[AIMJIS] [New brand] Japanese pattern embroidered lingerie that you will want to wear every day, with the theme of beautiful posture unique to Japan. AIMJIS Image
URL: AIMJIS Press release: May 7, 2025 [New Brand] Japanese pattern embroidered lingerie that you will want to wear every day, with the theme of beautiful posture unique to Japan. AIMJIS The moment you put it on, you’ll be surprised at what you see in the mirror. AIMJIS, a new shapewear brand that combines harmony, beauty, and comfort AIMJIS is a Japanese pattern lingerie brand that corrects the distorted posture caused by daily desk work and restores the beautiful posture of Yamato Nadeshiko.We will start pre-order sales from today, May 7, 2025 (Wednesday). Official website: https://aimjis.com/ ■What is the brand name “AIM” means “aspiration” and “JIS” means “Japan is stunning.” Our desire is to create a brand that allows us Japanese people to reaffirm the beauty of Japanese culture. Japanese culture and environment are part of our personality. Through AIMJIS, you can feel that Japan is truly stunningly beautiful, and we are conscious of creating a brand that allows you to accept yourself even just a little bit.
https://prcdn.freetls.fastly.net/release_image/148187/2/148187-2-1e31a9fcdedd839e6f18358215a29295-700×202.jpg ■ Commitment
https://prcdn.freetls.fastly.net/release_image/148187/2/148187-2-c0762a8fbf98fc1d981e1e678ec05984-3900×3900.jpg Japanese pattern collar woven with auspicious patterns The Japanese patterned gold embroidery adds an elegant and gorgeous accent like no other. The checkered pattern symbolizes hope for the future, chrysanthemums symbolize nobility and purity, and cherry blossoms symbolize new beginnings, bringing abundance with the arrival of spring. The Japanese pattern embroidery wraps around you like a talisman, bringing glamor and confidence to your daily look. Shapewear that reduces discomfort and can be used every day The armpits are designed to be wide and provide amazing comfort. In addition, we have thoroughly researched the pain, discomfort caused by tightness, and concerns that shapewear does not last, which are common with shapewear, and have thoroughly reduced stress. Shapewear that allows you to continue your daily life more freely and comfortably. Image
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https://prcdn.freetls.fastly.net/release_image/148187/2/148187-2-ab123ba48de0d2ab24551d6884633d7d-1600×1601.jpg Cross mechanism improves posture A unique mechanism that crosses at the back gently supports your posture. It naturally adjusts your hunched back and rolled shoulders, making it comfortable to wear every day. There’s no point if you can’t continue! It will guide you to beautiful movements in an effortless manner and bring out your true beauty. A carefully selected thick pad The carefully selected thick padding provides both comfort and beauty. Achieve your ideal silhouette with natural volume and bring out your true charm to the fullest. The moment you put it on, you’ll be amazed at what you see in the mirror.
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https://prcdn.freetls.fastly.net/release_image/148187/2/148187-2-1dcc3d69500fcaceeb4dff688b282fd6-3900×3900.jpg Delicate sparkling lace By weaving gold thread into the delicate lace, we added elegant glamor and luxurious sparkle. As if wearing a veil, it gently adds depth to your charm. The more you hide it, the more it overflows with beauty, making it shine on special days and everyday life. Please feel the confidence and excitement. ■Thoughts put into the product Your posture may be distorted due to desk work or daily fatigue, or you may be concerned about your posture when a photograph is taken unexpectedly.AIMJIS is one of the solutions to such posture problems, and we hope that it will give you an opportunity to work hard and hold your chest up even slightly with a beautiful posture. We also hope that by using Japanese patterns, each of which has a meaning, it will become a talisman for everyone. ■Background of brand launch AIMJIS was born when CEO Higuchi visited Bali to buy batik, a traditional Indonesian fabric. Although I received compliments on the Japanese fabrics and patterns at the store, I felt embarrassed because I didn’t know anything about them, and in fact, the store staff knew more about Japanese traditions than I did. How much do you know about Japan? Don’t you think of Japanese tradition as just for events and souvenirs? Japan is part of ourselves. After returning to Japan, I learned anew about the meaning of Japanese fabrics and patterns, and the dignity of beautiful movements and posture. We launched AIMJIS with the idea of incorporating more of the goodness of Japan into our daily lives, so that Japanese people themselves can become more aware of its appeal, and spread the word about it. ■Future
developments In the future, we plan to develop a variety of designs and sizes, delivering the experience of “wearing confidence” to even more people. It will also be sold at the official online store and at events. ■Business overview Trade name: AIMJIS Representative: Ayami Higuchi Contact: aimjis.h.ami@gmail.com Website: https://aimjis.com/
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