The second collaboration between the glasses brand “Zoff” and the popular model/creator “Aoi Ihara” – the sunglasses collection “Zoff | AOI IHARA” – is now available in 12 varieties

The second collaboration sunglasses collection between the glasses brand “Zoff” and the popular model/creator “Aoi Ihara”, “Zoff｜AOI IHARA”, is now available in 12 varieties ​
Intermestic Inc. Press release: July 18, 2025 The second collaboration between the glasses brand “Zoff” and the popular model/creator “Aoi Ihara”, the sunglasses collection “Zoff | AOI IHARA” has been released with a total of 12 types Available at select Zoff stores nationwide and the official online store on Friday, August 8, 2025. Online pre-orders will begin at 11:00 on Friday, July 18.
https://www.zoff.com/news/20250717-5950/
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-462a71d916c7fc9d929485c3dad64797-2400×960.jpg Eyewear brand “Zoff” will release a total of 12 types of sunglasses collection “Zoff | AOI IHARA”, the second collaboration with model and creator Aoi Ihara, at select Zoff stores nationwide and the Zoff official online store on Friday, August 8, 2025. In addition, advance reservations will begin at 11:00 on Friday, July 18, 2025 at the Zoff official online store and other stores. Aoi Ihara is a model/creator with over 1 million followers on social media, and is supported by a wide range of people, including not only young people but also the younger generation, with a focus on fashion and makeup. Among the fashion items she loves, eyewear is a special presence. In this second collaboration, “Zoff | AOI IHARA”, we will develop a sunglasses collection with the theme of “Meeting a new you” that will make fashion even more fun. There is a lineup of 5 types and 12 kinds in total.
｜Product overview • Product name｜“Zoff｜AOI IHARA” • Types and prices | 5 types of sunglasses, 12 varieties in total (2 of which are available only online) ¥11,100-¥15,500 *Prescription lenses can be added for an additional ¥3,300 *Original case and glasses cloth included • Release date | Released on Friday, August 8, 2025 • Pre-order | Friday, July 18, 2025, 11:00AM ~ Zoff Official Online Store / Zoff ZOZOTOWN Store • Stores where this product is available: Some Zoff stores (excluding outlets), Zoff official online store, Zoff Rakuten Ichiba store, Zoff ZOZOTOWN store, Zoff i LUMINE store, Zoff and ST store • Special page | https://www.zoff.co.jp/shop/contents/aoiihara.aspx *Please see the special page for details on stores and products
｜Product details ＃01 Sunglasses Add presence to your eyes. Special sunglasses for any situation
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-bc80f8a6eaced828dcb6f1719ce3a53a-1000×1149.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-fed077c625b61f531fe1d0c20de64878-1000×1149.jpg ■AOI’s POINT The popular colored sunglasses from the first collection are now available in an upgraded version. The key point is that they go with any fashion and are suitable for any situation, so this design is recommended for those new to sunglasses, couples who want to wear matching pairs, and everyone in between. The atmosphere and color remain the same, but the lenses have been upgraded to 100% UV CUT, making them even better, so if you weren’t able to get them last time, be sure to try them out this time!
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-287cd2427d48c00c3552934c31c9a656-1042×691.jpg From above, ZN251G12_14E1 ¥11,100, ZN251G12_49A1 ¥11,100
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-0f2aa947dea25449eb54014419cc475f-1563×347.jpg ＃02 Sunglasses A classic, so you can have fun. A basic Wellington style with a clear frame for a casual look.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-85dcffadb96e780e0f6b695b639d2ee8-1000×1149.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-7957b42eae05e23de029e5cf093317e6-1000×1149.jpg ■AOI’s POINT We’ve created a clear version of the welliton style that was popular in our first collection. If you think black or
tortoiseshell might be too heavy for your outfit, these are a great item to pair with and add a casual touch to your outfit. Since the frame is clear, we’ve made the lens color darker to keep it casual without looking childish. It goes great with summer outfits like T-shirts, so we hope you’ll enjoy it as a unisex item.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-25639bbf0e1bb44b37982e3e1c72d3a4-1046×691.jpg From above, ZN251G12_20A1 ¥11,100, ZN251G12_11A1 ¥11,100 ＃03 Sunglasses A pair of sunglasses for fashion. Sunglasses that enhance your styling with a combination of elegance and coolness. Image
URL: https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-be0c071adc6db17b252546e4280e1d8a-1000×1149.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-dfe8ba61f1c297a25b17e2c2e0be6224-1000×1149.jpg ■AOI’s POINT Among the items we made this time, we especially recommend the sunglasses. By focusing on the balance between roundness and stylishness, we have created an elegant yet cool pair of sunglasses. They are easy to wear and will enhance your outfit. They are a great fashion item not only for summer but all year round. We hope that even those who are having a hard time making their sunglasses debut will try them out.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-f323f7413b2d96b4868b76a697754949-1038×692.jpg From the top, ZH251G01_14E1 ¥11,100, ZH251G01_49A1 ¥11,100 Image
