LEON INTERNATIONAL Announces New Apparel Development Process “VDM”

LEON INTERNATIONAL announces new apparel development flow “VDM” ​ Leon International Co., Ltd. Press Release: July 17, 2025 Attention Media LEON INTERNATIONAL announces new apparel development flow “VDM” ― A next-generation manufacturing support framework that fundamentally evolves growth strategies ― “Growth strategies can be changed from the development site” Many companies in the apparel industry are facing the challenge of “reconstructing the sales system.” The key to this is how to optimize the process from planning to sales and how quickly value can be delivered to the market. Leon International Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; CEO: Hayashi Shingo), which operates an apparel OEM/ODM business, has officially announced its next-generation development flow, “VDM (Visualized Design Manufacturing),” which combines 3D and AI technology.
https://prcdn.freetls.fastly.net/release_image/113070/11/113070-11-f541616e795ce34b1f8f00c05c0d55f8-1910×2700.jpg VDM is a next-generation framework that uses 3D and AI to
“systematize” a series of processes from product planning to sales promotion in a seamless manner. By being able to visualize, share, and verify know-how and ideas digitally, the entire team has the same vision, enabling smoother and more streamlined product development. This VDM is supported by CLO Japan, the Japanese subsidiary of CLO Virtual Fashion, Inc., the developer of the 3D software “CLO”. This cross-industry initiative was made possible through collaboration with Sunwell Co., Ltd., which provides high-precision digital materials. It has already been introduced to several brands, and practical operation has begun. VDM was adopted by “B.C STOCK”, a brand developed by Baycrews Co., Ltd., for a collaboration project with influencers scheduled for release on July 18th. While making use of their passion and sense for fashion, the influencers were highly praised for using VDM to turn their ideal ideas into real products. This case study shows new possibilities for “co-creation-type manufacturing” in the fashion industry. By introducing VDM, it is possible to significantly reduce the cost and time required for sample production, and while minimizing the number of physical samples, it is possible to generate high-quality visual materials and wearing images necessary for sales and promotion. VDM is also an effective solution in the apparel industry, where there is a chronic shortage of human resources. It eliminates excessive reliance on experience and skills, and functions as a mechanism that enables high-precision design, judgment, and development even with a small number of people, making it possible to achieve both reproducibility and efficiency. In addition, by utilizing the original AI model, it is possible to develop visuals that are in line with the brand’s worldview, which also contributes to improving the appeal of sales promotion and EC.
https://prcdn.freetls.fastly.net/release_image/113070/11/113070-11-cc05c9128fc4f2b007dd04e3a376d2cc-1188×398.png The 3D data generated during the development stage is not only useful for promotional tools and e-commerce images, but is also expected to be used to create new value in the future, such as in the metaverse. LEON INTERNATIONAL will utilize the OEM/ODM knowledge and advanced technology it has cultivated to co-create the “selling system” of the future together with brand companies. ・Name: Leon International Co., Ltd. ・ Representative: CEO Shingo Hayashi ・ Address: Shibuya Toyu Building III 1-3F, 5F, 1-20-26 Shibuya, Shibuya-ku, Tokyo 150-0002 (Company website): https://leon-intnl.co.jp/ *This email was sent automatically, so please do not reply.