BEAMS Co., Ltd. An event “EXPEDITION CLUB” where you can experience the world of “OUTDOOR EXPEDITION BOO K 99” written by BEAMS PLUS buyer Shigeru Kaneko will be held at BEAMS Harajuku from Saturday, May 17th.

[BEAMS Co., Ltd.] An event “EXPEDITION CLUB” where you can experience the world of “OUTDOOR EXPEDITION BOOK 99” written by BEAMS PLUS buyer Shigeru Kaneko will be held at BEAMS Harajuku from Saturday, May 17th ​
BEAMS Co., Ltd. Press release: May 7, 2025 “EXPEDITION CLUB”, an event where you can experience the world of “OUTDOOR EXPEDITION BOOK 99” written by BEAMS PLUS buyer Shigeru Kaneko, will be held at BEAMS Harajuku from Saturday, May 17th. Kaneko’s collection of classic outdoor items and rare catalogs held by the Outdoor Recreation Archive will be on display, as well as items curated for this event for sale and a talk show
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-f86a351b9498f4c76030e3d127d0a089-1080×1080.jpg BEAMS Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President and CEO: Hiroshi Shitara) has released the book “OUTDOOR EXPEDITION” written by Shigeru Kaneko, the chief buyer of BEAMS PLUS, which is attracting attention from around the world for making clothes based on “certain knowledge” that digs into vintage, as Volume 9 of the personal book series “I AM BEAMS” that captures the charms of individual BEAMS staff who are deeply particular about fashion and lifestyle. BOOK 99” was released on Thursday, March 27, 2025. This book introduces 99 topics, including a collection of ultra-rare classic outdoor items that are the source of Shigeru Kaneko’s ideas. To commemorate the release of the book, we will be holding an event called “EXPEDITION CLUB” where you can experience the world of classic outdoor music for a limited time from May 17th (Sat.) to May 25th (Sun.) on the 3rd floor of “BEAMS Harajuku.” We will display carefully selected items from among the classic outdoor items that Kaneko has collected. In addition, “We will sell approximately 650 items specially curated by stylist Manabu Harada for this event. We also plan to hold a talk show on the weekend with guests familiar with classic outdoor activities, including ORA management members. Please look forward to this event where you can explore the world of classic outdoor activities with Kaneko’s collection filled with love. *Closed on the 20th (Tuesday) *The schedule for each content will vary, so please check the details below. *Regarding the release of Vol.9 of “I AM BEAMS” ⚫︎“EXPEDITION CLUB” overview ・Date: May 17th (Sat) – May 25th (Sun) 12:00 – 18:00 *Open from 12:00 to 17:30 on Saturday, May 17th. *We will be closed all day on May 20th (Tuesday). ・Location: “BEAMS Harajuku” 3F 〒150-0001 3-24-7 Jingumae, Shibuya-ku, Tokyo 3F ・Notes regarding admission Depending on the congestion situation, admission may be restricted. Thank you for your understanding in advance. When implementing admission restrictions, please check the official Instagram (@expeditionclub_e.x.p.d) Please check. ・About payment methods. Cash cannot be used at the venue. Credit cards,
transportation ICs, and IDs can be used. ・About beam scrub. Points can only be awarded, but it will take about a week for them to be reflected. Also, points cannot be used on the day of the event.
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-c9f597cd676d8964051277c067bc9d9e-800×799.jpg “EXPEDITION CLUB” Instagram @expeditionclub_e.x.p.d *Details will be distributed on this account from time to time ⚫︎Development content 1. Exhibition of Shigeru Kaneko’s classic outdoor items
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-e220083f87a7a0f94be3d5150eebe913-3900×2601.jpg Items sourced from Kaneko’s collection of ultra-rare classic outdoor items that he has collected so far are on display. ・Schedule May 17th (Sat) – 19th (Mon), 21st (Wed) – 25th (Sun), 2019 2. Classic Outdoor Catalog Library
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-4278cc5c93f4f0b832ae836f74c95034-3900×2600.jpg “The world’s best outdoor resource room” in the Utah State University library “Outdoor Recreation The management members of “Archive” visited Japan for the first time with a rare catalog of outdoor brands that is usually kept in a secure place in the library. During the exhibition period, you will be able to hold many catalogs in your hands, and it will be a valuable opportunity to hear explanations directly from ORA management members. ・Schedule Saturday, May 17th to Monday, May 19th, 2019 3. Sales of the book “The Outdoor Archive”
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-357633477c1d1d87f6bc1873be826c1a-2091×2700.jpg We sell “The Outdoor Archive,” a book that introduces magazine and catalog covers from over 70 brands carefully selected from the outdoor brand archive materials held by “Outdoor Recreation Archive”. This is the earliest opportunity to purchase in Japan. *Since quantities are limited, sales will end as soon as they run out. ・Schedule May 17th (Sat) – 19th (Mon), 21st (Wed) – 25th (Sun), 2019 4. Classic outdoor items curated by Manabu Harada
