[Canjo] [Event Report] “Canjo x @TRUNK at the Kobe Hankyu Spring Festival” Outdoor life starting in spring ended with great success!
Canjo Press release: April 16, 2025 [Event Report] “Canjo x @TRUNK at the Kobe Hankyu Spring Festival” Outdoor life starting in spring ended with great success! ~ Real talk with popular campers & introduction of camping gear useful for disaster prevention attracts attention ~
https://prcdn.freetls.fastly.net/release_image/46252/231/46252-231-224b0de9a8bd890c3d395960a61833d6-2380×1584.jpg On Saturday, March 29, 2025, “Outdoor Life Starts in Spring” held at Kobe Hankyu was successfully completed while attracting a lot of attention. This event was co-sponsored by Campjo, one of Japan’s largest camping communities for women, and @TRUNK Supported by CREW THE CAMP, and was held for a wide range of people, from outdoor beginners to campers. Event highlights On the day of the event, we held a Real Talk Show with popular Kobe-based campers Mossan and Chisato as guests. They talked about real experiences, recommended spots, and tips for living that connect the outdoors with daily life, and garnered a lot of sympathy and interest. Also on display at the venue were @TRUNK’s unisex outdoor apparel and camping goods that can be used for disaster prevention, which attracted attention as products that are easy to incorporate into participants’ lifestyles. Image
URL: https://prcdn.freetls.fastly.net/release_image/46252/231/46252-231-e8fdc0a67b6a44b3748c43c007379900-1904×1268.jpg
https://prcdn.freetls.fastly.net/release_image/46252/231/46252-231-3fac45369e4446e832d2a73b9629290a-1904×1268.jpg Reactions/evaluation On the day of the event, in addition to the on-site talk show, we streamed Instagram live three times, recording a total of 11,328 views (3,628 3,900 3,800). Event photos taken at each talk show were also widely shared on social media, receiving positive responses from many followers. The idea of incorporating the outdoors into daily life resonated with participants, with comments such as “This is the first time I’ve learned about gear that can also be used for disaster prevention,” and “The real-life camping experience was helpful.” Click here for Instagram Live: https://www.instagram.com/camjyo/ Future developments Through this event, we became aware of the growing needs of the current times, such as “wanting to start enjoying the outdoors easily” and “wanting to increase disaster prevention awareness.” Canjo and @TRUNK will continue to collaborate in product proposals, information
dissemination, experience events, etc. so that women and beginners can comfortably enjoy outdoor life. [Company information]
https://prcdn.freetls.fastly.net/release_image/46252/231/46252-231-299c6dad1c3f83be4b765477983fafa2-693×235.png Company name: Canjo (Camp Joshi Co., Ltd.) Representative: Karen Hashimoto URL: https://www.camjyo.com/ Contact
Us:https://www.camjyo.com/contact
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