Conducted in 2024 Awareness survey regarding the purchase of wedding rings

[Conducted in 2024] Awareness survey on purchasing wedding rings ​ Regan Co., Ltd. Press release: November 19, 2024 [Conducted in 2024] Awareness survey regarding the purchase of wedding rings
https://www.legan-bridal.com/aboutus/ [Bridal Jewelry LEGAN] Results of an attitude survey regarding the purchase of wedding rings, conducted by 500 men and women in Hokkaido This time, we conducted an attitude survey of a total of 500 men and women in Hokkaido in their 20s and 30s who purchased wedding rings. This project discloses the results of a survey conducted on September 30, 2024 regarding the purchase of wedding rings. Please take advantage of it. Survey Results 1.｜Please tell me the price range when purchasing wedding rings. Image
URL: https://prcdn.freetls.fastly.net/release_image/153042/1/153042-1-d2ba724d8ad2e4d1fd92589035afee25-1920×1080.png The most common answer was “less than 200,000 yen (53%),” followed by “200,000 yen to less than 300,000 yen (26.4%),” and the third most common was “300,000 to 400,000 yen (26.4%).” This is the result. In addition, wedding rings in the price range of 400,000 yen or more were chosen by about 10% of the total. Survey Results 2.｜What was your deciding factor when purchasing a wedding ring? Please select the one that most applies to you.
https://prcdn.freetls.fastly.net/release_image/153042/1/153042-1-9d1c2d5be6bc418b62be88a3c2783105-1920×1080.png More than half of respondents cited “design (56.2%)” as the deciding factor for purchase, far outpacing other options. The runner-up was “Price (15.6%)” and “Brand (9.4%)”. Survey result 3.｜Are wedding rings custom-made? Or is it ready-made?
https://prcdn.freetls.fastly.net/release_image/153042/1/153042-1-ef882e27f40a5711b9907cac6a6c956f-1920×1080.png The most common answer was “I bought a ready-made product (66.6%).” What is noteworthy is that more than 30% of the respondents selected “Semi-custom made (18.4%)”, “Made to order (12.2%)”, and “Made by myself (2.8%)”. The point is that there is. This revealed that there are users who are not satisfied with ready-made products and want a ring that is close to their wishes and ideals. Survey result 4. Did you choose a wedding ring with a diamond?
https://prcdn.freetls.fastly.net/release_image/153042/1/153042-1-61715c504738fade1e8c3884a3e0fb25-1920×1080.png 60.6% of all respondents answered “I chose”, indicating that many people chose wedding rings with diamonds. Survey Results 5.｜Questions for those who chose the one with diamonds. Choose the type of diamond you want in your wedding ring from the options below.
https://prcdn.freetls.fastly.net/release_image/153042/1/153042-1-7f3ffebdb4b23cf7d31d17519c8b4c03-1920×1080.png “Colorless diamonds (72.61%)” followed by “pink diamonds (18.48%)” accounted for 90% of the total. Approximately 10% of respondents also chose colored gemstones, including “blue diamonds (5.94%),” “black diamonds (1.65%),” and “others (1.32%).” About bridal jewelry LEGAN Legan means “jewelry box” in French. We are a Hokkaido-based jewelry store founded in 1946 with the desire to preserve happiness as something special. Based on our mission as a bridal jewelry specialty store, we provide engagement rings, wedding rings, diamonds, and after-sales services befitting the couple who vows eternity. LEGAN’s strength 1.｜Highly flexible arrangement order We place orders directly from one of Japan’s most well-established bridal jewelry studios, and provide the ideal ring for the couple in a variety of arrangements that can only be achieved by our highly skilled ateliers. In addition to a wide variety of ring designs, our shop’s arrangement orders include changing the base metal material from 10 types, texture processing on the ring surface, changing the number of diamonds, natural pink diamonds, colored diamonds, laser engraving, etc. We are sure to make your “I wanted a ring like this” come true. LEGAN’s strength 2.｜You can arrange natural pink diamonds to your liking The “miracle gem” natural pink diamond is an extremely rare diamond, accounting for less than 0.01% of the diamonds distributed worldwide in the jewelry market. LEGAN is the only shop in Hokkaido where you can arrange natural pink diamonds to your liking. Natural pink diamonds are available in four different colors (shades), so you can freely arrange as many colors as you like in the desired position. Another popular arrangement is a gradation in which the shading is gradually changed. LEGAN’s Strength 3.｜Proposals from a dedicated concierge with extensive knowledge and experience Our dedicated bridal jewelry concierge will sincerely support you in choosing your most important ring. Even for customers who have just started looking for a ring, we will carefully make suggestions one by one and help you find the ideal ring for the two of you. Please feel free to contact us with your thoughts, favorite designs, non-negotiable commitments, budget, etc. LEGAN’s strength 4.｜You can work with a concierge online from choosing a ring to ordering At our store, you can directly consult with our in-store concierge through a message on our official LINE account, and we receive orders not only from customers in Hokkaido but also from customers all over Japan. Online message customer service is the same as in-store services, and you can use your smartphone for everything from ring design consultations to diamond selection and arrangement order details. Please be assured that you can pay online. Bridal jewelry LEGAN Overview Trade name: Legan Co., Ltd.
Representative Director and President: Kenichi Okuno Head office location: 3-jo Nishi 2-6-4, Iwamizawa, Hokkaido HP:
https://www.legan-bridal.com/ Business details: ・Precious metals, jewelry, bridal jewelry planning and sales ・Online shopping business ・Watch sales and repair business ・Purchase of diamonds, gold, and precious metals Store information: [Bridal jewelry specialty store] ・Bridal Jewelry Legan Sapporo Main Store 〒060-0002 1F, STV Kita 2-jo Building, 15 Kita 2-jo Nishi 2-chome, Chuo-ku, Sapporo, Hokkaido TEL: 011-222-6461 ・Bridal Jewelry Legan Asahikawa Store 〒070-0034 Apis Building 1F, 8-1703-5 4-jo-dori, Asahikawa, Hokkaido TEL: 0166-22-6461 ・Bridal Jewelry Legan Obihiro Store 〒080-0012 Hayakawa Building 1F, 19 Nishi 2-jo Minami 7-chome, Obihiro, Hokkaido TEL: 0155-66-6461