Nasuya Co., Ltd. Create summer memories at Otawara City’s traditional festival, “Yoichi Festival”! A long-established kimono store rents yukata for junior and senior high school girls for 1,500 yen

[Nasuya Co., Ltd.] Create summer memories at Otawara City’s
traditional festival, “Yoichi Festival”! A long-established kimono shop rents yukatas to junior and senior high school girls for 1,500 yen ​ Nasuya Co., Ltd. Press release: July 21, 2025 Make summer memories at Otawara City’s traditional festival, Yoichi Festival! A long-established kimono shop is renting out yukata to junior and senior high school girls for 1,500 yen Nasuya Co., Ltd. (Head office: Otawara City, Tochigi Prefecture; CEO: Tadayuki Otaka), a costume rental and photo studio with the philosophy of “helping to create memories,” is offering yukata rentals for 1,500 yen to junior and senior high school girls as a contribution to the local community. ◼️Yukatas that can be rented with the pocket money of junior and senior high school students NASUYA Co., Ltd. (hereinafter referred to as NASUYA) is involved in helping to create important memories in life such as Shichigosan, coming of age, and weddings, with the philosophy of “We help families create the best memories filled with smiles at turning points in life.” As a contribution to the local community, we want people to create summer memories at the local Yoichi Festival with friends and family through kimonos, a traditional Japanese costume, so we have decided to hold a yukata rental campaign at a price range that junior and senior high school students can rent with their pocket money. ◼️Background to the sale of 1,500 yen yukatas Today’s junior and senior high school students were in their childhood during the COVID-19 pandemic, and are a generation that was unable to experience local festivals and other events that would create fond memories with family and friends. We hope to be able to help these junior and senior high school students create memories. ◼️About putting on a yukata and setting your hair When you rent a yukata, you will get a free dressing service, so you don’t have to worry about putting it on. We also offer hair styling services for those who wish. (Hair styling fees apply) NASUYA Otawara store is close to the Yoichi Festival venue, so it is convenient to access. Returns are the next day, so you can relax and have peace of mind. ◼️Reservations are being accepted on each store’s Instagram Reservations are also being accepted on NASUYA Otawara store’s Instagram for the “#Junior and High School Student Yukata Campaign”. Let’s make summer memories together by wearing yukata with friends! Target store: NASUYA Otawara store HP: https://www.nasuya.co.jp Date: Saturday, August 2nd, 10:00-15:00 Price: Yukata rental dressing 1,500 yen (tax included) Hair set optional 1,500 yen (tax included) ※Limited to one time per person
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