URL: https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-7c132e524fa0b26c846f0336d172c44c-1042×347.jpg ＃04 Clear sunglasses The essence is sophistication. A piece that will become a new staple with a focus on sizing and balance
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-ef6d066ac3c00a6e0ddc1069612da5c4-1000×1149.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-7070e004c712c8ac6d937866946744af-1000×1149.jpg ■AOI’s POINT I discovered the appeal of thermont frames while working with Zoff, so I wanted to create something with my own twist, and this design was born! I made them a little compact and adjusted the balance of the roundness so that anyone can wear them easily. The contrast of wearing glasses with a dandy feel is fun, so if you have a standard pair of sunglasses or glasses, please give them a try. The design can be enjoyed by both men and women, so I would love for men to wear them too.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-41910206af1e6de09897e4a3607ed1ab-1038×696.jpg From the top, ZF251G06_14E1 ¥15,500, ZF251G06_49A1 ¥15,500 Image
URL: https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-628492872cc8ace4f534dc8ebb4553e9-1280×853.jpg #05 Clear Sunglasses Add a trendy touch. Sunglasses that can be worn casually or sweetly to expand your fashion options. (100% UV protection Zoff UV clear lens)
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-752b3e467102371360358f1e3fd71d80-1000×1149.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-a6e0a238d3ac6a8edbb77d389a5276af-1000×1149.jpg ■AOI’s POINT I’ve always wanted a trendy oval shape, but I couldn’t find anything that suited me, so I decided to make some for this collection. After much trial and error and revision, I’ve finally created a very cute pair of lemon-shaped glasses that I’m very happy with. The frame isn’t too thin, so it looks good on the face, and adding it to your glasses instantly gives you a trendy look, making it an item that will broaden the scope of your usual fashion. Image
URL: https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-1ca27220aa81906fb98cc8e56db0fa27-1042×696.jpg From the top, ZN251G13_14E1 ¥13,300, ZN251G13_49A1 ¥13,300 Image
URL: https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-3c120939a6616632744ea38df0cfc64f-1041×347.jpg #WEB-only photochromic sunglasses Clear and colored in one pair. Equipped with photochromic lenses that become glasses indoors and sunglasses outdoors.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-63c5087ce512a6175f74cb1ce02a4e93-1000×1149.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-ea4310ee7d98bc74854d10766b1f7d0d-1000×1149.jpg ■AOI’s POINT We customized the Wellington style with photochromic lenses, which are a hot topic, so you can enjoy them regardless of trends. Photochromic sunglasses are very convenient to have! The color changes with UV rays, so you can enjoy wearing them all the time, whether indoors or outdoors.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-286cd4691819c0924e961db3f88ef24a-1038×692.jpg From above, ZN251G18_14E1 ¥13,300, ZN251G18_49A1 ¥13,300
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-ad55f40cd94b27e86d90ec2ceff2d2df-1560×346.jpg ｜Accessories (original case, glasses cloth) A limited collaboration design selected by Aoi Ihara. The glasses case can be folded compactly.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-f29373c0fbbed946eba73d632d2b8df3-900×642.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-a2096a9bcc94757ecd18c48f229b6fae-1280×853.jpg ｜Novelty Only available for purchases made online. A cute way to store your sunglasses. A collaboration original glasses case that is easy to carry. *Numbers are limited. *Distribution may end without notice.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-f968f249732fc3757110b57d5c53bbda-1280×853.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-430b06d1f00e396b358e7cb5a9cd396e-1280×853.jpg
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-5a2df2e093da696ca527eb8bd8333ad7-1280×853.jpg ｜Instagram Live to be held Distribution date: Scheduled to be distributed around 19:00 on Friday, July 18th from the Zoff official Instagram and Ihara Aoi official Instagram accounts. ｜Aoi Ihara Aoi) A model/creator with over 1 million followers on social media, who is popular not only with the younger generation but also with a wide range of people, especially with her fashion and makeup.
https://prcdn.freetls.fastly.net/release_image/2864/840/2864-840-9cbc457cfb4370ce4b996ee91c204d4d-300×387.jpg • YouTube｜https://www.youtube.com/channel/UCkmQx9zSwidPupChljGjwGA • Instagram｜https://www.instagram.com/aoi186/
｜Contact information • For general customers | Zoff Customer Support Tel. 0120-013-883 (Weekdays 11:00-18:00) • Inquiries about the online store | Zoff Online Store Tel. 0120-013-505 (Weekdays 11:00-18:00) automatically, so please do not reply.