Collaboration between SOFTHYPHEN’s other side project “NEWYOURS” and “Ocean Pacific” has been realized

Collaboration between SOFTHYPHEN’s other side project “NEWYOURS” and “Ocean Pacific” realized ​ Image
URL: Mash Holdings Co., Ltd. Press release: April 15, 2025 Collaboration between “NEWYOURS” and “Ocean Pacific”, an other side project of “SOFTHYPHEN”, has been realized Ocean Pacific releases a capsule collection that combines 90’s archival graphics with the NEWYOURS logo [Released on Friday, April 18th] The brand “SOFTHYPHEN” operated by Mash Style Lab Co., Ltd. (Headquarters Chiyoda-ku, Tokyo / President and CEO Hiroyuki Kondo) will release collaboration items with “Ocean Pacific” on Friday, April 18th at directly managed store SOFTHYPHEN “THE HOUSE”, official online store, THE CONTEMPORARY FIX It will be sold at KYOTO.
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-e9cb6c0578548ea9c99ccb427984d045-1500×2000.jpg Collaboration items between NEWYOURS, SOFTHYPHEN’s other side project, and Ocean Pacific, which was born as a surf gear brand in the 1960s, will be on sale from April 18th (Friday). Ocean Pacific was born as a surf gear brand in California in the 1960s, and since the 1970s has been a casual lifestyle brand that meets the needs of surfers, conveying surf culture from the beach to the streets to everyone who sympathizes with it. This time, we have created a capsule collection that combines Ocean Pacific’s 90’s archive graphics with the NEWYOURS logo. Including a redesign of the 90’s tie-dye graphic T-shirt that sparked the collaboration, the corduroy shorts, one of Ocean Pacific’s signature items, are available in amphibious versions. In addition, the long TEE, which uses Ocean Pacific’s original material PEARTEX, is lightweight yet has excellent stretchability and sweat absorption and quick drying properties, as well as chlorine resistance and UV protection (UPF50 ), so it can be worn not only for around town use but also for water activities.
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-6a4fab4008ed3011c1a864c83dd9a0bc-1500×2000.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-e55ef270ad16a242a43e00a3bdb6f52f-1500×2000.jpg TIE DYE GRAPHIC TEE ￥13,200(TAX IN)
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-ecc2f86d9efcaebca6f7329203015da3-1500×2000.jpg CITY SWIM CORDUROY SHORTS ￥18,700(TAX IN)
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-ab16d55003fbf2cd2db233e92f5fbedb-1500×2000.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-67bed6a3b91a62327f9a8f777cc547f0-1500×2000.jpg RHOMBIC LOGO GRAPHIC TEE ￥9,900 (TAX IN)
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-6f1fdf5a5b9f2456f19280455a06bd82-1500×2000.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-a8914e9a402ec4bc1ab65d54335978cd-1500×2000.jpg BACK GRAPHIC TEE ￥9,900(TAX IN)
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-9b8d0b6db7c72384fcff6a9b38b9aef2-1500×2000.jpg SUN SHIELD HAT ￥7,700 (TAX IN)
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-3d473e2480e57be67cdf4ebc2ba7581a-1500×2000.jpg
https://prcdn.freetls.fastly.net/release_image/18505/3278/18505-3278-276d147479721be83a270ed08477f8af-1500×2000.jpg PEARTEX CITY SWIM L/S TEE ￥9,900(TAX IN) [Sales store] Release date: Friday, April 18th SOFTHYPHEN “THE HOUSE” 2F, 3-12-14 Kita-Aoyama, Minato-ku, Tokyo 03-6418-1460 ONLINE STORE (released at 11:30) https://www.softhyphen.tokyo THE CONTEMPORARY FIX KYOTO Kyoto Fujii Daimaru 7F, 605 Sadayasu Maeno-cho, Shimogyo-ku, Kyoto-shi, Kyoto 075-241-3066 [CONTACT] SOFTHYPHEN “THE HOUSE” 2F, 3-12-14 Kita Aoyama, Minato-ku, Tokyo TEL: 03-6418-1460 ONLINE STORE
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