announcement! The color of 2025 is “Horizon Green, which expands your horizons” Japan Fashionable Color Ass ociation (JAFCA)

Announcement! The color of 2025 is “Horizon Green, which expands your horizons” [Japan Fashionable Color Association (JAFCA)] ​
Japan Fashion Color Association (JAFCA) Press release: December 4, 2024 announcement! The color of 2025 is “Horizon Green, which expands your horizons”
https://prcdn.freetls.fastly.net/release_image/36780/26/36780-26-b7e784423ceb10546907eff86ffb80d6-2067×2481.jpg Color of 2025 Horizon Green Every December, the Japan Fashion Color Association (JAFCA, location: Minato-ku, Tokyo, Chairman: Masao Higuchi) announces a color that symbolizes the next year as the “color of the times – message color.” I’m here. We have selected the “Color of 2025” and would like to announce it here. “Color of 2025” does not simply mean the color that will be popular next year, nor is it aimed at a specific product category. It is a color that represents the hearts and thoughts of people that year, and has been selected as a “message color” for the world. ■“The color of next year 2025” is “horizon green that expands your field of vision” Color name: Horizon Green Munsell value: 9.9BG4.4/7.0 Reference value: Hexadecimal, hexadecimal number = #007a88 ・CMYK value = C100/M20/Y40/K20 System color name: Moderate Bluish Green [Reason for choosing color] The world continues to face unpredictable situations such as natural disasters and conflicts, and we cannot shake the feeling of anxiety as if our daily lives are still hanging in the balance. Natural disasters increase interest in the earth’s ecosystem. Green is the color of nature. Among them, the bluish green is a color that brings to mind the grandeur of nature, such as deep forest trees, the rich ocean, and beautiful coral. We selected blue-tinged green as the color of 2025 – the message color, as we combined the blue color with the image of calmly reading the chaotic times and the hope that lies ahead. Horizontal lines can be compared to horizontal connections. It is a line that connects social status, age, gender, and even people and animals broadly and equally as a single life. “Horizon Green” is the color of the horizon line where the blue of the sky and the emerald green of the sea blend together. It’s a color that gives you a sense of hope, even though it’s calm, that allows you to look ahead with a wide perspective, as if gazing at an endless horizon. Key words horizon, horizon, earth, nature, forest bathing, air, lagoon, environment, peace, tranquility, calm thinking, Certain hope, seasonless, duality, open perspective, confidence ●Color
selection/“Color of the times selection committee” (JAFCA Mihoko Komori, JAFCA expert committee member) ●Munsell value is a numerical representation of color according to the Munsell color system. Systematic color names are color names that are systematically classified by hue, tone, etc. ●What is the Japan Fashionable Color Association (JAFCA)? Since its founding in 1953, it has been engaged in a variety of color-related activities, including disseminating color trend prediction information and consulting to industry. https://www.jafca.org/ ●What is “Color of the times – message color”/ Trendy colors sensitively reflect the “mood” of the people of the time = the mood of the times. Every year, we aim to spread awareness about the relationship between color and mood and increase interest in color. Once in December, we announce a color that symbolizes the next year’s mood. Starting in 2015, this time This will be the 11th time. We believe that colors that represent people’s hearts and thoughts are messages to the world. It is called “color of the times – message color.”