[Adastria Co., Ltd.] “studio CLIP” teams up with Toray Industries and Toray Construction Co., Ltd. to hold a vegetable dyeing workshop that parents and children can enjoy through “co-creation of things and things” in Kawasaki City, Kanagawa Prefecture
Adastria Co., Ltd. Press release: May 1, 2025 “Studio CLIP” teams up with Toray Industries and Toray Construction Co., Ltd. to hold a vegetable dyeing workshop that parents and children can enjoy through “co-creation of things and things” in Kawasaki City, Kanagawa Prefecture. Learn about sustainable fashion through vegetable dyeing and sand cultivation experiences
https://prcdn.freetls.fastly.net/release_image/1304/2615/1304-2615-7cc81f49df41aaca5e721fc8693d24fb-1920×1005.jpg Studio CLIP is developed by Adastria Co., Ltd. (Headquarters: 2-21-1 Shibuya, Shibuya-ku, Tokyo, President and CEO: Osamu Kimura), and is operated by Toray Industries, Inc. (Headquarters: Chuo-ku, Tokyo, President and CEO: Mitsuo Oya, hereafter referred to as “Toray”), Toray Construction Co., Ltd. (Headquarters: Kita-ku, Osaka, President and CEO: Furukawa) Based on the concept of “GATHERLIN”*1, Masato (hereinafter referred to as “Toray Construction”) will open the KOSUGI Ai Hug (KOSUGI), an agricultural, food, and health complex, for two days, April 19th (Saturday) and April 20th (Sunday), 2025, as a “co-creation of things and things” aiming for a well-being life. iHUG) *2” (operated by Toray Construction, located in Kawasaki City, Kanagawa Prefecture) held a dyeing experience workshop primarily for elementary school children and their parents. This workshop was held under the concept of “GATHERLIN” as an opportunity to think about the challenges of the sustainable fashion industry and the future of our lives.In addition to the three companies, a local food and beverage business (Natura Co., Ltd.)*3, a club from Tokyo University of Agriculture (hereinafter referred to as “TFT×nodai”)*4, and local parents and children gathered to experience dyeing and farming using waste vegetables. In this workshop, the TFT×nodai students gave an easy-to-understand explanation of the manufacturing process behind studio CLIP’s original apron (made using Toray’s nylon material TRUSSAIR(TM)*5, which is dyed with ingredients extracted from onion skins that are scheduled to be discarded), and then the students actually experienced how to dye gauze handkerchiefs with onions. Additionally, while the dyed handkerchiefs were drying, we also held a sand cultivation experience at the farm (Tore Farm) within Kosgi Aihagu. In this way, we devised ways to allow even young children to have fun and participate, and as a result, 21 groups of 53 parents and children participated over two days. We received comments from the parents and children who participated in the workshop, such as, “It was a fun and educational event, and I’m glad that the children participated with smiles on their faces,” and “It was a valuable experience because it’s not often people get to experience things like dyeing and cultivation.” TFT×nodai students, who were in charge of the planning and operation, said, “I felt great excitement and a sense of accomplishment as I participated in the project and saw the plan take shape.I would like to continue to actively participate in such initiatives.” In this workshop, we believe that through experiences in places close to daily life, we were able to realize that choosing new materials, products, and services made from discarded items is an action that can improve the environment. The three companies, Adastria, Toray, and Toray Construction, will continue to contribute to the realization of a well-being society through “co-creation of things and things,” using the knowledge gained from this workshop as a source of inspiration. Event date Saturday, April 19, 2025, Sunday, April 20, 2025 Venue KOSUGI iHUG 3-24-10 Kosugi-cho, Nakahara-ku, Kawasaki-shi, Kanagawa Prefecture Provided content 1. Provision of special aprons from “studio CLIP” using Toray’s fiber material “TRUSSAIR(TM)” 2. Vegetable dyeing experience at the Kosugi Aihug exchange space “N Lab” (planned and managed by students of Tokyo University of Agriculture’s club “TFT×nodai”) 3. Sand cultivation experience at Kosugi Aihug Tore Farm *1 GATHERLIN A concept word created based on the English word GATHER, which has the meaning of gathering and the meaning of gathering cloth together. It embodies our desire to cherish opportunities for people to gather, enjoy delicious food and fun things, and share good times. *2 Kosugiai Hug A community space combining agriculture, food, and health operated by Toray Construction Co., Ltd. https://www.kosugiihug.jp/ *3 Natura Co., Ltd. A restaurant operator in Kawasaki City that operates the Kosugi Grill Market restaurant inside Kosugi Ihug. We provide onion skins for vegetable dyeing experience. *4 TFT×nodai Tokyo University of Agriculture student club. As a branch of the Tokyo University of Agriculture of Table For Two, a certified NPO that simultaneously tackles two social issues: hunger in developing countries and obesity and lifestyle-related diseases in developed countries, we carry out activities to realize this philosophy. *5 TRUSSAIR(TM) Toray’s textile material uses special hollow fibers. The “truss structure” used for bridge construction and large-scale construction is applied to textile design. A lightweight nylon fabric with the catchphrase “Even lighter and more elegant.” ■ Status of the day
