f68e3cc26a8b15c5c118-1080×1440.jpg Cut lace mini dress ¥12,980 Short denim jacket ¥16,940 Western boots ¥20,900
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-30140cf3237448cfab72d6b86f60e997-1080×1440.jpg Lily Bear half sleeve cardigan ¥13,970 Cotton ruffle mini skirt ¥14,960 Long ribbon scrunchie ¥4,620 Ballet shoes ¥13,970 Image
URL: https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-ef40d45ab5f2b2b3808ff8db39405822-1080×1440.jpg “LIKE A VINTAGE” T-shirt ¥7,920 Back ribbon sheer shirt ¥11,880 Layered lace skirt ¥16,940 Western boots ¥20,900
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-7ea34f94c5e57ab121537accc05b88b5-1080×1440.jpg Bow tie bijou blouse ¥20,900 Pleated skirt shorts with belt ¥11,880 LB logo shoulder bag ¥14,960 Bit loafer ¥15,950
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-754c392275e6172462e03f4024a3ddcf-1080×1440.jpg Bicolor switching dress ¥22,880 Variation three pin ¥3,960 Bijou mini shoulder bag ¥15,950 Mid heel sandals ¥15,950 *Please see the special page for details as this is a partial introduction to the lineup. *All prices include tax
Advance reservation reception schedule ■Visual/product list release date: April 9th ​​(Wednesday) 12:00 (noon) ・Official online store https://lily-brw.com/ 〉 ・USAGI ONLINE 〈
https://usagi-online.com/brand/lilybrown/ 〉 ・MASH STORE (official app) ■Pre-order start date: April 17th (Thursday) 12:00 (noon) ・Official online store〈 https://lily-brw.com/ 〉 ・USAGI ONLINE 〈
https://usagi-online.com/brand/lilybrown/ 〉 ・MASH STORE (official app) *Each item will be sold sequentially based on the scheduled delivery date on the product details page SPECIAL EVENT [SPECIAL 1.] Novelty gift: April 17th (Thursday) 12:00~ From 12:00 on April 17th
(Thursday), we will be giving away Lily Bear socks (set of 2 colors) to customers who purchase over 20,000 yen (including tax) on a first-come, first-served basis. (It will end as soon as it runs out.)
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-a06855cce7f06b91882b17a3b61846d4-1800×2700.jpg [SPECIAL 2.] Advance delivery: April 17th (Thursday) – April 23rd (Wednesday) Customers who order the following three items with a July delivery date by 12:00 (noon) on Wednesday, April 23rd will receive them around mid-June.
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-8e61a803b0d9f072b76f17132314a61e-3890×2136.jpg 3WAY ruched peplum blouse
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-ca593bf8d8a99a0be5b40420017fb1eb-3890×2136.jpg Layered lace skirt
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-f38e8636a497b78ef9f75ae5da66e771-3890×2136.jpg Volume ribbon 2WAY dress [SPECIAL 3.] 10% MA point grant campaign: April 17th (Thursday) – April 19th (Saturday) CARD members will be given points with a 10% return rate regardless of their membership rank. (Applies to pre-order products only)
Profile
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-5dfdea39361c46ae1be5a264c11ebc54-1800×2697.jpg Arisa Yagi Born in 1995, from Hokkaido. Since 2008, she has worked as a model for the magazine “Nicola” and has been an exclusive model for the magazine “ViVi” for 10 years, graduating in 2021. Currently active as a model for sweet, ar, VoCE, etc. As an actress, she made her film debut in the 2014 movie “Sukiite Iinayo” and has been expanding her career, including appearing in the drama “Fermat’s Cooking” (TBS).
About LILY BROWN
https://prcdn.freetls.fastly.net/release_image/18505/3199/18505-3199-6131780c4de023e110f1d9502e9e48a2-1200×1600.jpg Based on the concept of “Vintage Feature Dress,” we propose real clothes that incorporate delicate craftwork and original designs from vintage items into modern fashion. Paying respect to the history of fashion, the collection is a wardrobe that combines a free-spirited sensibility and a sophisticated mood, with bold colors and
eye-pleasing details. LILY BROWN HP: https://lily-brw.com/ lnstagram: https://www.instagram.com/lily_brown_official/?hl=ja Twitter: https://twitter.com/_LilyBrown Facebook:
https://www.facebook.com/fashion.lilybrown