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-9816949a5ec5eb9f5821d88064234ad3-1080×1350.jpg Approximately 650 items will be on sale, curated for this event by Manabu Harada, a stylist who has a deep knowledge of classic outdoor music and whom Kaneko spoke with in her book. *After the 20th (Tuesday), the corner will expand and new items will be added. ・Schedule May 17th (Sat) – 19th (Mon), 21st (Wed) – 25th (Sun), 2019 ・Profile of Mr. Manabu Harada Manabu Harada Stylist Born in 1972. A leading expert on styling that mixes vintage clothing. He has written many books introducing vintage items. He is the author of “THE SUKIMONO BOOK,” a book that introduces his personal interests through his own senses, and is also in charge of the manuscript and
illustrations. @manabu_harada_sukimonobook ・Cooperating shop BackStreet / BASE CAMP / CA. / DesertSnow Chiba / Dracaena / hickory / loco / Mr. Clean / Pigsty / SUNTRAP / TESCO / WASTEVILLE 5. Talk show implementation
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-282a6d427a44f25123840330dd494a40-793×991.jpg A talk show will be held with members of “Outdoor Recreation Archive” and people with deep knowledge of classic outdoor sports. ・Schedule / Speakers 【Talk Show Vol.1｜Outdoor Recreation Archive】 May 17th (Sat) 18:30~19:30 / “Outdoor Recreation Archive” Clint Pumphrey・Chase Anderson @outdoorrecarchive 【Talk Show Vol.2｜Coming Soon】 We are also planning to hold Vol.2. We will inform you on Instagram
@expeditionclub_e.x.p.d as soon as it is decided ・Notes regarding talk shows [Talk Show Vol.1｜Outdoor Recreation Archive: May 17th (Sat) 18:30~19:30] Some seats will be allocated by lottery. Please apply using the survey form below. ▶︎https://forms.gle/jkMYmnUVrYvFAvXg8 *Even if you are not selected in the lottery, you can still
participate by standing. *Depending on the congestion situation, numbered tickets may be distributed or admission may be restricted. Thank you for your understanding in advance. *Winners will be announced on May 14, 2025 (Wednesday) via email and My Page. 6. Visitor benefits CLUB BADGE
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-3b2b5794b7271da118abf74177fab5a1-1080×1350.jpg We will give away an “EXPEDITION CLUB BADGE” to those who attend on a first-come, first-served basis. *Since the number is limited, it will end as soon as it runs out.
⚫︎Outline of “OUTDOOR EXPEDITION BOOK 99”
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-23ad25182b9b4dca4a22972c56b3184b-2025×2700.jpg Author: Shigeru Kaneko Book title: “OUTDOOR EXPEDITION BOOK 99” Featuring Shigeru Kaneko, the chief buyer of BEAMS PLUS, who is attracting attention from all over the world for making clothes based on his “certain knowledge” of vintage vintage, we introduce 99 topics including a collection of ultra-rare classic outdoor items that are the source of his ideas. This is a book that can truly be called a bible, with item explanations based on Kaneko’s extensive knowledge, interviews with the “Outdoor Recreation Archive,” the “world’s premier outdoor resource room” located in the Utah State University library, and interviews with three industry experts who are deeply knowledgeable about classic outdoor activities. This is also the first time in the series that it is bilingual. ・List price 1,760 yen (tax included) ・Sales location Some BEAMS stores and BEAMS official online shop (List of stores that carry BEAMS:
https://www.beams.co.jp/news/4331/) Bookstores nationwide Amazon Other online bookstores ・Issuance/Sale Sekai Bunkasha Co., Ltd. Image
URL: https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-fae5670767cfb48cf7b068f3c50c44a4-3900×2600.jpg
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https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-724843ca46e63805b749363cac4b2110-3900×2600.jpg ⚫︎Author profile
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-57e98c910f42993e670faf67a949ddc4-3900×3900.jpg Chief Buyer Shigeru Kaneko (SHIGERU KANEKO) Born in 1984. After graduating from the Stylist Department at Bunka Fashion College, she joined the company in 2008 after working part-time at BEAMS Harajuku. In 2015, he became the buyer of . He has a deep knowledge of second-hand clothing, and specializes in manufacturing and buying that reconstructs vintage items. In particular, his collection of outdoor items is famous in the industry. She has a reputation for her unique styling ability that combines vintage items. Instagram: @shigerukaneko ⚫︎What is “I AM BEAMS”
https://prcdn.freetls.fastly.net/release_image/12471/824/12471-824-7328fa2c31aac0850ad759fc9a450ad2-1359×941.jpg This is a personal book series by the staff of BEAMS, one of Japan’s leading select shops. From the collections and culture that serve as sources of creative inspiration to the fashion and lifestyle honed through a unique sense of aesthetics. We will highlight the
individuality and sense of each staff member and develop unique content full of diversity. (For the series lineup, see Click here)