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https://prcdn.freetls.fastly.net/release_image/1304/2615/1304-2615-c70943a44fd6104bb2b8bc926fe43118-3900×2925.jpg ■Comment from Yoshitaka Morimoto, Manager of Ladies’ and Men’s Clothing Section 1, Ladies’ and Men’s Business Department, Toray Industries, Inc. I felt this was a valuable event that allowed me to have direct conversations with customers (general consumers) that I don’t normally interact with. Our material As a manufacturer, we can directly introduce TRUSSAIR(TM) and hear customers’ real opinions about our products. It was a meaningful opportunity. Seeing the fun faces of the participants made me feel glad that I held the event. ■Comment from Sawa Uchida, Deputy Director, Toray Farm Business Promotion Office, Toray Construction Co., Ltd. Inspired by studio CLIP’s “Okeiko CLIP”. As CSR activities, these workshops often end up being free events, but we hope to continue holding them by making them paid events. I was also greatly helped by the efforts of the nodai×TFT students. I feel that the students’ ingenuity made it possible to shorten the distance between companies and end consumers. I would like to thank everyone for their cooperation and participation. ■About Toray Industries, Inc. Toray Industries, Inc., founded in 1926, is a materials manufacturer with 306 group companies and 48,000 employees worldwide. With sales revenue of 2.46 trillion yen in fiscal 2023, we are developing products such as carbon fiber, fibers, resins, films, water treatment membranes, pharmaceuticals, and medical devices. Toray’s corporate philosophy is “We contribute to society by creating new value.” (Head Office) Nihonbashi Mitsui Tower, 2-1-1 Nihonbashi, Chuo-ku, Tokyo 103-8666 (Osaka Head Office) Nakanoshima Mitsui Building, 3-3-1 Nakanoshima, Kita-ku, Osaka, Osaka 530-8222
https://www.toray.co.jp/
https://www.instagram.com/toray_official/?locale=ja_JP
https://www.youtube.com/@TORAYchannel ■About Toray Construction Co., Ltd. Toray Construction Co., Ltd. is a company within the Toray Group that also operates construction and real estate businesses. In the construction business, we will build a track record and trust with advanced technology and reliable construction capabilities in a wide range of fields, including condominiums and hotels, office buildings, medical facilities, and various social, cultural, and public facilities. In the real estate business, centered on the condominium brand “Charier(R),” we respond to diversifying lifestyles and provide value based on the themes of “safety,” “peace of mind,” and
“comfortable” living, and deliver excitement to our customers. Toray Construction would like to continue to be a company that earns the trust and sympathy of all stakeholders. (Head Office) Nakanoshima Mitsui Building, 3-3-1 Nakanoshima, Kita-ku, Osaka, Osaka 530-8222 (Tokyo Main Store) Tsukamoto Building, 1-6-5 Nihonbashi Honmachi, Chuo-ku, Tokyo 103-0023 ＜URL＞ https://www.toray-tcc.co.jp/ ■About studio CLIP
https://prcdn.freetls.fastly.net/release_image/1304/2615/1304-2615-64261e7a7028f5a94491b8c7ccf8ee05-791×248.jpg With the brand message of “just the right lifestyle,” the brand proposes a lifestyle where you can spend a little special time in your ordinary everyday life. It has 177 stores in Japan (as of the end of March 2025, including the web store) and 8 stores overseas (as of the end of December 2024, including the web store), targeting women in their 30s and 40s. http://www.dot-st.com/studioclip/
https://www.instagram.com/studioclip/ ＜X＞
https://twitter.com/studio_clip ■About Adastria Group
https://prcdn.freetls.fastly.net/release_image/1304/2615/1304-2615-db23186847f6877e81e21a60971cee20-2848×702.jpg The Adastria Group is a multi-company group that includes “Adastria Co., Ltd.”, “Element Rule Co., Ltd.”, “BUZZWIT Co., Ltd.”, and “Zetton Co., Ltd.”, which operate more than 45 brands such as apparel, miscellaneous goods, and food and beverages, as well as “&ST Co., Ltd.”, which operates mall and media businesses, “Adastria Logistics Co., Ltd.”, which handles the group’s logistics, and a special subsidiary, “WeOur Co., Ltd.”. We aim to become a “Play fashion! platformer” that strengthens ties with various stakeholders and spreads the excitement of fashion both domestically and
internationally. Shibuya Hikarie, 2-21-1 Shibuya, Shibuya-ku, Tokyo 150-8510 https://www.adastria.co.jp/
https://www.instagram.com/adastria_official/
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