[STORY&Co., Ltd.] Announcement of [NewMaker's Market] (5/3・5/4) where upcycled works and one-of-a-kind items gather
STORY&Co., Ltd. Press release: May 1, 2025 Announcement of [NewMaker’s Market] (5/3/5/4) where upcycled works and unique items will be gathered The creative community “NewMake” operated by STORY & Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Representative Director: Taku Hosokawa) will hold a market event “NewMaker’s Market” by member creators at the base “NewMake Labo” in Harajuku for two days, May 3rd (Saturday) and May 4th (Sunday), 2025. Introducing one-of-a-kind pieces created through upcycling and handiwork, along with the thoughts of their creators. This is a market event to let more people know about the activities of the talented creators who gather at NewMake.
https://prcdn.freetls.fastly.net/release_image/28449/35/28449-35-ded3c06b3a57347076a75f1ad3fcfb39-1920×1080.jpg Background and characteristics of the event “NewMaker’s Market” is a market event where creators = NewMakers who are members of NewMake are the main actors. Creators who have engaged in creative activities with free ideas and diverse techniques will exhibit and sell works created through their respective brands and projects. It is a place where you can find one-of-a-kind items that shine through upcycling, handcrafts, and attention to materials, and it is also a valuable opportunity to communicate directly with the creators. Through this event, we hope to create an opportunity for more people to learn about the activities of the diverse creators who gather at NewMake and the stories behind them, and to support them. Store creator [DAY1 May 3rd (Sat)] ・megu_photographie / CHANGCHANG [@megu_photographie] A brand that mixes upcycled and original styles by designer Megumi Okawa, who is active in domestic and international brands, and a brand started with a jewelry designer friend are participating. ・gemmy [@gemmy321] Glass accessories made using the fusing technique. A pop and timeless design that is hard to deteriorate and can be enjoyed for a long time. ・aoba [@aobayarn] Layered hand-knitted clothes that will make you feel good. All are one-of-a-kind. ・SIGH [@sighbyakikofunabashi] An upcycled brand that just moved its base from San Francisco to Japan. We create products that take advantage of the unique characteristics of the materials. ・This is this [@are__kore__] A small companion that you can wear and use was born from the idea that women’s clothes don’t have many pockets. [DAY2 May 4th (Sunday)] ・WAKANO [@___wa.ka.no___] One-of-a-kind items using vintage and original textiles. ・MOKUReN [@mokurenglass] A long-lasting piece of jewelry made using burner work techniques. ・YURI ASAKA [@yua_ag] A “HAPPY and slightly twisted” knit work. ・BE HOME [@behome.jp] “Zantan Apron” was born from leftover fabric from a fabric manufacturer. A one-of-a-kind design with different colors, patterns, and materials. ・atelier haku [@miu_sgw] I create illustrations by turning photos into line drawings and using embroidery thread. We also carry cloth miscellaneous goods. Event summary ● Event name: NewMaker’s Market ● Date and time: DAY1: May 3, 2025 (Sat) 12:00-18:00 / DAY2: May 4, 2025 (Sun) 12:00-18:00 ● Venue: NewMake Labo (Harajuku Bellpia 104, 6-6-2 Jingumae, Shibuya-ku, Tokyo) ● Admission fee: Free ● Number of stallholders: 5 groups each day / 10 groups in total ■ About NewMake NewMake is a community that works together with people of different sizes and positions to solve many social issues that cannot be solved by one company or individual alone (Number of members: 1401 people / as of April 2025). A wide range of creators participated, including creators who make full use of various materials, and people who are interested in fashion, architecture, and space. Rather than using difficult words or a direct approach, we create an opportunity to “know”, which is the first real step towards being kind to the earth, through the “discovery” hidden in the excitement and emotion gained through works and experiences. [Official website] https://storyandco.co/service/new-make [Instagram] NewMake official・NewMake Labo ■About NewMake Labo NewMake Labo is the base of NewMake and a place where community members gather. We provide opportunities for creators to interact, stimulate each other, and grow together. The necessary materials and equipment are provided, and it is also a place where you can enjoy upcycling with free ideas. Name: NewMake Labo Address: Harajuku Bellpia 104, 6-6-2 Jingumae,
Shibuya-ku, Tokyo 150-0001 Business hours: 11:00-19:00 (irregular holidays) Repair service reception hours: 12:00-18:00 ■ Company profile STORY&Co., Ltd. is a branding and creative company that visualizes the “story” of companies and brands and increases the value of their experiences. We use design, art, and technology to produce content and projects that bring out the essence of a brand. Using unique methods that incorporate a sustainable perspective, we collaborate with many companies and organizations and contribute to the creation of a sustainable future. Company name: STORY & Co., Ltd. (Official name: Story & Co., Ltd.) Representative: Representative Director Taku Hosokawa Address: 3rd floor, Nippon Life Marunouchi Garden Tower, 1-1-3 Marunouchi, Chiyoda-ku, Tokyo Established: 2016 Business content: ・ Management of creative community “NewMake” ・Planning and operation of experience sharing site “AND STORY” ・Branding content production ・Design consulting ・Planning and promotion of sustainable projects [Official website]
https://storyandco.co/ [Inquiries regarding this matter] STORY & Co., Ltd. (NewMake Secretariat) E-mail: newmaketime@storyandco.co

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