[Stripe International Co., Ltd.] Debut of the mode casual EC brand “ANEDIST, which leads the era with antinomy aesthetics”
Stripe International Co., Ltd. Press release: April 9, 2025 Debut of the mode-casual EC brand “ANEDIST, which leads the era with antinomian aesthetics” ~Sales start at ZOZOTOWN from 12:00 on Tuesday, April 15~ Stripe International Co., Ltd. (Headquarters: Okayama City, Okayama Prefecture, President and CEO: Masashi Kawabe) has launched the EC exclusive brand “ANEDIST” and will begin selling it on ZOZOTOWN on Tuesday, April 15th.
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-6eefb063a515a510cf87a2e86748e1c6-3900×3900.jpg ANEDIST is a mode casual brand that embodies the aesthetics of antinomy by creating new fashion by combining contradictory aspects such as the strength of mode and casualness that fits everyday life, and provocative elegance and relaxed comfort. The main target is men in their late 20s to early 30s. Tops are available in the 4,000 to 7,000 yen range, and bottoms are available in the 7,000 to 10,000 yen range. The debut collection will feature 7 items with the theme of “BREAK A HABIT”. A lineup of unique yet easy-to-wear items that will give you the opportunity to discover a new version of yourself the moment you put your clothes on. It is packed with carefully selected designs such as tops with ties made of the same material as the shirts, tops with lace knitting and mesh material throughout, and parachute pants. Please take this opportunity to enjoy the new fashion experience brought to you by ANEDIST. ■ “ANEDIST” brand overview <Brand concept> “ANEDIST” is a coined word that is a combination of ANTINOMIE, DI (number 2 in Greek), and IST (ist). By fusing
contradictory styles and designs and making them work together even though they are contradictory, new things are created and progress is made. We capture the changing times and diversifying trends and continue to create value through the director’s filter. Eventually, it brings together people who share similar ideas, and creates a chain of social changes with fashion at the core. ANEDIST is a brand that leads the times with its antinomian aesthetics. Late 20s to early 30s <Price range> Tops 4,000-7,000 yen range Bottoms 7,000-10,000 yen range *Price range for first collection [Brand official Instagram] “@anedist_official”
https://www.instagram.com/anedist_official?igsh=bXZmZmxxdXljaDMw&utm_source=qr [Brand official TikTok] “@anedist” https://www.tiktok.com/@anedist ■Product sales overview Sales date and time: “ZOZOTOWN” April 15th (Tuesday) 12:00~ Sales destination: “ZOZOTOWN” ■Sale item details *All prices include tax
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-5666b9d245dd1c0011e12f5a4692385b-1500×1800.jpg Wide sleeve short shirt with tie Color: White/Sax/Black Size: M/L Price: ¥7,700
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-25895f2270c8353ca1e11b8d79e16ca7-1500×1800.jpg Lace open collar shirt Color: White/Brown/Black Size: M/L Price: ¥5,500
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-ea6fd1feefa00c40624bed1d995139e1-1500×1800.jpg Mesh T-shirt Color: White/Red/Black Size: Free Price: ¥5,390 Image
URL: https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-0c83fad504e696464bdb6ca58c243f04-1488×1800.jpg Jacquard skipper knit polo shirt Color: Ecru/Terracotta/Green/Black Size: M/L Price: ¥4,950
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-514dabd006d1c935a9b5bc4f7c1a85fe-1500×1800.jpg Heart logo embroidered pigmented T-shirt Color: Black Size: M/L Price: ¥5,500
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-8b30f56c6b6cff8423e6af1359020ea3-1500×1800.jpg Box tuck wide straight pants Color: Beige/Green/Black Size: M/L Price: ¥7,700
https://prcdn.freetls.fastly.net/release_image/36659/917/36659-917-1febb86dc9b4dac43c4de2ca31f1cfcf-1500×1800.jpg Parachute pants Color: Charcoal Gray/Black Size: M/L Price: ¥9,900

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