To celebrate the anniversary of Sanrio’s popular characters My Melody and Kuromi, special triple collaboration items between My Melody and Kuromi and BASICKS and Firsthand have been released!

To celebrate the anniversary of Sanrio’s popular characters My Melody and Kuromi, special triple collaboration items between My Melody, Kuromi, BASICKS, and Firsthand are now available! ​ Daytona International Co., Ltd. Press release: July 23, 2025 To celebrate the anniversary year of Sanrio’s popular characters “My Melody” and “Kuromi”, special triple collaboration items between “My Melody” and “Kuromi” and BASICKS and Firsthand are now available! The look worn by actress Neru Nagahama lightly refreshes the image of the character T-shirt, elevating it to high fashion. Firsthand, a concept brand with the theme of sustainable fashion and art run by Daytona International Co., Ltd., is celebrating the anniversary year of Sanrio Co., Ltd.’s popular characters “My Melody” and “Kuromi”, Seven types of special triple collaboration items between My Melody and Kuromi and unisex brand BASICKS will be available for pre-order and partial release from Thursday, July 24th. This collaboration will feature BASICKS’s iconic heart motif scattered throughout, and will feature playful stitched denim that encapsulates the cute charm of My Melody and Kuromi, as well as specially embroidered T-shirts with glittering glitter and rhinestones. Actress Neru Nagahama has also been appointed as the visual model. The look worn by actress Neru Nagahama lightly refreshes the image of character T-shirts, elevating them to high fashion.
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■URL : https://www.daytona-park.com/feature/966752?utm_source=pressrelease&utm_medium=Referral&utm_campaign=718_FH_MK&utm_content=P • Visual look worn by actress Neru Nagahama
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-e7133c52d63dbb1b78d41d3a1641698f-1500×1800.jpg • Item list No1. x〈 My Melody〉〈Kuromi〉 BIG TEE
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-a38a21811999933a291f1e33f0c62f40-1500×1800.jpg The front features a large print of My Melody and Kuromi, making this a playful piece that shines from any angle. The heart motif, the icon of BASICKS, is expressed with sparkling rhinestones. Heart embroidery has also been added to the back neck. This oversized T-shirt has a loose fit that makes it easy to wear, giving you a relaxed look. The body of the Kuromi model has been powder bleached to give it a vintage look. Product name:x〈My Melody〉〈Kuromi〉 BIG TEE Original price: 8,800yen Size: F *Pre-order/Delivery mid-to-late August No. 2.​ x 〈My Melody〉〈Kuromi〉 RINGER TEE
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-1873f24dd082ca9a7b6f3267ee5b1489-1500×1800.jpg A ringer T-shirt with a compact silhouette, featuring embroidered characters and glitter prints of the words MY MELODY and KUROMI. The heart motif, the icon of BASICKS, is expressed with sparkling rhinestones. Heart embroidery is also added to the back neck. It is a piece that is perfect from 360 degrees. Product name: x〈My
Melody〉〈Kuromi〉 RINGER TEE List price: 7,700 yen Size: F
*Pre-order/Delivery mid-to-late August No3. x〈My Melody〉〈Kuromi〉 LOGO CONPACT TEE
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-d072d21910aa65325949a5d3c61b2a3f-1500×1800.jpg A T-shirt with the words MY MELODY and KUROMI embroidered on it. The compact silhouette fits the body well, making this a design that anyone can easily wear. The heart motif, the icon of BASICKS, is expressed with sparkling rhinestones. Heart embroidery is also added to the back neck. Product name: x 〈My Melody〉〈Kuromi〉 LOGO CONPACT TEE Original price: 7,700yen Size: F *Pre-order/Delivery mid-to-late August No4. x〈My Melody〉〈Kuromi〉 CONPACT PRINT TEE
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-92d16292872fc354370781deedfb36e2-1500×1800.jpg A compact T-shirt with My Melody and Kuromi casually printed with glitter. The glitter on the chest is a nice accent, making this a simple yet striking piece. The silhouette fits the body perfectly, making it a design that anyone can easily wear. Product name: x 〈My Melody〉〈Kuromi〉 CONPACT PRINT TEE Original price: 7,700yen Size: F *Pre-order/Delivery mid-to-late August No. 5. x 〈My Melody〉〈Kuromi〉 TANK BODYSUIT
