【Mash Holdings Co., Ltd.】 ＜MIESROHE＞ Mikako wears the latest collection for fall 2025 with the theme of “NEW VINTAGE MOOD”
Mash Holdings Co., Ltd. Press release: July 17, 2025 ＜MIESROHE＞ Releases the latest Fall 2025 collection with the theme of “NEW VINTAGE MOOD” worn by Mikako ＜Pre-orders start on Wednesday, July 17＞MIESROHE presents a “new vintage” style for autumn that combines a nostalgic modernism with the current mood. MIESROHE, a women’s fashion brand developed by Mash Style Lab Co., Ltd.
(Headquarters: Chiyoda-ku, Tokyo / President and CEO: Hiroyuki Kondo), will release the 2025 Autumn Collection PREORDER Starring Mikako on its official online store and the EC department store USAGI ONLINE from 12:00 (noon) on Wednesday, July 17th, and will begin accepting pre-orders for new autumn items.
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-a487ccb5493ce70e3c18d4c71ecd0f9f-750×396.jpg NEW VINTAGE MOOD Starring: Mikako Worn by Mikako, who is active as a model and artist MIESROHE ’25 Autumn PRE ORDER Collection. The appearance, which combines natural beauty and inner strength, overlaps and resonates with the brand’s philosophy. Combining a nostalgic modernism with a modern mood MIESROHE presents the “new vintage” style for autumn.
LOOK
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-1b808115143774eeeded91698d6f53d10-1667×2500.jpg Tops ¥18,700/Pants ¥25,300/Shoes ¥25,300
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-a7db842a41c099f3678aa24e09575e47-1668×2500.jpg Outer ¥34,100/Tops ¥19,800/Pants ¥26,400/Shoes ¥25,300
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-0bf57305801861df81ad1eddbb7887dd-1668×2500.jpg Outer ¥29,700/Tops ¥16,940 /Pants ¥19,800
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-ae4a3a93d016cc54f6d777fe583ec97a-1668×2500.jpg Outer ¥29,700/Tops ¥19,800/Pants ¥17,600/Shoes ¥22,000
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-43e415ff7004db96e0e6f82afc58b8cc-1668×2500.jpg Tops ¥14,300/Pants ¥19,800/Belts ¥11,000/Shoes ¥28,600
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-c665c735cf9ade5980b84ff185dafb5d-1667×2500.jpg Outer ¥19,800/Skirt ¥16,500/Shoes ¥20,900
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-c8b508b8ca9e437fda1e229563e6b6f9-1667×2500.jpg Tops ¥19,800/Pants ¥19,800/Scarf ¥8,800/Shoes ¥28,600/Accessory ¥9,900 *All tax included
About advance reservations Advance reservations start date: Thursday, July 17th, 12:00 (noon) ■Sales Channels ・MIESROHE Official Online Store (https://miesrohe.jp/ ) ・USAGI ONLINE
(https://usagi-online.com/brand/miesrohe ) <3-day limited campaign> During the following period, When you pre-order autumn items at the official online store or USAGI ONLINE, you will receive a flat 10% MA POINT. ■Period: July 17th (Wednesday) 12:00 (noon) to July 19th (Friday) 23:59
About Mikako
https://prcdn.freetls.fastly.net/release_image/18505/3490/18505-3490-824ca8dd348660b82efd63e190d9b760-838×920.jpg Born in Fukuoka Prefecture in 1994. Passionate about singing and dancing since childhood, she debuted in 2013 as an original member of a five-member female dance vocal group. Mikako, with her clear skin, black bob hair, and beautiful legs, is attracting attention as a modern-day Yamato Nadeshiko who combines natural beauty and inner strength. She is also known as a fashionista, and in addition to styling the group, she also worked as an exclusive stylist for select brands. She appeared in the Netflix reality series “Don’t be fooled by the wolf girl,” which further increased her popularity. She became independent in April 2024 and is expanding her field of activity as an artist.
About MIESROHE Debuted on March 3, 2022. MIESROHE “Mieslohe” In homage to Ludwig Mies van der Rohe, the king of universal space philosophy 【Concept】 Universal Design & Just Mode Clothes that give off a sense of universal design and just the right amount of mode Less is more. & God is in the details “Less is more” “God is in the details” -Ludwig Mies van der Rohe- 【Message】 Minimalist designs that blend in with any background, whether it be the city, greenery, or water, while still being functional, comfortable, and stress-free for well-being. Our manufacturing is always centered around sustainability and an awareness of contributing to the environment. We propose fashion designs for sensible, independent women who do not believe in dressing up more than necessary. 【 The Five Promises of “Miesrohe” 】 1. Easy for anyone to wear 2. Flexible in use 3. Simple and self-explanatory 4. Light and roomy 5. Information on the product’s environmental contribution is clear A pure and clean fashion brand that always exudes a moderate sense of fashion with these five principles ■Official Online Store: https://miesrohe.jp/ ■Instagram: @miesrohe_ ( https://www.instagram.com/miesrohe_/ ) ■LINE: MIESROHE
(https://liff.line.me/1645278921-kWRPP32q/?accountId=468udspn )
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