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» Eikunpo Co., Ltd. “PLEINE LUNE paris” from France — Highly rated in the Japanese market after Tokyo Fashion Week.

Eikunpo Co., Ltd. “PLEINE LUNE paris” from France — Highly rated in the Japanese market after Tokyo Fashion Week.

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【Eikunpo Co., Ltd.】 “PLEINE LUNE paris” from France — Highly rated in the Japanese market after Tokyo Fashion Week. ​ Eikunpo Co., Ltd. Press release: April 30, 2025 “PLEINE LUNE paris” from France–Highly rated in the Japanese market after Tokyo Fashion Week. Japan-only
projects/pop-up development, eager to collaborate with Japanese companies PLEINE LUNE paris, a luxury brand based in Paris, France, participated in Tokyo Fashion Week for the first time in March 2025 and attracted a lot of attention in the Japanese market. Since the event, we have received a series of orders and inquiries from department store departments and select shops, and expectations for the brand’s worldview and quality have further increased. “PLEINE LUNE paris” has offices in Paris and Shanghai, and has achieved annual sales of approximately 5 billion yen. Centered on our directly managed stores and our own e-commerce channels, we have gained strong support from a wide range of buyers who seek “authenticity”, with a focus on modern women — office ladies (OLs) who balance work and lifestyle.
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-212ffafdbdc59f032c9399fa632eb915-3900×2193.jpg First directly managed store in Shanghai city
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-981e457c48d9cbcd6c98003c1917e2fc-3900×2193.jpg Inside the first directly managed store The brand was founded by Han Shou, who had experience editing the fashion magazine Harper’s Bazaar and completed a master’s degree in fashion management at Italy’s prestigious Marangoni Institute. Armed with the aesthetic eye and market insight cultivated during my time as an editor, I develop collections that are particular about materials, design, and functional beauty. The starting point for starting a brand is to always face the “product itself” with sincerity. A brand that pursues comfortable and high-class everyday wear that proposes a “minimalist lifestyle for ladies” based on high-quality sewing and a constant search for materials.
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-5cb194e61b60091afbe59eaccbe62fd3-1909×2700.jpg Fall/Winter 2025 Look
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-50706c1e0921a7135f84e8b8b9be3574-1909×2700.jpg Fall/Winter 2025 Look The mainstay of “PLEINE LUNE paris” is the highest quality 100% cashmere collection for fall/winter, and a light series using Italian linen material for spring/summer. In the future, we will plan and develop special limited edition products for the Japanese market, and propose “luxury that everyone can wear” with even higher quality. Additionally, as a measure to expand brand awareness, we plan to conduct seeding (sampling) with influencers and
celebrities. By holding brand pop-up stores at department stores and major select shops, we will actively create opportunities for people to experience the world of PLEINE LUNE paris directly.
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-40a24bdd0e144fd24bfcb1965fa9e4f6-1536×2048.jpg Fall/Winter 2025 Look
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-019ec1e2f6f143a513a6471832a941f6-1536×2048.jpg Fall/Winter 2025 Look
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-4eef54c8c2cb9b9e854c9742282e787f-1909×2700.jpg Fall/Winter 2025 Look
https://prcdn.freetls.fastly.net/release_image/156934/4/156934-4-4846e0d117d9d3f5264f058b092f1744-1909×2700.jpg Fall/Winter 2025 Look Furthermore, we will actively collaborate and collaborate with Japanese companies to grow in the Japanese market. We aim to create a new luxury style by collaborating with Japan’s unique craftsmanship and high service standards. “The tranquility of materials and the contours of beauty in everyday life.” –PLEINE LUNE paris will continue to deliver essential beauty and richness to the Japanese market as well.

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