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-a953815d270eece728503a1f9b31ed5a-1500×1800.jpg A tank top-style bodysuit featuring My Melody and Kuromi in a glitter print. The subtle glitter on the chest is impressive, and the design is minimalist yet striking. The compact fit follows the body line, making it ideal for use as an inner layer. Product name: x〈My Melody〉〈Kuromi〉 RINGER TEE List price: 7,700 yen Size: F
*Pre-order/Delivery mid-to-late August No6. x〈 My Melody〉〈Kuromi〉 SHIRT SHORTS
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-f2ef38355858ee03dd87c08caaa72f22-1500×1800.jpg Shorts with character print on the elastic waist. Hearts are subtly hidden in the print to add a playful touch. If you layer it under your bottoms, the print peeking out from the waist will add an accent. It’s a versatile item that looks great even when worn alone. Product name: x〈My Melody〉〈Kuromi〉 LOGO CONPACT TEE List price: 12,100 yen Size: F *Pre-order/Delivery mid-to-late August No7. x 〈My Melody〉〈Kuromi〉PATCH DENIM
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https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-6d9c2bb35a3dee5585a7f4d329da095b-1500×1800.jpg Special denim featuring My Melody and Kuromi embroidered with stitches. The bold fringe processing gives it a strong presence, making it a one-of-a-kind pair of jeans. The hip pockets feature the brand’s iconic heart stitching. The slightly high-waisted straight silhouette makes your legs look slimmer, making it the focal point of any outfit. Product name: x 〈My Melody〉〈Kuromi〉 CONPACT PRINT TEE Original price: 27,500yen Size: F *Regular sale • About sales July 24th (Thursday) 12:00 noon ~ ・Firsthand official online store “Daytona Park” (https://www.daytona-park.com/) Friday, August 1st ~ ・FREAK’S STORE Umeda Lucua Women’s / Lumine Est Shinjuku Women’s / Lumine Yokohama ※ The items will be available at FREAK’S STORE Lumine Yokohama until Wednesday, August 6th, and at Lumine Est Shinjuku Women’s until Tuesday, August 12th for a limited time. ※ Sales start time at FREAK’S STORE is the same as business hours. ※ Items available vary by store, so please contact the store directly. *This product is planned and manufactured by Grace Co., Ltd. and sold by Daytona International Co., Ltd. under a merchandising contract with Sanrio Co., Ltd. • About Firsthand
https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-ed918bdcc47aaa6666c4c3b41d50856b-2057×400.jpg Firsthand, developed by Daytona International Co., Ltd., is a sustainable concept brand with an emphasis on creativity, such as design, quality, and manufacturing, with the themes of fashion, sustainability, and art. It disseminates brands and items that can only be found here, real experiences that can only be had here, and new and stylish culture and fashion. OFFICIAL WEB SITE:
https://www.daytona-park.com/shop/firsthand.html Instagram account: https://www.instagram.com/firsthand__official/ Brands handled: Firsthand (Firsthand) / CFCL (CFCL) / GANNI (Ganni) / the garment (The garment) / VIVIANO (Viviano) / BASICS (Basics) / BASERANGE (Base range) etc … • About Daytona International
https://prcdn.freetls.fastly.net/release_image/2246/693/2246-693-f6babf2dec1b42dcc06b74aa1a0ffc30-1160×254.jpg Founded in 1986. In addition to the core business of the select shop “FREAK’S STORE”, the company also handles the concept brand
“Firsthand” with a sustainability theme, the communication media “FREAK”, and the first collaborative standard housing in the select shop industry, “FREAK’S HOUSE”. Utilizing the know-how of event production and collaborative planning born from the passion and enthusiasm cultivated at FREAK’S STORE, the company is also promoting SDGs-related initiatives with unique planning content, such as corporate alliances and local promotions. Corporate site
(https://daytonajp.com/ ) *This email was sent automatically, so please do not reply.