Do you usually use an engagement ring? 41.5% “wear it on anniversaries, events, etc.”

NEXER Co., Ltd. press release (2024.12.02) NEXER Co., Ltd. [Do you usually use an engagement ring? ] 41.5% “wear it on anniversaries, events, etc.” NEXER Co., Ltd. Survey on engagement rings after marriage NEXER Co., Ltd. jointly conducted a survey with DIAMOND DOT LAB regarding “engagement rings after marriage,” and we would like to introduce the results.
https://prcdn.freetls.fastly.net/release_image/44800/1415/44800-1415-e42a91b923b01618e559887b7e10603f-750×450.png ■When should you wear an engagement ring? An engagement ring is a special symbol that symbolizes the promise of marriage. However, many people are confused about how to handle it after marriage. It’s too luxurious for everyday use, but it would be a shame to store away your precious memories. In fact, you can wear an engagement ring at any time, and there are ways to enjoy it that suit your lifestyle. Therefore, this time, in collaboration with DIAMOND DOT LAB, we conducted a survey about “wedding rings and engagement rings” among 422 married men and women who answered that they had “purchased an engagement ring” in a preliminary survey. *When quoting the contents of this press release, please comply with the following. ・Statement that the source of the quotation is “Survey by NEXER Co., Ltd. and DIAMOND DOT LAB” ・DIAMOND DOT LAB ( https://dotlab-grown.com/ ) link installation “Survey on wedding rings and engagement rings” survey overview Survey period: November 8th to November 15th, 2024 Research agency: NEXER Co., Ltd. (in-house research) Survey target: Married men and women who answered “I bought an engagement ring” in the preliminary survey Number of valid answers: 422 samples Survey method: Internet survey Question content: Question 1: Will I wear an engagement ring after getting married? Question 2: In what situations do you wear your engagement ring? Please select all applicable situations. Question 3: Please tell me why you wear an engagement ring in such situations. Question 4: Please tell me why you would want to use your engagement ring even after marriage. Question 5: Is there any reason not to use an engagement ring? Question 6: For what reason did you stop using your engagement ring? *As a general rule, figures are rounded off to the second decimal place, so the total may not add up to 100%. ■34.8% “sometimes” wear an engagement ring even after marriage First, I asked her if she would ever wear an engagement ring after getting married.
https://prcdn.freetls.fastly.net/release_image/44800/1415/44800-1415-6e28117e9b477977e3b3581ff9bd09b6-750×750.png More than 30% (34.8%) answered that they “sometimes” wear an engagement ring even after marriage. We asked them to choose all the situations in which they would wear an engagement ring. Image
URL: https://prcdn.freetls.fastly.net/release_image/44800/1415/44800-1415-1cae4b535ab49e0ca3133fb4dfebd79f-750×660.png Nearly half (41.5%) said they sometimes wear engagement rings for “anniversaries, events, etc.” I asked them why they wear engagement rings in such situations, and I would like to introduce some of them. Why wear an engagement ring in such situations? There aren’t many occasions to wear it in everyday life, such as anniversaries and events. (Female in her 30s) Because I want to wear it on “anniversaries, events, etc.” (Male in his 30s) I value “anniversaries, events, etc.” so I mark special days. (Female in her 40s) “Anniversaries, events, etc.” It gets in the way, so I only wear it for events and anniversaries. (Female in her 40s)
“Anniversaries, events, etc.” Because I feel like I can feel fresh. (Male in his 50s) By wearing it “only on special occasions”, I can once again feel that I am a married man. (Female in her 30s) I don’t think there’s any point in adding “Only for special occasions” if you don’t add it once in a while. (Male in his 60s) I like brands and designs on a daily basis. I wear it on my right ring finger. (Female in her 40s) “On a daily basis” it’s not that big or flashy, so there’s no need to take it. (Female in her 40s) I want to wear it when I go out since you gave it to me. It will get scratched if you wear it on a daily basis, so only when you go out. (Female in her 30s) We also asked respondents about their reasons for wanting to keep their engagement rings even after marriage, so here are some of them. Reasons for answering “I feel like I want to use my engagement ring even after marriage” I want to cherish it. (Female in her 20s) Because there is love. (Male in his 20s) Because I like it. (Female in her 20s) It’s a special ring that my husband ordered. (Female in her 30s) I am attached to it because it was made with my favorite design. (Female in her 30s) I remember when I got married. (Female in her 30s) It’s full of memories and it would be a waste if I didn’t use it. (Female in her 30s) Many reasons were given, such as “I want to cherish it” and “Because I have special memories.” ■35.6% have a reason for not using an engagement ring On the other hand, we asked those who answered, “I will not wear an engagement ring after marriage” if they had any reasons for not wearing an engagement ring.
https://prcdn.freetls.fastly.net/release_image/44800/1415/44800-1415-0690f5153d50f0c0e522c70c8b45a505-750×750.png 35.6% of respondents answered that they had a reason not to use an engagement ring. I asked them why they stopped using engagement rings, and I would like to share some of them with you. Reason for answering “There is a reason not to use an engagement ring” Because I don’t want you to get hurt. (Female in her 30s) Since it’s expensive, I only wear it at home, but I’m afraid of losing it, so I don’t wear it anymore. (Female in her 30s) I don’t want to lose it because it’s a luxury item. (Male in his 30s) I am worried that the stone will get damaged or fall, so I put it away. (Female in her 40s) I didn’t want to lose it and I didn’t want it to get hurt. (Female in her 50s) I don’t want to lose it, so I keep it safe. (Male in his 50s) The decorations are a little distracting, and I’m wearing a wedding ring. (Female in her 50s) While reasons such as “I’m wearing a wedding ring” were cited, many others also cited reasons such as “I don’t want it to get hurt” and “I don’t want to lose it.” ■Summary This time, we conducted a survey regarding “engagement rings after marriage” and introduced the results. Among married men and women who said they had purchased an engagement ring, 34.8% said they sometimes wear their engagement ring even after marriage, and they wear it for anniversaries, events, etc. This was the most common result. An engagement ring is more than just an accessory, it reminds you of the moment of the proposal and the promise of love between two people. By incorporating it into your daily life, it is an important presence that adds glamor and spreads a little happiness in your heart. Although it takes some effort to use it on a daily basis, by incorporating its brilliance into your life, you can add a little happiness to your heart. ・Statement that the source of the quotation is “Survey by NEXER Co., Ltd. and DIAMOND DOT LAB” ・DIAMOND DOT LAB ( https://dotlab-grown.com/ ) link installation [ About DIAMOND DOT LAB】 Address: 1-38-7 Gakuennomori, Tsukuba City, Ibaraki Prefecture, 305-0816  Phone number: 029-875-8864 URL: https://dotlab-grown.com/ [About NEXER Co., Ltd.] Head Office: 11F Rise Arena Building, 4-5-2 Higashiikebukuro, Toshima-ku, Tokyo 171-0013 Representative Director: Yuya Miyata Tel: 03-6890-4757 URL: https://www.nexer.co.jp Business content: Internet research, SEO, web branding, review content, real shop support, website production